Lead Generation & Sales Conversion: Marketing Optimisation for Maximum Sales & Profit

How to find new customers, to converting them into buyers, to delight them into referring your brand to their friends...and to get them to buy from you again and again. All aspects of lead generation, sales conversion, customer delivery and after sales up-selling are covered in this overview of the optimised marketing system. 

Host Steven Mario Cavallo discusses a simple, but effective approach to managing marketing and sales with an emphasis on new customer acquisition and building a large business through referrals and repeat purchases. Strategy and tactics are provided for business owners to use immediately in their business or social enterprise (the information applies equally to non-profits as it does to commercial businesses) in order to grow revenue and to do so without sacrificing margins - delivering a highly profitable and sustainable financial outcome. 

Show notes for this episode can be found at: http://thebusinessfirm.com.au/show-notes.html

For more information about marketing and to access free marketing resources, visit: http://thebusinessfirm.com.au/index.html

To watch free videos of high quality sales, marketing and fundraising information, visit The Business Firm YouTube Channel at: https://www.youtube.com/channel/UCW7VTAWRMc9VJuHLCoqm1QA