Marketing Speak - 331. Capture and Express Big Ideas through Sketchnotes with Mike Rohde

331. Capture and Express Big Ideas through Sketchnotes with Mike Rohde

02/23/22 • 58 min

Savoring life is being able to look back on moments accurately without forgetting important memories, feelings, and lessons. However, memory saving is ineffective when we solely depend on remembering within our minds. Most of the time, ideas fade, concepts merge, and we lose track of the important details. Today's guest will share an effective solution to retain and process various experiences and ideas to help us remember the lessons, relive the moments, and develop an observational perspective. Mike Rohde is a designer, author, speaker, illustrator, and sketchnoter extraordinaire. He professionally designs with Gomoll Research + Design, illustrated the New York Times bestseller REWORK, and has spoken at SXSW. In this episode, Mike talks about having a very detailed, organized view of capturing and remembering moments. He recommends using sketchnotes which is a highly creative and effective way of expanding the vocabulary to capture ideas beyond just writing things to draw something. They amplify notes with layouts, drawings, various fonts, and important details. He further explains that anyone, artistically inclined or challenged, can benefit from taking stylized notes, even for personal use. Tune in to this episode to know how to relive memories and document them interestingly and creatively. The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/331.

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330. The Ins and Outs of Online Marketplaces with Elizabeth Marsten

The retail industry has faced rapid changes in recent years, especially at the height of the pandemic. Consumers are now digitizing some aspects of their daily lives, which clearly shows in the retail industry. Today's guest, Elizabeth Marsten, discusses some of these changes to the retail industry. She also talks about opportunities and strategies smaller businesses have against Amazon and other service lines, like Walmart, InstaCart, and Target. Elizabeth is the Senior Director of Strategic Marketplaces Services at Tinuiti, where she is building out program development, advertising, and sales support on retail media channels, such as Walmart, Target, Instacart, Kroger and Criteo Retail Media. The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/330.

Next Episode

332. Transforming Beliefs That Don't Serve with Ken Dubner

We all have deep-rooted fears that sometimes influence our daily lives. What if you could stop those fears that hold you back to help open to new possibilities? Today, my guest talks about the subconscious hypnosis techniques to promote healing and create a better and more positive future. Ken Dubner is an expert at hypnotherapy, hypnotism, and NLP or neuro-linguistic programming. He is a speaker, a certified Master hypnotist, and an NLP (Neuro-Linguistic Programming) Master practitioner. He is the CEO and founder of Mind Training Solutions and was a comic for A&E. In this episode, Ken Dubner talks about what real hypnosis is and teaches us healing methods that help thousands of people and techniques of changing, reframing and restructuring your mindset. Listen to this life-changing episode and know that you can open yourself to better opportunities. The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/332.