Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast - How To Use Reviews The Right Way To Increase Conversions And Retention | #110 Tomasz Sadowski

How To Use Reviews The Right Way To Increase Conversions And Retention | #110 Tomasz Sadowski

09/21/22 • 19 min

Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast

In this episode, I talk with Tomasz Sadowski, CEO at Opinew.com, about how to use reviews the right way to increase conversions and retention.
Tomasz founded Opinew, a Shopify review app, 6 years ago to make it easier to BOTH collect reviews, and use them to improve conversion rates and create more customer-focused marketing. Time permitting he also helps to run a family-owned guest house and enjoys ice skating or long hikes in the Scottish Highlands.
On the Show Today You’ll Learn:

The importance of reviews when selling online
What merchants miss out on when they use review apps
How reviews can increase conversions and retention
Designing the perfect review layout
And more

Links & Resources

Website: https://www.opinew.com/
LinkedIn: https://www.linkedin.com/in/tomasz-sadowski-a22a5784/

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If you like the content and would like to support the podcast, you can buy me a coffee here.

Become part of our free ECOM MERCHANT PRO community to get actionable advice from other Shopify merchants who already have achieved what you are aiming for. Join here: https://www.clauslauter.com/ecom-merchant-pro/

MORE RESOURCES
Enjoying this episode? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/
Store Optimization Beginners Guide: Instant PDF Download! It's FREE. 👉 https://ecommercecoffeebreak.com/essential-conversion-optimization-guide/
Top Tools, Apps, and Services used by leading Ecommerce Brands: https://ecommercecoffeebreak.com/quiz-results/
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The importance of reviews when selling online
What merchants miss out on when they use review apps
How reviews can increase conversions and retention
Designing the perfect review layout
And more

Links & Resources

Website: https://www.opinew.com/
LinkedIn: https://www.linkedin.com/in/tomasz-sadowski-a22a5784/

Subscribe & Listen Everywhere:

By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
Tag the podcast on Instagram @clauslauter and let me know what you like about it.
If you like the content and would like to support the podcast, you can buy me a coffee here.

Advertise on ECB - https://ecommercecoffeebreak.com/podcast-sponsorship/
Follow the podcast to catch all the bonus episodes I am adding. Hit that follow button now!

Previous Episode

How to increase revenue with AI driven recommendations | #109 Gokul Muralidharan

In this episode, I talk with Gokul Muralidharan, CEO of Argoid.ai, about how to increase revenue with AI-driven recommendations.
Gokul combines business savvy and strong engineering skills as the CEO and Co-Founder of Argoid - a leading AI-driven recommendation engine for eCommerce on Shopify. Argoid’s product recommendations boost average order value & conversion, improving retention for Shopify companies.
This episode is sponsored by Fluorescent, a Canadian-owned design agency who have just launched their newest, boldest Shopify theme ever. Learn more at fluorescent.co.
On the Show Today You’ll Learn:

How Amazon grew faster by recommending products
How Shopify merchants can increase revenue with AI-driven recommendations
How hyper-personalized recommendations work
How to use recommendations as part of your omnichannel marketing strategy
And more

Links & Resources
Website: https://www.argoid.ai/
Shopify App store: https://apps.shopify.com/argoid
LinkedIn: https://www.linkedin.com/in/gokulm/

Subscribe & Listen Everywhere:

By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
Tag the podcast on Instagram @clauslauter and let me know what you like about it.
If you like the content and would like to support the podcast, you can buy me a coffee here.

Become part of our free ECOM MERCHANT PRO community to get actionable advice from other Shopify me

Advertise on ECB - https://ecommercecoffeebreak.com/podcast-sponsorship/
Follow the podcast to catch all the bonus episodes I am adding. Hit that follow button now!

Next Episode

How To Sell Comics Online | #111 Brian Garside

In this episode, I talk with Brian Garside, CEO of managecomics.com, about how comic shops can get their products online quickly, while also managing their ordering process for comics and other comic-related products.
The Manage Comics platform is used by more than 250 stores worldwide with shops in Canada, the USA, Australia, and the United Kingdom
On the Show Today You’ll Learn:

What you need to know about opening an online comic store
Why configuring a Shopify comic store looks easy, but doing it wrong can be costly
How to manage thousands of comics in Shopify
How to manage comic order processes and subscriptions
And more

Links & Resources

Website: https://info.managecomics.com/
Shopify App store: https://apps.shopify.com/manage-comics-subscriptions
LinkedIn: https://www.linkedin.com/in/briangarside/

Subscribe & Listen Everywhere:

By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
Tag the podcast on Instagram @clauslauter and let me know what you like about it.
If you like the content and would like to support the podcast, you can buy me a coffee here.

Become part of our ECOM MERCHANT PRO community to get actionable advice from other Shopify merchants who already have achieved what you are aiming for. Join here: https://www.clauslauter.com/ecom-merchant-pro/

Advertise on ECB - https://ecommercecoffeebreak.com/podcast-sponsorship/
Follow the podcast to catch all the bonus episodes I am adding. Hit that follow button now!