Let's Get A Job

This week, Corey Zucco (@czooksmedia), a recent graduate from the spring of 2021, talks about moving back to her hometown and how she landed her first full-time job as a digital designer at Red Ventures. We tackle mental health breaks, personal branding and network utilization. Corey also shares her journey through the virtual interview process, her fears about never landing a job, and her relatable disdain for LinkedIn. Lastly, Corey gives her tips for navigating the job market, including patience and persistence.

This week Dan Liu, director for TV shows like AMC's The Walking Dead and Netflix's Shadow & Bone, discusses how his job is to get everyone on board with his vision while still being respectful to each department by never forcing his technical knowledge on them. We talk about capturing the moments he is happy with on film while creating a space for the actors to give the ones he did not expect and how it is more important to capture the intention and tone of a scene even when it's not exactly the way you planned in. Dan details the process of directing a TV show from being hired through delivery, working with writers, and how the budget affects all decisions made. Lastly, we talk about being intentional in selecting independent projects, the interconnected industry network in Hollywood, and having a personal project as a calling card to show that you can do what you are trying to be hired to do.

This week Sara Lowe (@sara_lowe17), Art Director at BBDO in Atlanta, talks about how art direction is more than just design; it's a concept with big ideas and making them come to life as a way to get someone to like something. We discuss being creative within the restrictions of a client brief and using Instagram as a morning design scroll for daily inspiration. She digs into working with a copywriter and how it’s more than just a partnership; it’s a relationship that you work on all the time. We attempt to keep on top of current social media platforms as Sara explains the need to know not just how they work but why they work and what will work on them beyond knowing the TikTok dances. Lastly, Sara shares the magic words to guide a client through production drafts when you don’t see eye to eye and the importance of compromise in creating great work.
Show Notes

• Honey Baked Ham campaign
• #StopTraffic experiential campaign

This week Justin Law (@TweetJustinLaw), a Senior Producer for South Carolina Athletics, talks about how content creation is more than just fan engagement but primarily used as a recruitment tool for 16-18 year-olds considering playing for the University of South Carolina. We talk about keeping current in trends without being cheesy and putting the viewer in the shoes of a player on and off the field, which is more than quick cuts and catchy music. Justin talks about going to school for biology and the difficulty of studying for four years to do something only to realize you hate it, how it felt like a waste of time, and dealing with the quarter-life crisis. We discuss his path from the PAC 12 to the BIG 10 and finally the SEC, applying for jobs through Twitter DMs, and the best strategies for doing so. We break down his most recent demo reel and his thoughts on how to best showcase your talents in 50 seconds. Lastly, we dig into keeping creative throughout shooting the same type of video over and over, and freeing yourself from perfection by not putting too much weight into each video - if you mess up, just move onto the next one.
Show Notes

• Sandstorm video
• Welding Themed Battle Armor Video
• The Columbus Ohio MixTape
• 2020 Demo Reel

This week reality tv editor Greg Whitlow (Ridiculousness, Bridezillas) breaks down not only how to craft a 30 minute story from 100 hours of raw footage, but how to up the emotion of those 30 minutes to an eleven. We dig into what makes an assistant editor stand out and how to avoid the trap of getting good at one genre. He discusses how to break down a show in order to pick up on its tendencies and the amount of of Keeping Up With The Kardasians he watches for research. Lastly we talk about why stubbornness is more valuable than confidence, relationships more important than being right, and just moving to Los Angeles because you’re going to end up there anyway.