Making the Brand | Marketing with a Pop Culture Twist
Brianne Fleming
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Top 10 Making the Brand | Marketing with a Pop Culture Twist Episodes
Goodpods has curated a list of the 10 best Making the Brand | Marketing with a Pop Culture Twist episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Making the Brand | Marketing with a Pop Culture Twist for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Making the Brand | Marketing with a Pop Culture Twist episode by adding your comments to the episode page.
#94 - The 'Girl Boss' is Dead... 'Lazy Girl Job' is Trending 🔥
Making the Brand | Marketing with a Pop Culture Twist
08/23/23 • 11 min
From 'girl boss' to 'hot girl walk' and the latest phenomenon, 'girl math'... girl trends are taking over. Is this good or bad?
In this episode, we discuss a thought-provoking Vox article by Rebecca Jennings called "Girl trends and the repackaging of womanhood"
Why are these trends taking off and what can we learn from them? Are they problematic these days (isn't everything??)?
We also discuss a copywriting framework to help you write messaging that resonates with your audience.
This episode is sponsored by VNYL — a vinyl record membership club that syncs with your Spotify so you can get new music sent to your door! Oh and the best part? Making the Brand listeners get a discount! Enjoy 50% off your first month of 3 records. Learn more at VNYL.org.
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#56 - All The Small Things Content Creators Have to Do
Making the Brand | Marketing with a Pop Culture Twist
12/02/21 • 12 min
From blogs to video, social, email, and everything in between, content creation is a bit of a bear! It goes beyond just the idea and the piece of content itself. Just when you thought your work was done, you also have to complete several smaller steps and details to optimize your work. As Blink-182 said, "Work sucks, I know." Here are all the small things that can make or break your content.
For marketing and pop culture wisdom sent straight to your inbox, subscribe to my newsletter here! 💌
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#91 - Marketing in a Barbie World w/ Moshe Isaacian
Making the Brand | Marketing with a Pop Culture Twist
07/19/23 • 30 min
Get ready to experience the ultimate Barbie takeover in this episode! s I sit down with the brand strategist, Moshe Isaacian, whose tweet about the 100+ marketing activations for the upcoming Barbie movie went mega viral
From being an astronaut to a veterinarian, Barbie already does it all, but now she's everywhere, and we mean EVERYWHERE! In this podcast, we'll discuss Barbie's history, exploring how this iconic brand has transcended generations. We'll also dive into Barbie's undeniable impact on pop culture.
Learn how Barbie's 100+ brand activations are popping up in the most unexpected places, and how they've got us all buzzing with excitement!
So, whether you're a Barbie fanatic or simply love a good marketing spectacle, tune in as we celebrate all things Barbie.
Connect w/ Moshe:
LinkedIn: https://www.linkedin.com/in/mosheisaacian/
Twitter: https://twitter.com/MosheIsaacian
This episode is sponsored by VNYL — a vinyl record membership club that syncs with your Spotify so you can get new music sent to your door! Oh and the best part? Making the Brand listeners get a discount! Enjoy 50% off your first month of 3 records. Learn more at VNYL.org.
Want more marketing lessons with a pop culture twist? Subscribe to my newsletter! 💌 https://briannefleming.com/newsletter
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#92 - Laughs & Likes: Matt Rife's Lesson in Social Media Engagement
Making the Brand | Marketing with a Pop Culture Twist
07/26/23 • 12 min
In this episode of Making the Brand, we talk about the TikTok sensation, Matt Rife. The comedian who's breaking records and making millions laugh on social media.
What makes Matt Rife different from most comedians? He doesn't make his act about him. His jokes are about people in his audience.
We discuss why involving your followers is the key to creating a thriving community. From hilarious interactions to surprise moments, we unveil the strategies that make Matt Rife a master of engagement.
We also discuss parallels between Matt Rife's comedy style and Taylor Swift's surprise songs while on tour. What makes this so brilliant? Listen and find out how you can apply lessons from their approach to your social media!
This episode is sponsored by VNYL — a vinyl record membership club that syncs with your Spotify so you can get new music sent to your door! Oh and the best part? Making the Brand listeners get a discount! Enjoy 50% off your first month of 3 records. Learn more at VNYL.org.
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#51 - The Content Idea That Always Works, Inspired by Gracie Lou Freebush
Making the Brand | Marketing with a Pop Culture Twist
06/01/21 • 8 min
OMG, we're back again with season 5! I'm sharing a content idea that works every time and will take the guesswork out of content creation. Thanks to Miss Congeniality for the inspiration on this one!
Follow me on Twitter for more branding fun, @brianne2k
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#55 - Romy & Michele's High School Reunion is the Perfect Personal Branding Metaphor
Making the Brand | Marketing with a Pop Culture Twist
09/13/21 • 5 min
You may know Romy & Michele's High School Reunion as one of the most beloved comedies of the '90s, but it's actually about personal branding. Here are some personal branding lessons inspired by this iconic film!
For marketing and pop culture wisdom sent straight to your inbox, subscribe to my newsletter here! 💌
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#93 - How Taylor Swift Manifested my Viral Moment
Making the Brand | Marketing with a Pop Culture Twist
08/02/23 • 21 min
It's been a weird week — I went viral on Twitter (X?) and beyond! In this episode, I share the backstory behind the tweet and what happened next. Hear why trolls are calling me a bitch, and what I said after being approached by the @FuckJerry meme account.
This episode is sponsored by VNYL — a vinyl record membership club that syncs with your Spotify so you can get new music sent to your door! Oh and the best part? Making the Brand listeners get a discount! Enjoy 50% off your first month of 3 records. Learn more at VNYL.org.
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#85 - Celebrity Audition Stories That Will Inspire Your Job Search Game
Making the Brand | Marketing with a Pop Culture Twist
03/29/23 • 18 min
Get ready to be inspired by this episode! We're taking a cue from celebrities and their audition stories to explore how we can apply their tenacity to job hunting. We're diving into the similarities between auditions and job searches, and uncovering practical tips that can help you stand out in a crowded job market. Whether you're just starting out or a seasoned pro, this episode is packed with inspirational wisdom and valuable advice that will help you on your job search journey. So, let's get ready to help you land that dream job!
This episode is sponsored by the University of Florida College of Journalism and Communications Online. If you're looking to advance your career in communications, their graduate programs offer 8 concentrations and 4 certificates from social media, public relations, digital strategy, web design and more. And with a flexible online program designed for busy professionals, you can move at your own pace. UF is a top #5 public university, so you can be confident in the quality of education you'll receive. Enroll now and take the next step in your career.
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#86 - Branding with Star Power: Celebrity Packaged Goods w/ Dhruv Patel
Making the Brand | Marketing with a Pop Culture Twist
04/05/23 • 52 min
Get ready to explore the exciting world of celebrity branding! I chat with Dhruv Patel, founder of CelebrityPackagedGoods.com. His website is a detailed directory of celebrity brands and latest news!
In this episode, we discuss
- Dhruv's passion for celebrity branding and what inspired him to create Celebrity Packaged Goods
- The differences between marketing a celebrity brand versus a non-celebrity brand
- Trends and insights in the celebrity branding space
- Industries that work well with celebrity branding and potential drawbacks
- How celebrities use social media to promote their brands
- What makes a celebrity brand feel authentic
- Notable and successful celebrity brands in the industry right now
Dhruv’s newsletter is one of my favorite resources! It features breaking news about celebrity brands, and it’s the most interesting way to stay in-the-know.
Subscribe here: Celebrity Packaged Goods newsletter
Follow:
- @celebritypackagedgoods on Instagram
- @foundedbycelebs on Twitter
- Dhruv’s Twitter
This episode is sponsored by the University of Florida College of Journalism and Communications Online. If you're looking to advance your career in communications, their graduate programs offer 8 concentrations and 4 certificates from social media, public relations, digital strategy, web design and more. And with a flexible online program designed for busy professionals, you can move at your own pace. UF is a top #5 public university, so you can be confident in the quality of education you'll receive. Enroll now and take the next step in your career.
LEARN MORE: https://info.jou.ufl.edu/PopChat
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#104 - Goodbye Nostalgia? Adapting Marketing in a Fragmented Culture w/ Ted Harrison
Making the Brand | Marketing with a Pop Culture Twist
03/20/24 • 51 min
In a world where nostalgia once reigned supreme in marketing, there's a shift happening. Join us in this episode as we sit down with Ted Harrison, founder of neuemotion, to explore how nostalgia as we know it is evolving, presenting new challenges and opportunities for marketers.
We'll Cover:
- Millennial vs. Gen Z Nostalgia: We dive in on how our shared experiences differ. We also reminisce about the one commercial every millennial remembers.
- CRUNCH Framework Exploration: Ted breaks down the CRUNCH framework, highlighting its relevance in today's marketing landscape.
- The Fading Allure of Nostalgia: We discuss the challenges marketers face as nostalgia loses its grip in a society fractured by diverse interests.
- Navigating Fragmentation: Explore innovative strategies for brand connection amidst a cultural landscape where memories are scarce.
Tune in for an insightful discussion on crafting compelling marketing campaigns in an era where nostalgia runs dry.
Connect with Ted:
This episode is sponsored by Klaviyo. They recently introduced Klaviyo AI, which is like a marketing crystal ball! It takes the guesswork out of content creation!
Work smarter with tools that help you:
• Create targeted segments without sifting through lists
• Write and A/B test subject lines
• Determine the best send time
• Develop smart SMS campaigns AND replies
• Translate audience data into actionable insights
See how it works: https://bit.ly/3T1N5hF
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FAQ
How many episodes does Making the Brand | Marketing with a Pop Culture Twist have?
Making the Brand | Marketing with a Pop Culture Twist currently has 111 episodes available.
What topics does Making the Brand | Marketing with a Pop Culture Twist cover?
The podcast is about Marketing, Podcasts and Business.
What is the most popular episode on Making the Brand | Marketing with a Pop Culture Twist?
The episode title '#91 - Marketing in a Barbie World w/ Moshe Isaacian' is the most popular.
What is the average episode length on Making the Brand | Marketing with a Pop Culture Twist?
The average episode length on Making the Brand | Marketing with a Pop Culture Twist is 27 minutes.
How often are episodes of Making the Brand | Marketing with a Pop Culture Twist released?
Episodes of Making the Brand | Marketing with a Pop Culture Twist are typically released every 7 days, 5 hours.
When was the first episode of Making the Brand | Marketing with a Pop Culture Twist?
The first episode of Making the Brand | Marketing with a Pop Culture Twist was released on Oct 1, 2019.
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