
5 Step Copywriting Formula Used to Sell $250 Million of Products -- Anik Singal // Lurn, Inc.
05/13/20 • 26 min
Today we're going to discuss the systems used by a great entrepreneur to monetize multiple channels of marketing. Joining us is Anik Singal, the CEO at Lurn, which is a digital asset management and work management software company. In part 1 of our conversation, we are going to talk about his five-step copywriting formula that he's used to sell $250 million of products. Show Notes
Connect With:
- Anik Singal: Website // LinkedIn
- The MarTech Podcast: Email // LinkedIn // Twitter
- Benjamin Shapiro: Website // LinkedIn // Twitter
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Today we're going to discuss the systems used by a great entrepreneur to monetize multiple channels of marketing. Joining us is Anik Singal, the CEO at Lurn, which is a digital asset management and work management software company. In part 1 of our conversation, we are going to talk about his five-step copywriting formula that he's used to sell $250 million of products. Show Notes
Connect With:
- Anik Singal: Website // LinkedIn
- The MarTech Podcast: Email // LinkedIn // Twitter
- Benjamin Shapiro: Website // LinkedIn // Twitter
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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How Event Marketers Are Going Digital -- Marc Sirkin // Third Door Media
Today we're going to talk about the way that COVID-19 is impacting the MarTech industry. Joining us is Marc Sirkin, the SVP of Marketing and Experience at Third Door Media, which is the leading provider of content and marketing solutions. In part 2 of our conversation, we're going to discuss how the event marketing industry is transitioning to the digital world. Show Notes
Connect With:
- Marc Sirkin: Website // LinkedIn
- The MarTech Podcast: Email // LinkedIn // Twitter
- Benjamin Shapiro: Website // LinkedIn // Twitter
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Next Episode

Creating 3,000 Attendee Webinars With a 10% Sales Conversion -- Anik Singal // Lurn, Inc.
Today we're going to discuss the systems used by a great entrepreneur to monetize multiple channels of marketing. Joining us is Anik Singal, the CEO at Lurn, which is a digital asset management and work management software company. In part 2 of our conversation, we're going to discuss a system for creating a 3000 attendee webinar with a 10% sales conversion rate. Show Notes
Connect With:
- Anik Singal: Website // LinkedIn
- The MarTech Podcast: Email // LinkedIn // Twitter
- Benjamin Shapiro: Website // LinkedIn // Twitter
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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