How Kate McLeod Went From Baker to Sephora Best Seller

09/26/22 • 31 min

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Pastry chef turned beauty entrepreneur, Kate McLeod knows a thing or two about good ingredients. During her days in the kitchen, Kate suffered from dry skin, leading her to one day try cocoa butter as a last salve. The results were transformational. But cocoa butter is rock hard in its natural state, and Kate wondered if she could make it easier to apply without diluting its raw power as a solid. So was born her best-selling Body Stone. The Kate McLeod Body Stones are the first of its kind and soften on warm, dry skin. They glide on like silk melt and absorb, leaving skin soft, supple, and glowing. With only cocoa butter, sweet almond oil, apricot kernel oil, avocado oil, and fractionated coconut oil, it’s no wonder it’s become a cult favorite, being seen on Naomi Watt’s ITG Top Shelf and flying off the shelves at Sephora. In this episode, Kate and I talk about building a hero product and defining your niche, how she pivoted from baking to beauty, and what it took to build a beauty brand that caught Sephora’s eye. Shop Kate McLeod here https://www.katemcleod.com. Use code FRIEND at checkout for 20% off your first purchase and start your self care ritual. Love the show? Follow us and leave a review! And for more behind-the-scenes, follow Liv on Instagram, @LivvPerez. Produced by Dear Media

This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Previous Episode

TikTok Trend Predictor Coco Mocoe On Finding Her Niche and the Trends She Sees Coming From NYFW

In just a few short weeks, Coco Mocoe has become one of the most popular Tik Tok personalities for accurately predicting pop culture trends and stars on the rise right before they blow up. From Kylie’s car series to Taylor Swift’s grunge era, you heard it from Coco first. But her rise to popularity didn’t come overnight. She worked with the D’Amelios back in 2018 to and has been dedicated to the pop culture hustle - posting content on her channel multiple times a day and honing in on her niche. In today’s episode, Coco and I talk about how she got into being a pop culture psychic, the secret to her success on Tik Tok, and the trends she’s predicting will come from NYFW. Follow Coco here www.tiktok.com/@cocomocoe Love the show? Follow us and leave a review! And for more behind-the-scenes, follow Liv on Instagram, @LivvPerez.
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Produced by Dear Media

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Next Episode

My Thoughts on Fashion Month - Trends I’m Seeing, My Favorite New Designers, and More

I’m back home and ready to brain dump three weeks away for Fashion Month! From New York to Milan, I’m sharing all the wow factor moments - from Gucci’s #Twinsburg to the Michael Kors show - and the top three trends I’ve seen nonstop this month. Love the show? Follow us and leave a review! And for more behind-the-scenes, follow Liv on Instagram, @LivvPerez.

Sponsors
Steve Madden: 20% OFF AT STEVE MADDEN, YES PLEASE! Use code FRIEND20 at www.stevemadden.com
Waterdrop: Please, no more gas station plastic bottles. And these bottles are so cute! Head to www.waterdrop.com and use code FRIEND to get a special 15% discount!
AloMoves: Go to ALOMoves.com for 30 days FREE! If you’re loving it like I am, then snag 50% off your annual membership with code FRIEND
Kate McLeod: Use code FRIEND at checkout for 20% off your first purchase at katemcleod.com

Produced by Dear Media

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.