
Creating a Podcast Community with Cristin Downs of The Notable Woman
10/13/22 • 34 min
1 Listener
The great thing about online communities is that when people see something they like or something that resonates with them, they want to engage further or discuss a topic, which is why podcast communities have such an appeal and have done so well. This week, episode 69 of Listeners to Leads is about creating a podcast community!
The Listeners to Leads Membership is for business owners who have a podcast and are looking to get Strategy, Community, and Accountability to grow their show and generate leads.
In this episode of Listeners to Leads, my guest Cristin Downs shares how podcast communities can connect people through a common thread and actionable steps you can take right now to create a community you’re interested in being part of on a platform that works best for you.
Cristin and I also chat about the following:
- The driving force behind Cristin’s community.
- Niche vs. wide-ranging groups and the benefits of both.
- Matching your own energy and creating boundaries when setting up your community.
- How to tell if your group is not working for you.
- What to consider when deciding to make the transition from hosting on Facebook to a different platform.
- Being curious and experimental while remaining intentional.
It is so essential for you to match your own energy and create something you want to be part of and participate in, or you’ll end up creating something you try to avoid.
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above.
Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!
CONNECT WITH CRISTIN DOWNS:
CONNECT WITH ALESIA GALATI:
Proud member of the Feminist Podcasters Collective.
The great thing about online communities is that when people see something they like or something that resonates with them, they want to engage further or discuss a topic, which is why podcast communities have such an appeal and have done so well. This week, episode 69 of Listeners to Leads is about creating a podcast community!
The Listeners to Leads Membership is for business owners who have a podcast and are looking to get Strategy, Community, and Accountability to grow their show and generate leads.
In this episode of Listeners to Leads, my guest Cristin Downs shares how podcast communities can connect people through a common thread and actionable steps you can take right now to create a community you’re interested in being part of on a platform that works best for you.
Cristin and I also chat about the following:
- The driving force behind Cristin’s community.
- Niche vs. wide-ranging groups and the benefits of both.
- Matching your own energy and creating boundaries when setting up your community.
- How to tell if your group is not working for you.
- What to consider when deciding to make the transition from hosting on Facebook to a different platform.
- Being curious and experimental while remaining intentional.
It is so essential for you to match your own energy and create something you want to be part of and participate in, or you’ll end up creating something you try to avoid.
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above.
Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!
CONNECT WITH CRISTIN DOWNS:
CONNECT WITH ALESIA GALATI:
Proud member of the Feminist Podcasters Collective.
Previous Episode

Podcasting and PR for Authors with Dana Kaye of Kaye Publicity
Readers are risk-averse. They want to know when they purchase a book if it is something they are interested in and is worth their time and money. Now more than ever, readers are using recommendations from social media and podcasts to make their book-buying decisions. This week, episode 68 of Listeners to Leads is about podcasting and PR for authors!
The Listeners to Leads Membership is for business owners who have a podcast and are looking to get Strategy, Community, and Accountability to grow their show and generate leads.
In this episode of Listeners to Leads, my guest Dana Kaye shares the value in using evergreen marketing like podcasts and actionable steps you can take right now to guest on podcasts, build trust with the listeners, and increase your book sales.
Dana and I also chat about the following:
- The difference between marketing and PR and how they work in tandem with one another.
- How marketing and PR has shifted over the years to keep up with the ways in which people are seeking recommendations.
- The impact that podcasting has on book exposure.
- The immense level of trust that podcasters hold with their audience and in their recommendations- and how easily this trust can be broken when not used appropriately.
- Touching on which type of authors would benefit from having their own podcast and which type of authors should stick to guesting on others.
Podcasts, like books, are evergreen. If you appear on a podcast today, the traction you receive from that one podcast might continue to benefit you for years to come.
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above.
Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!
CONNECT WITH DANA KAYE:
CONNECT WITH ALESIA GALATI:
LINKS MENTIONED IN THIS EPISODE:
Listeners to Leads: Is Launching a Podcast Right for You?
Listeners to Leads: How to Choose a Podcast Format
Proud member of the Feminist Podcasters Collective.
Next Episode

Behind the Scenes of a Podcast Rebrand with Lisa Zawrotny
When you start a podcast, you create your brand based on where you are at the moment, but as you grow, it is important that your brand remains authentic to you and is able to grow with you. This week, episode 70 of Listeners to Leads is about the behind-the-scenes of a podcast rebrand.
The Listeners to Leads Membership is for business owners who have a podcast and are looking to get Strategy, Community, and Accountability to grow their show and generate leads.
In this episode of Listeners to Leads, my guest Lisa Zawrotny shares the importance of keeping your brand in alignment as you grow and actionable steps you can take right now to do an intentional soft re-brand of your podcast to refresh where needed while remaining familiar to your audience.
Lisa and I also chat about the following:
- Allowing your podcast and branding to grow with you.
- How long you should wait before making changes to your branding.
- The few things Lisa changed in her own soft re-brand.
- How a refresh changes your perspective and excitability to share what you’re doing.
- Questions to ask yourself to keep your brand aligned with your mission.
What you’re trying to create is consistency, and that’s the consistency in showing up, the quality of your content and your intentions. How you deliver that content can be flexible because, after all, it’s your podcast.
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above.
Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!
CONNECT WITH LISA ZAWROTNY:
CONNECT WITH ALESIA GALATI:
LINKS MENTIONED IN THIS EPISODE:
Tips for Better Podcast Audio Quality with Lisa Zawrotny
How to Plan an Interview Podcast with Lisa Zawrotny
Your Mental Health is More Important than a Podcast
Proud member of the Feminist Podcasters Collective.
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