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Lenny's Podcast: Product | Growth | Career

Lenny's Podcast: Product | Growth | Career

Lenny Rachitsky

Interviews with world-class product leaders and growth experts to uncover concrete, actionable, and tactical advice to help you build, launch, and grow your own product.
www.lennysnewsletter.com
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Top 10 Lenny's Podcast: Product | Growth | Career Episodes

Goodpods has curated a list of the 10 best Lenny's Podcast: Product | Growth | Career episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Lenny's Podcast: Product | Growth | Career for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Lenny's Podcast: Product | Growth | Career episode by adding your comments to the episode page.

Lenny's Podcast: Product | Growth | Career - Managing nerves, anxiety, and burnout | Jonny Miller (Nervous System Mastery)
play

01/28/24 • 74 min

Jonny Miller is the founder of Nervous System Mastery, a course that has helped hundreds of founders and tech leaders cultivate calm, reduce nervousness, enhance resilience, and elevate their sense of aliveness. Having personally benefited from Jonny’s teachings, I’m especially excited to have him on the show. In this episode, we discuss:

• How shifting your focus from the mind to the body can help ease nervousness

• The power of breath in changing states

• The importance of “interoception”

• Specific breathing exercises to both calm and excite your nervous system

• The A.P.E. (awareness, posture, and emotion) framework for recognizing body signals

• The “feather, brick, dump truck” phenomenon

• The concept of emotional debt and how to release it

• The competitive advantage of feeling emotions

Jonny’s five-week boot camp, Nervous System Mastery, will equip you with evidence-backed protocols to cultivate greater calm and agency over your internal state. Learn to rewire maladaptive stress responses and improve your sleep (use code LENNY for $250 discount). Apply here.

Brought to you by:

Teal—Your personal career growth platform

Vanta—Automate compliance. Simplify security.

Miro—A collaborative visual platform where your best work comes to life

Find the full transcript at: https://www.lennysnewsletter.com/p/managing-nerves-anxiety-and-burnout

Where to find Jonny Miller:

• X: https://twitter.com/jonnym1ller

• LinkedIn: https://www.linkedin.com/in/jonnym1ller/

• Website: https://www.jonnymiller.co/

• Podcast: podcast.curioushumans.com

• Email: [email protected]

• Course: https://nsmastery.com/lenny

Where to find Lenny:

• Newsletter: https://www.lennysnewsletter.com

• X: https://twitter.com/lennysan

• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/

In this episode, we cover:

(00:00) Jonny’s background

(07:19) The bottom-up approach to nervousness and anxiety

(09:42) The power of breath in changing states

(11:47) The concept of state over story

(13:56) Personal experiences with nervousness

(15:01) Breathing exercises to calm you down

(20:40) The “espresso” breath exercise to give you energy

(25:44) Interoception and the A.P.E. framework

(34:47) The “feather, brick, dump truck” phenomenon

(37:40) Recognizing emotional debt and avoiding burnout

(40:47) Using somatic-oriented therapy for healing

(45:26) Telltale signs of emotional debt

(48:13) The competitive advantage of “feeling the feels”

(50:20) Advice for people overwhelmed by stimuli

(52:36) The NSDR (non-sleep deep rest) practice for emotional release

(55:38) Daily practices for emotional well-being

(58:23) Thoughts on meditation

(01:01:26) The Body Keeps the Score

(01:01:58) Contrarian corner

(01:04:43) Lightning round

Jonny’s If [This] Then [Breathe] Recipes:

• If [overwhelmed], then [hum]

• If [anxious], then [breath of calm]

• If [lethargic], then [espresso breath]

Referenced:

• The Operating Manual for Your Nervous System: https://every.to/p/the-operating-manual-for-your-nervous-system

• Afferent vs. Efferent Neurons:

Julie Zhuo is the co-founder of Sundial, a company that helps builders make meaningful use of data to fulfill their mission. With over 400K followers across social media, she is one of the most influential leaders in product design, and product thinking broadly.

Julie started her career at Facebook as a product designer and eventually led teams of 100+ designers as the VP of Design. Her experience leading at Facebook motivated her to publish the Wall Street Journal best seller The Making of a Manager in 2019. On the side, Julie shared her thoughts on technology, design, and leadership in The Looking Glass, the blog that inspired Lenny’s Newsletter.—

Find the full transcript here: https://www.lennysnewsletter.com/p/episode-2-julie-zhuo

In this episode, you will learn about:

1) The making of a VP

How did Julie find her way to product design?

How did she navigate through impostor syndrome given the growing responsibilities as Facebook rapidly scaled?

What are the challenges she faces as she transitions from VP to founder?

2) The impact and habit of writing

What goals was Julie able to achieve through writing?

What did she do to build a habit of writing?

Does she think tweeting is better than blogging?

3) How to develop product sense and make better design decisions

What are the three tried-and-true steps to develop product sense?

When do you choose intuition over data?

What’s the secret to facilitating great product/design review meetings?

3) How to take your first steps into management

What can you do to unblock your path to become a manager?

What’s the must-know trick in competing for design talent?

Where to find Julie:

LinkedIn: https://www.linkedin.com/in/julie-zhuo/

Twitter: https://www.twitter.com/joulee

Sundial: sundial.so

Book: The Making of a Manager, https://www.amazon.com/dp/B079WNPRL2/ref=dp_kinw_strp_1

Substack: https://lg.substack.com/

Medium: https://medium.com/the-year-of-the-looking-glass

Our amazing sponsors:

Amplitude: https://amplitude.com/

Productboard: https://www.productboard.com/

Sprig: https://sprig.com/lenny


Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe
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Tristan de Montebello is the co-creator of Ultraspeaking, the most effective method I’ve come across for rapidly improving communication and presentation skills. In 2017, Tristan became the fastest person ever to reach the finals of the World Championship of Public Speaking, achieving this feat in just seven months with no prior experience. In our conversation, we discuss:

• Why public speaking is a meta skill that can transform your life

• Practical games and exercises to improve your speaking skills

• The “Accordion Method” for preparing talks without memorization

• The “Bow and Arrow Technique” for crafting memorable presentations

• Tristan’s journey to the World Championship of Public Speaking finals

• Lenny doing some of the exercises live on-screen

Tristan is offering a limited-time discount to Ultraspeaking. Both codes are valid until November 14, 2024:

→ $500 off an Unlimited Membership with code UNLIMITEDLENNY500

→ $200 off a Rapid Tier pass for a single cohort with code RAPIDLENNY200

Brought to you by:

Eppo—Run reliable, impactful experiments

Command AI—AI-powered user assistance for modern products and impatient users

Brave Search—A smarter way to search

Find the transcript at: https://www.lennysnewsletter.com/p/master-public-speaking-tristan-de-montebello

Where to find Tristan de Montebello:

• X: https://x.com/Montebello

• LinkedIn: https://www.linkedin.com/in/tristandemontebello/

• Website: https://ultraspeaking.com

• Free email course: https://ultraspeaking.com/lenny/

Where to find Lenny:

• Newsletter: https://www.lennysnewsletter.com

• X: https://twitter.com/lennysan

• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/

In this episode, we cover:

(00:00) Introduction to Tristan de Montebello and Ultraspeaking

(01:42) Personal experiences with public speaking

(05:35) Misconceptions and meta skills in public speaking

(08:56) Enjoyment as a barometer for effective speaking

(15:30) Tactical tips for public speaking

(29:15) The importance of practice and games

(34:50) Game 1: The Conductor (Accessing different emotional states)

(45:54) Mindset shift: playing the game

(51:07) Game 2: Triple Step (Staying focused amid distractions)

(01:07:51) Quieting the noise

(01:09:46) Game 3: Conviction Prompts (Building executive presence)

(01:17:27) The Accordion Method explained

(01:37:57) The Bow and Arrow technique

(01:43:43) Final thoughts and encouragement

(01:44:55) Lightning round

Referenced:

• Michael Gendler on LinkedIn: https://www.linkedin.com/in/michaelgendler

• Alienor playing Conductor: https://www.youtube.com/watch?v=nmholFWwHro

• Triple Step: https://ultraspeaking.com/triple-step-game/

• Rapid Fire Analogies: https://ultraspeaking.com/rapid-fire-game/

Joe Rogan Experience #1309 — Naval Ravikant: https://www.youtube.com/watch?v=3qHkcs3kG44

The Big Leap: Conquer Your Hidden Fear and Take Life to the Next Level: https://www.amazon.com/Big-Leap-Conquer-Hidden-Level/dp/0061735361

Jessica Hische is a lettering artist and New York Times bestselling author based in Oakland, California. She specializes in typographical work for logos, film, books, and other commercial applications. Her clients include Wes Anderson, The United States Postal Service, Target, Hallmark, and Penguin Books, and her work has been featured in design and illustration annuals both in the U.S. and internationally. She’s been named a Print Magazine New Visual Artist (20 under 30), one of Forbes 30 under 30 in Art and Design, an ADC Young Gun, a “Person to Watch” by GD USA, and an Adweek “Creative 100.” In our conversation, we discuss:

• My new logo and brand!

• Jessica’s process for refreshing my logo/brand

• Why most startups shouldn’t worry about their logo/brand

• The psychology behind different typography choices

• Balancing creativity with business needs in logo design

• Jessica’s unique approach to pricing logo work

• How AI is (and isn’t) impacting the design world

• Jessica’s other creative pursuits, including children’s books and art supply stores

Brought to you by:

The Enterprise Ready Conference — For B2B leaders building enterprise SaaS

OneSchema — Import CSV data 10x faster

Merge — A single API to add hundreds of integrations into your app

Find the transcript at: https://www.lennysnewsletter.com/p/seeing-like-a-designer-jessica-hische

Where to find Jessica Hische:

• Threads: https://www.threads.net/@jessicahische

• Instagram: https://www.instagram.com/jessicahische

• Website: https://jessicahische.is

Where to find Lenny:

• Newsletter: https://www.lennysnewsletter.com

• X: https://twitter.com/lennysan

• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/

In this episode, we cover:

(00:00) Jessica’s background

(01:32) The logo refresh process

(09:45) When to refresh your logo

(11:45) High-level overview

(18:04) Approaching Lenny’s brand refresh

(24:25) How to see like a designer

(37:53) Lenny’s new logo: where we landed

(44:07) Brand’s role in company success

(50:04) Jessica’s flexible pricing strategies and collaborative design process

(57:14) Balancing multiple creative projects

(01:01:48) Using AI in creative work

(01:05:50) Upcoming projects and final thoughts

(01:08:24) Lightning round

Referenced:

• Jeni’s: https://jenis.com

• James Edmondson on LinkedIn: https://www.linkedin.com/in/jamestedmondson/

• Figma Config: https://config.figma.com/

• Helvetica: https://en.wikipedia.org/wiki/Helvetica

• MyFonts: https://www.myfonts.com/

• Geometric sans serif fonts: https://www.myfonts.com/pages/tags/geometric%20sans%20serif-fonts

• The Rise of Fractional Executives: https://www.reforge.com/blog/leveraging-fractional-executives

• JH&F: https://jessicahische.shop/pages/my-oakland-store

• Drawling: https://drawling.shop/

• Jessica Hische’s books on Amazon: https://www.amazon.com/s...

Nir Eyal is the author of two best-selling books, Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life. He writes, consults, and teaches at the intersection of psychology, technology, and business. His books have sold over 1 million copies in more than 30 languages; he has taught at Stanford’s Graduate School of Business and its Design School; and he has started and sold two startups since 2003. In our conversation, we discuss:

• Strategies for becoming less distractible and improving focus

• The difference between distraction and “traction”

• Reactive work vs. reflexive work and why you should book time in your calendar

• The 10-minute rule to overcome internal triggers and stay focused

• The problem with to-do lists, and what to do instead

• The value of creating a timebox schedule that aligns with personal values and priorities

• The use of pacts as a last line of defense against distraction

• How to develop a high-agency mindset

• Advice for leaders on helping employees improve focus in the workplace

Brought to you by Vanta—Automate compliance. Simplify security | Jira Product Discovery—Atlassian’s new prioritization and roadmapping tool built for product teams | Teal—Your personal career growth platform

Find the full transcript at: https://www.lennysnewsletter.com/p/strategies-for-becoming-less-distractible

Where to find Nir Eyal:

• X: https://twitter.com/nireyal

• LinkedIn: https://www.linkedin.com/in/nireyal/

• Website: https://www.nirandfar.com/

Where to find Lenny:

• Newsletter: https://www.lennysnewsletter.com

• X: https://twitter.com/lennysan

• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/

In this episode, we cover:

(00:00) Nir’s background

(04:20) How to become less distractible

(07:43) Understanding distraction and traction

(12:52) The four steps to becoming indistractable

(13:53) Mastering internal triggers

(18:49) Surfing the urge with a 10-minute timer

(23:20) Making time for traction with a timebox schedule

(25:02) How to turn your values into time

(28:36) Booking deep work time

(29:22) Making pacts to prevent distraction

(31:00) The problem with to-do lists

(34:31) The drawback of deadlines

(36:08) Distraction is an emotion regulation problem

(39:54) Hacking back external triggers

(

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Lenny's Podcast: Product | Growth | Career - Business strategy with Hamilton Helmer (author of 7 Powers)

Business strategy with Hamilton Helmer (author of 7 Powers)

Lenny's Podcast: Product | Growth | Career

play

05/05/24 • 68 min

Hamilton Helmer is one of the world’s leading experts on business strategy and the author of the seminal book 7 Powers: The Foundations of Business Strategy, which provides a comprehensive framework for understanding what it really takes to achieve and sustain a competitive advantage. With more than three decades of experience in the strategic consulting industry, Hamilton has advised over 200 companies—from burgeoning startups to Fortune 100 giants—on how to identify, build, and leverage their unique strategic powers. In our conversation, we discuss:

• Potential sources of power that startups should develop from an early stage

• Common misconceptions among companies about the types of power they possess

• How power relates to strategy

• The difference between a moat and a power

• Practical strategies for non-leaders to leverage insights about power and strategy in their work

• AI’s impact on competitive advantages and barriers to entry

Brought to you by:

WorkOS—Modern identity platform for B2B SaaS, free up to 1 million MAUs

Vanta—Automate compliance. Simplify security

Paragon—Ship every SaaS integration your customers want

Find the transcript and references at: https://www.lennysnewsletter.com/p/business-strategy-with-hamilton-helmer

Where to find Hamilton Helmer:

• X: https://twitter.com/hamiltonhelmer

• LinkedIn: https://www.linkedin.com/in/hamilton-helmer-42983/

• Website: https://7powers.com/

Where to find Lenny:

• Newsletter: https://www.lennysnewsletter.com

• X: https://twitter.com/lennysan

• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/

In this episode, we cover:

(00:00) Hamilton’s background

(04:08) When power becomes important

(08:24) How strategy relates to power

(12:09) How power informs strategy

(14:46) The sequence of powers

(21:13) Common misconceptions

(24:39) Network effects vs. network economies

(26:58) Uber’s success

(29:16) Moats vs. powers

(31:12) Strategies for non-leaders to leverage power and strategy

(37:51) Advice on how to become a strategic thinker

(39:27) AI’s impact on the seven powers

(45:43) Why moving fast is not a power

(50:24) Three things that create value in a company

(51:16) The debt trajectory of the U.S.

(56:35) Optimism for the future

(59:25) Lightning round

Referenced:

7 Powers: The Foundations of Business Strategy: https://www.amazon.com/7-Powers-Foundations-Business-Strategy/dp/0998116319

• John von Neumann: https://en.wikipedia.org/wiki/John_von_Neumann

• Pearl Harbor: https://www.history.com/topics/world-war-ii/pearl-harbor

• Where the Japanese Went Wrong at Pearl Harbor: https://pearlharbor.org/blog/where-japanese-went-wrong-pearl-harbor/

• The ‘7 Powers’ of business success—from one of Netflix’s early investors: https://www.qualitycompounders.com.au/post/the-7-powers-of-business-success-from-one-of-netflix-s-early-investors

• 7 Powers: Foundations of Business Strategy (Key Takeaways): https://www.linkedin.com/pulse/7-powers-foundations-business-strategy-key-takeaways-nikita-maloo/...

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Matt Abrahams is a renowned communication expert, with decades of teaching, coaching, and consulting experience. At Stanford University, he teaches a business school class on strategic communication. Beyond academia, he’s a sought-after keynote speaker and consultant, guiding presenters from IPO road shows to prestigious platforms like TED, the World Economic Forum, and the United Nations. His acclaimed podcast, Think Fast, Talk Smart, garners millions of listeners, and his book, Think Faster, Talk Smarter, equips speakers with practical skills for impromptu success. With a previous bestseller, Speaking Up Without Freaking Out, Matt has empowered countless individuals to speak confidently and authentically. In our conversation, we discuss:

• The concept of “daring to be dull”

• The power of visualization to desensitize oneself to speaking situations

• Managing negative self-talk

• The WHAT structure for delivering toasts (why we are here, how you are connected, anecdote, thanks)

• The ADD structure for Q&As (answer, detailed example, describe relevance)

• Breathing techniques to reduce anxiety, such as the double exhale

• Concrete speaking structures like What? So What? Now What? and the Four I’s (information, impact, invitation, implications)

• Much more

Brought to you by:

Sprig—Build a product people love

Dovetail—Bring your customer into every decision

Coda—Meet the evolution of docs

Find the transcript and references at: https://www.lennysnewsletter.com/p/how-to-speak-more-confidently-and

Where to find Matt Abrahams:

• X: https://twitter.com/tftsthepod

• LinkedIn: https://www.linkedin.com/in/maabrahams/

• Website: https://mattabrahams.com/

• Podcast: https://open.spotify.com/show/6ll0MwobDt1JW9gYaOONEo

Where to find Lenny:

• Newsletter: https://www.lennysnewsletter.com

• X: https://twitter.com/lennysan

• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/

In this episode, we cover:

(00:00) Matt’s background

(04:50) Techniques for managing anxiety in public speaking

(10:57) Dare to be dull

(13:40) Reframing anxiety as excitement

(16:08) Using mantras to boost confidence

(18:45) Managing negative self-talk

(20:03) Normalizing speaking anxiety

(23:12) Using conversation as a communication technique

(24:52) Using the double-exhale breathing technique

(28:29) Getting present-oriented

(29:46) Using tongue twisters

(33:34) Broad advice for speaking on the spot

(38:35) The PREP structure

(38:59) The What? So What? Now What? structure

(42:10) Toastmasters and improv

(45:31) Getting better at small talk

(51:05) The importance of sharing back

(52:33) Giving feedback

(56:31) Improving toasts and tributes

(01:02:57) Mastering Q&A sessions

(01:07:25) Apologizing effectively

(01:09:29) Closing thoughts

Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email [email protected].

Lenny may be an investor in the companies discussed.


Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe

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Uri Levine is the co-founder of Waze, the world’s largest community-based traffic and navigation app, acquired by Google for over $1 billion. He’s also founded nine other companies, been on the board of 20 companies, and advised more than 50 companies. He’s most recently the author of Fall in Love with the Problem, Not the Solution: A Handbook for Entrepreneurs, hailed by Steve Wozniak as the “Bible for entrepreneurs.” Uri is dedicated to creating impactful startups that solve real-world problems and has seen everything from failure to moderate success to big success. In our conversation, we dig into:

• Why falling in love with the problem is key to startup success

• The phases of the startup journey and how to navigate them

• Why firing is more important than hiring

• How Waze iterated to achieve product-market fit

• Tactics for telling a compelling story when fundraising

• Much more

Brought to you by:

Vanta—Automate compliance. Simplify security

Mercury—The powerful and intuitive way for ambitious companies to bank

LinkedIn Ads—Reach professionals and drive results for your business

Find the transcript at: https://www.lennysnewsletter.com/p/lessons-from-uri-levine

Where to find Uri Levine:

• X: https://twitter.com/urilevine1

• LinkedIn: https://www.linkedin.com/in/uri-levine

• Website: https://urilevine.com/

Where to find Lenny:

• Newsletter: https://www.lennysnewsletter.com

• X: https://twitter.com/lennysan

• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/

In this episode, we cover:

(00:00) Uri’s background

(02:50) Falling in love with the problem

(09:03) Signs this is a big enough problem

(10:54) The importance of passion

(12:06) A pivot example

(14:01) Where to find startup ideas

(21:57) Finding product-market fit at Waze

(29:45) The different phases of a startup journey

(36:47) What investors don’t want to hear

(39:53) Fundraising tips

(48:02) How to make your presentations stronger

(50:32) A wild fundraising story

(53:46) Firing and hiring

(59:50) The 30-day test

(01:04:12) Understanding users

(01:12:10) Talking to the right users

(01:15:36) Lightning round

Referenced:

Fall in Love with the Problem, Not the Solution: A Handbook for Entrepreneurs: https://www.amazon.com/Fall-Love-Problem-Solution-Entrepreneurs/dp/1637741987

• Waze: https://www.waze.com/

• Ben Horowitz on LinkedIn: https://www.linkedin.com/in/behorowitz/

• Ben Horowitz quote: https://quotefancy.com/quote/1635284/Ben-Horowitz-As-a-startup-CEO-I-slept-like-a-baby-I-woke-up-every-2-hours-and-cried

• Michael Jordan quote: https://www.forbes.com/quotes/11194/#:~:text=I've%20lost%20almost%20300,that%20is%20why%20I%20succeed.

• Steph Curry: https://en.wikipedia.org/wiki/Stephen_Curry

• How Airbnb Used Word of Mouth to Change the Travel Industry Forever: https://truested.com/story/airbnb

• Space Mountain: https://en.wikipedia.org/wiki/Space_Mountain_(Disneylan...

Lenny's Podcast: Product | Growth | Career - Persuasive communication and managing up | Wes Kao (Maven, Seth Godin, Section4)
play

08/28/22 • 53 min

Wes Kao has worked with Seth Godin (where she co-founded the altMBA and served as executive director), David Perell on his Write of Passage course, Professor Scott Galloway on Section4, and Morning Brew. Currently, she’s the co-founder of Maven, a cohort-based learning platform where I taught my own course. Wes is passionate about telling stories that stay true to the creator’s intentions while keeping your audience listening. In today’s episode, you will learn how to use state changes to keep your audience engaged, how to communicate more clearly by focusing on the how more than the why, how to manage up for success, and how to communicate your priorities to set a boundary.

Find the full transcript here: https://www.lennyspodcast.com/persuasive-communication-and-managing-up-wes-kao-maven-seth-godin-section4/#transcription

Where to find Wes Kao:

• Website: https://www.weskao.com/

• Twitter: https://twitter.com/wes_kao

• LinkedIn: https://www.linkedin.com/in/weskao/

Where to find Lenny:

• Newsletter: https://www.lennysnewsletter.com

• Twitter: https://twitter.com/lennysan

• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/

Thank you to our wonderful sponsors for making this episode possible:

• Modern Treasury: https://www.moderntreasury.com/

• Berbix: https://www.berbix.com/start

• Makelog: https://www.makelog.com/lenny

Referenced:

• The Super Specific How: How to make your cohort-based course more rigorous: https://www.weskao.com/blog/super-specific-how

It Was the Best of Sentences, It Was the Worst of Sentences: A Writer’s Guide to Crafting Killer Sentences: https://www.amazon.com/Was-Best-Sentences-Worst-Crafting/dp/158008740X

Guide to Better Business Writing (HBR Guide Series): https://www.amazon.com/HBR-Guide-Better-Business-Writing/dp/142218403X

• Seth Godin’s blog: https://seths.blog/

The Minto Pyramid Principle: Logic in Writing, Thinking, and Problem Solving: https://www.amazon.com/Minto-Pyramid-Principle-Writing-Thinking/dp/0960191038

Doctor Foster: https://www.amazon.com/Doctor-Foster/dp/B01DT0WQ2C

• Suzy Batiz: https://www.suzybatiz.com/

• Amanda Natividad’s Marketing 201 course: https://maven.com/amandanat/content-marketing

• Dr. Marily Nika’s course: https://maven.com/marily-nika/technical-product-management

In this episode, we cover:

[03:39] Wes’s early career

[07:08] How to land a job with Seth Godin

[09:56] What makes Seth Godin stand apart

[14:50] Wes’s framework for better writing: the super-specific how

[18:08] Writing and teaching without the BS

[21:45] State changes: how to keep your audience engaged when teaching

[25:51] The data of “eyes light up” moments

[29:27] What managing up can do for you

[32:51] How to manage up effectively

[34:17] Lenny’s template for proactive communication

[36:19] The skills you need to communicate clearly through writing

[43:50] How to pr...

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Lenny's Podcast: Product | Growth | Career - Brian Chesky’s new playbook

Brian Chesky’s new playbook

Lenny's Podcast: Product | Growth | Career

play

11/12/23 • 73 min

Brian Chesky is the co-founder and CEO of Airbnb. Under Brian’s leadership, Airbnb has grown into a community of over 4 million hosts who have welcomed more than 1.5 billion guests across over 220 countries and regions. I had the privilege of working under his leadership, so it is a great honor to have him on the show. We discuss:

• How Airbnb has shifted their thinking on product management

• Why bureaucracy happens in companies, and how to avoid it

• The importance of founders diving into the details

• Why Airbnb moved away from traditional growth channels and what they are doing instead

• Airbnb’s newly released features

• How and why Brian encourages his team to set ambitious goals

• Why he says he still has a lot to prove

Brought to you by Sidebar—Catalyze your career with a Personal Board of Directors | Jira Product Discovery—Atlassian’s new prioritization and roadmapping tool built for product teams | Eppo—Run reliable, impactful experiments

Find the full transcript at: https://www.lennyspodcast.com/brian-cheskys-new-playbook/#transcript

Where to find Brian Chesky:

• X: https://twitter.com/bchesky

• LinkedIn: https://www.linkedin.com/in/brianchesky/

Where to find Lenny:

• Newsletter: https://www.lennysnewsletter.com

• X: https://twitter.com/lennysan

• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/

In this episode, we cover:

(00:00) Brian’s background

(05:18) The current structure of product management at Airbnb

(09:21) How fast-moving companies become slow-moving bureaucracies

(12:20) Brian’s thoughts on performance marketing

(13:50) Airbnb’s rolling two-year roadmap

(15:30) Brian’s journey as CEO in a growing company

(18:34) Best practices for A/B testing

(20:30) Who inspired Airbnb’s new direction

(23:18) The first changes Brian implemented at the onset of the pandemic

(24:51) Why founders should be “in the details”

(30:15) Airbnb’s marketing, communication, and creative functions

(31:38) Advice for founders on how to lead

(34:15) Tips for implementing Airbnb’s business methodology

(38:48) Airbnb’s winter release

(41:47) Why Airbnb no longer has separate guest and host teams

(42:38) Brian’s thoughts on design trends

(45:36) The importance of empowering hosts with great tools

(45:57) How setting ambitious goals improves team performance

(50:05) Tips for preventing burnout

(56:02) Tips for personal and professional growth

(58:19) Why Brian says he still has a lot to prove

(1:02:58) Paying it forward

(1:05:03) A fun fact about Brian

(1:09:26) Airbnb’s origin story

Referenced:

• Localmind: https://www.crunchbase.com/organization/localmind

• Config 2023 in review: https://www.figma.com/blog/config-2023-recap/

• Why Founders Fail: The Product CEO Paradox: https://techcrunch.com/2013/08/10/why-founders-fail-the-product-ceo-paradox/

• Hiroki Asai on LinkedIn: https://www.linkedin.com/in/hiroki-asai-a44137110/

• Jony Ive on Crunchbase: https://www.crunchbase.com/person/jonathan-ive

• Charles Eames: https://en.wikipedia.org/wiki/Charles_Eames

• Airbnb 2023 Winter Release:

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