
AI & data analytics within the customer journey
09/21/24 • 18 min
CEO Georgios Grigoriadis from Baresquare delves into the realm of AI and data analytics within the customer journey. Discover how leveraging AI tools can enhance personalization and create a seamless customer experience. Gain insights on practical applications of AI data analytics to improve marketing strategies and customer segmentation. Explore the future of AI and data analytics in customer journey analysis with Georgios Grigoriadis.
Connect With:
- Georgios Grigoriadis: Website // LinkedIn
- The MarTech Podcast: Email // LinkedIn // Twitter
- Benjamin Shapiro: Website // LinkedIn // Twitter
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
CEO Georgios Grigoriadis from Baresquare delves into the realm of AI and data analytics within the customer journey. Discover how leveraging AI tools can enhance personalization and create a seamless customer experience. Gain insights on practical applications of AI data analytics to improve marketing strategies and customer segmentation. Explore the future of AI and data analytics in customer journey analysis with Georgios Grigoriadis.
Connect With:
- Georgios Grigoriadis: Website // LinkedIn
- The MarTech Podcast: Email // LinkedIn // Twitter
- Benjamin Shapiro: Website // LinkedIn // Twitter
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Previous Episode

Defining AI Data analytics For Marketers
CEO Georgios Grigoriadis from Baresquare, a tech startup specializing in proactive, AI-powered data analytics, delves into the role of AI in marketing. Discover how AI helps marketers understand customer behaviors and preferences, enabling data-driven decisions. Learn practical examples of applying AI data analytics to enhance marketing performance and customer targeting. Join Georgios as he explores the world of AI data analytics for marketers in this insightful episode.
Connect With:
- Georgios Grigoriadis: Website // LinkedIn
- The MarTech Podcast: Email // LinkedIn // Twitter
- Benjamin Shapiro: Website // LinkedIn // Twitter
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Next Episode

Revenue Marketing In The Digital Age
Anne Murlowski, VP of Marketing at Terminus, explores revenue optimization strategies. Over the last few years, businesses have focused heavily on efficiency, forcing marketers to adopt a revenue marketing mindset. Despite the challenges with measuring brand awareness efforts, marketers must be able to demonstrate a clear link between brand activities and revenue. Today, Anne discusses revenue marketing in the digital age.
Connect With:
- Anne Murlowski: Website // LinkedIn
- The MarTech Podcast: Email // LinkedIn // Twitter
- Benjamin Shapiro: Website // LinkedIn // Twitter
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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