Leading Visionaries Podcast

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How to Profit from Your Intellectual Property—with Dr. Crystal Gifford- EP42

Leading Visionaries Podcast

05/14/24 • 29 min

So, you’ve sold clients on a program or course.

And the thing you want to teach comes easy to you. But you’re not sure how to teach that skill to others.

How do you deliver the results you promised? What does it look like to profit from your intellectual property?

Dr. Crystal Gifford is a seasoned finance and economics expert with over 20 years of experience guiding students and businesses through complex financial landscapes.

Dr. Crystal has a PhD in international accounting, and she’s passionate about demystifying the art of leveraging your IP to amplify your impact.

On this episode of Leading Visionaries, Dr. Crystal joins Anjel to explain what inspired her to lead in the entrepreneurial space, helping students develop sellable skills.

Dr. Crystal describes her talent for giving entrepreneurs the structure to craft income-producing assets from our knowledge and experience.

Listen in for insight around what it means to be a servant leader and learn how Dr. Crystal can help you profit from your intellectual property!

What You Will Learn

Dr. Crystal’s natural proclivity for visionary leadership (even in childhood)

What it looks like to lead people who are older or have more experience than you

How Dr. Crystal thinks about servant leadership as ‘showing the way’

How Dr. Crytal’s desire to make the world better led her to entrepreneurship

Dr. Crystal’s drive to revamp the way we do education and economics

How Dr. Crystal leads other visionaries to profit from our intellectual property

Dr. Crystal’s talent for helping entrepreneurs deliver the results we promised

Dr. Crystal’s curriculum for giving young people access to their full expression

Why Dr. Crystal is helping high school students develop a sellable skill

Emotional Selling Techniques to Grow Your Business—featuring James I. Bond- EP44

Leading Visionaries Podcast

05/28/24 • 27 min

What is the best way to market your business?

You might think people want logical reasons to choose your product or service. But creating an emotional connection with your audience is much more effective.

So, what does emotional selling look like?

James I. Bond is the leading behavioral management specialist behind Brain Glue, a platform that teaches the art of persuasion for business.

For 13 years, James ran one of Southern California’s leading behavioral management firms. He is also the author of Brain Glue: How Selling Becomes Much Easier by Making Your Ideas Sticky.

On this episode of Leading Visionaries, James joins Anjel to discuss how he developed the vision for Brain Glue by collecting examples of emotional selling in a ‘passion box.’

James shares examples of the 14 brain triggers described in the book, explaining why we remember titles or products that make use of metaphor, alliteration or chiasmus.

Listen in for James’ insight on expanding your brand recognition and learn how to leverage brain glue to connect with clients or customers and grow your business!

What You Will Learn

How James’ childhood experiences informed his leadership journey

How James developed the vision for Brain Glue by collecting examples of emotional selling

Examples of the 14 triggers of Brain Glue (metaphor, rhyme, chiasmus, etc.)

How applying the principles of brain glue help James’ clients’ sales explode

What inspired the title Brain Glue for James’ book on emotional selling

Why we remember titles or products that use alliteration, humor, metaphor, etc.

How emotional selling influences both sales and brand recognition

How to shift from logic to emotion in your business marketing

How brain glue helps us communicate something important to other people

The power of building emotional connection with clients/customers

Connect with James I. Bond

Brain Glue

Connect with Anjel B. Hartwell

Join the Leading Visionaries Community

Make a Donation to Support the Show

Anjel on X

Brain Glue by James I. Bond

Resources

Be Heard by Millions and Live Your Destiny: A Creative Age Leader’s Guide to Speak, Sell, Serve & Succeed by Anjel B. Hartwell

Save Thousands in Taxes with a Spendthrift Trust—with Sally Gimon- EP41

Leading Visionaries Podcast

05/07/24 • 27 min

What if you could save thousands of dollars in income taxes?

Sally Gimon got into real estate investing in 2019 and wholesaled 7 properties. But when she did her taxes, she owed a whopping $79,000 in capital gains.

Sally got on a payment plan with the IRS. And then she started researching legal ways to reduce her tax burden.

Sally is the creator of The Trust Is You, a platform that helps business owners, 1099 income earners, and investors save thousands of dollars on federal income taxes legally.

On this episode of Leading Visionaries, Sally joins Anjel to explain how the ultra-wealthy use spendthrift trusts to save on taxes—and you can too!

Sally shares her process of learning about the spendthrift trust and turning that into a business, describing how a coach supported her in making the transition to full-time entrepreneurship.

Listen in for case studies of clients Sally has helped save thousands on taxes and learn how to leverage the spendthrift trust to significantly reduce the tax burden on your business.

What You Will Learn

The $184K in debt that inspired Sally’s interest in real estate investing

How Sally’s frustration with capital gains taxes led her to learning about the spendthrift trust

Sally’s early entrepreneurial experience selling lemonade to the Pittsburgh Steelers

How wholesaling properties gave Sally the freedom to quit her job

Why Sally suggests hiring a coach to help you transition from a 9-to-5 to entrepreneurship

How Sally helps business owners and 1099 income earners save thousands of dollars in taxes

How Sally learned about the spendthrift trust and turned that into a business

How Sally saved six figures in federal taxes using a spendthrift trust

The success story of a dentist Sally helped save enough in taxes for his wife to quit her job

How the average person can leverage strategies used by the rich to save on taxes

Connect with Sally Gimon

The Trust Is You

Connect with Anjel B. Hartwell

Join the Leading Visionaries Community

Make a Donation to Support the Show

Anjel on X

What Would the Rockefellers Do? by Garrett B. Gunderson

Resources

The Power of Your Subconscious Mind by Joseph Murphy

Thinking Into Results

Be Heard by Millions and Live Your Destiny: A Creative Age Leader’s Guide to Speak, Sell, Serve & Succeed by Anjel B. Hartwell

Your Fear Is Pointing You Toward Your Purpose—with Brad Axelrad- EP34

Leading Visionaries Podcast

03/19/24 • 28 min

What’s stopping you from building the business you want? Brad Axelrad has identified five core fears or ‘dragons’ that keep us stuck.

But how do you overcome things like imposter syndrome, scarcity mindset or fear of criticism?

And what if your greatest fear is actually pointing you toward your purpose?

Brad is the creator of Face Your Dragon, a platform that supports coaches, visionary entrepreneurs and consultants in creating businesses that allow them to live a life of fulfillment and truth.

Brad is also an event producer, business strategist and podcast host, having produced 200-plus live events with top business leaders and bestselling authors.

On this episode of Leading Visionaries, Brad joins Anjel to discuss his own fear of public speaking and describe how national media attention forced him into leadership.

Brad shares his process for marrying consciousness with business and explains how the best leaders crowdsource brilliance by engaging their community.

Listen in for insight on facing your fear to uncover your money maker and learn how Brad can help you develop the courage to bring your vision to life!

What You Will Learn

How his father’s passing kickstarted Brad’s visionary journey

Brad’s take on how ‘we manifest with the intensity of our asking’

How national media attention forced Brad into leadership

How Brad overcame the fear of public speaking to lead effectively

Why Brad believes that the best leaders crowdsource brilliance

5 fears that stop entrepreneurs from building the business they want

How Brad helps leaders share their message on podcasts

What drives Brad’s ability to marry consciousness with business

How Brad helps clients build the courage to manifest their vision

Why the thing you fear most is your purpose and money maker

Connect with Brad Axelrad

Face Your Dragon

Get Me On Podcasts

Connect with Anjel B. Hartwell

Hoffman Institute Graduate Groups

Resources

Ask and It Is Given by Esther and Jerry Hicks

The Law of Attraction: The Basics of the Teachings of Abraham by Esther and Jerry Hicks

The Secret

What the Bleep Do We Know?

Live Your Message

Be Heard by Millions and Live Your Destiny: A Creative Age Leader’s Guide to Speak, Sell, Serve & Succeed by Anjel B. Hartwell

From Plumber to Visionary with Charles Chadwick Jr. - EP11

Leading Visionaries Podcast

09/19/23 • 28 min

“I would encourage everybody to visit the most unexplored continent in the world and that is our mind. Your mind can lead you on visions and break barriers that you could have never foreseen,” - Charles Chadwick, Jr.

The “Leading Visionaries” podcast celebrates individuals who personify ingenuity, insight, innovation, and inspiration.

Today's guest exemplifies these qualities not only through his unique life journey but also in his dedication to expanding horizons and fostering boundless possibilities for others.

Charles Chadwick Jr. is a visionary who drastically cut his college expenses while earning two degrees, and emerging debt-free. Through his books, "Chadwick's College Checklist" and "Chadwick's Cultivated Circumstances," he champions a diverse approach to career exploration, emphasizing that passion can arise from unexpected paths and success knows no bounds.

On this episode of “Leading Visionaries,” Charles joins Anjel to share his unique journey. We'll follow Charles from his early days in the family plumbing business to an unexpected turn in his life—a moment of revelation during a routine trip for plumbing supplies that ignited a visionary idea, setting him path of personal growth with a burning desire to help others explore new horizons.

Listen in as Charles shares the inspiration behind his books, his cost-cutting techniques for education, and insights into his mission to guide others in making informed decisions about their education and careers.

Join us as we delve into Charles Chadwick's extraordinary story of transformation and discovery.

What You’ll Learn

Charles shares his transition from a plumbing business to pursuing two college degrees

The value of considering alternative paths beyond what you're initially exposed to

The role of personal growth and exploration in decision-making

Charles strategies for reducing college expenses by 40%

The importance of practical work experience in personal and professional development

Why Charles believes experience can be more valuable than formal education (and can be less pricey, too)

Charles shares his call to explore the uncharted territory of one's own mind for visionary thinking and breakthroughs

Charles's vision for using AI to address the student loan crisis

Why you shouldn’t overlook the trade industries and other avenues that align with your passions and aspirations

Connect with Charles Chadwick Jr.

Chadwick's Experiences

Connect with Anjel B. Hartwell

Anjel on Twitter

Chadwick's Cultivated Circumstances

Resources

How to Engage in Brand Conversations That Convert—with Kate DiLeo - EP28

Leading Visionaries Podcast

02/06/24 • 29 min

Are you addicted to content marketing?

There’s a fallacy among entrepreneurs that if you just put out more content, people are going to come and buy from you.

But messaging matters. And inundating potential clients with information is not the way to convert.

So, how do visionary entrepreneurs craft a brand message that turns prospects into customers? How do we decide where to deploy that message to reach our ideal clients?

Kate DiLeo is the Brand Architect behind The Brand Trifecta, the top branding SaaS product that helps organizations craft brands that bring more prospects to the table and more customers who buy.

Kate is also the bestselling author of Muting the Megaphone, a book that teaches visionary entrepreneurs how to eliminate ineffective storytelling and engage in brand conversations that convert.

On this episode of Leading Visionaries, Kate joins Anjel to discuss the three components of her Brand Trifecta Program—tagline, value proposition and differentiators.

Kate challenges us to focus on customers at the highest point of readiness and resonance and describes how a brand conversation differs from storytelling.

Listen in for insight on finding the right rooms to share your content and learn how Kate can guide you in writing a brand message that delivers more revenue.

What You Will Learn

How Kate’s background in linguistic anthropology led to a career in marketing

Kate’s role as a leader in her family and how she refined those skills in the corporate space

How the end of Kate’s marriage inspired her transition to entrepreneurship

Kate’s guiding principles of faith, laughter, resilience, gratitude and generosity

Why you must understand gratitude for what you have to be generous with what you’re given

The 3 components of Kate’s Brand Trifecta—tagline, value prop and differentiators

Why Kate suggests we stop telling stories and start having brand conversations

Who Kate serves through one-on-one consulting and her Brand Trifecta Program

Why entrepreneurs should focus on customers at the highest point of readiness and resonance

How to decide where to deploy your brand messaging (online and in person)

Connect with Kate DiLeo

Kate’s Website

Connect with Anjel B. Hartwell

Muting the Megaphone: Stop Telling Stories and Start Having Conversations by Kate DiLeo

Resources

Kate’s Brand Trifecta Program

Be Heard by Millions and Live Your Destiny: A Creative Age Leader’s Guide to Speak, Sell, Serve & Succeed by Anjel B. Hartwell

Think About It Thursday: The Power of Transparency for Visionaries

Leading Visionaries Podcast

03/14/24 • 13 min

Are you showing up differently for your team, investors and the buying public?

We’re programmed to believe that we have to project differently for different audiences.

But manufacturing a new version of who you are and what you stand in different circumstances is a huge drag on your energy. And people can tell that something’s off.

So, what does transparency look like for the visionary leader? How can we be more transparent with our team, investors and clients?

On this minisode of Leading Visionaries, Anjel describes the liberation in showing up exactly as you are in any circumstance.

She walks us through the consequences of projecting for different audiences, explaining how vulnerability can help enroll support in bringing your vision to life.

Listen in for Anjel’s exercise for fostering transparency and learn how to win loyalty by being transparent with your team, investors and the clients you serve.

What You Will Learn

Why it’s important for leading visionaries to be transparent

Why we show up differently for our team, investors or the buying public

The liberation in showing up exactly as you are in any circumstance

The consequences of projecting for different audiences

How money amplifies cracks in the foundation of your authenticity

How vulnerability can help you enroll support in bringing life to your vision

Anjel’s exercise for being more transparent and vulnerable

What transparency looks like with your team, investors and customers

How to win loyalty by being transparent with your team and clients

Connect with Anjel B. Hartwell

Schedule a Consultation with Anjel

Resources

Be Heard by Millions and Live Your Destiny: A Creative Age Leader’s Guide to speak, Sell, Serve & Succeed by Anjel B. Hartwell

The Oxcart Technique with Terry L. Fossum - Ep61

Leading Visionaries Podcast

12/24/24 • 28 min

In this enlightening episode of the Leading Visionaries podcast, our host Anjel B. Hartwell sits down with the multifaceted Terry L. Fossum—author, TEDx speaker, survival reality show winner, and philanthropist. Terry’s profound journey from growing up in the poorest city in America to becoming a highly successful businessman and motivational figure unfolds in a conversation brimming with inspiration and actionable insights.

Terry shares his transformative story, detailing how his challenging upbringing and significant life experiences shaped his visionary thinking. He explains the Oxcart Technique—a revolutionary approach to goal-setting that combines positive visualization with the powerful motivator of avoiding failure. Drawing from his vast experiences in Boy Scouts, the U.S. Air Force, and direct sales, Terry elucidates how this technique has not only propelled him but also countless others towards success.

Listeners will discover the science behind the Oxcart Technique, its practical application, and the incredible impact it can have on personal and professional growth. Terry’s unique perspective on leadership, driven by both the carrot and the stick, offers invaluable lessons for visionaries striving to lead and create meaningful change.

What You Will Learn

What is the background story of Terry L. Fossum and how did it shape his vision?

How did Terry's experiences in Boy Scouts and the military contribute to his development as a leader and visionary?

What is the Oxcart Technique and how does it apply to goal setting?

Why does Terry emphasize the importance of using both the carrot and the stick in achieving goals?

What is prospect theory and how does it relate to Terry's Oxcart Technique?

How did Terry's experience in direct sales and network marketing lead him to develop his unique approach to goal setting and leadership?

What role does emotion play in the Oxcart Technique and why is it critical for success?

How can the Oxcart Technique be applied to various aspects of life, such as business, marriage, and even addiction?

What are the three pieces of paper involved in the Oxcart Technique and how do they function to ensure goal achievement?

Why is failure considered an important part of the success journey according to Terry, and how can one use failures as a stepping stone to success?

Connect with JD Mass

Terry’s website

Terry L Fossum on Linkedin

Connect with Anjel B. Hartwell

Join the Leading Visionaries Community

Make a Donation to Support the Show

Creative A ge Consulting Group

Anjel on X

Forging Financial Freedom by Chad Hufford

Resources

Be Heard by Millions and Live Your Destiny: A Creative Age Leader’s Guide to Speak, Sell, Serve & Succeed by Anjel B. Hartwell

Think About It Thursday: Eliminating Distractions as a Visionary Leader

Leading Visionaries Podcast

02/29/24 • 13 min

Are you getting distracted by the minutiae of making your vision a reality?

If you’re busy doing things that aren’t the best use of your time, energy and attention, it will derail your efforts to get your vision out of the air and on the ground.

But what are your priorities as the visionary? What can you do to keep distractions at bay?

On this minisode of Leading Visionaries, Anjel discusses your top three priorities as a leading visionary—enrollment of investors, buyers and team.

Anjel explains why it’s easy to get distracted and challenges us to identify what activities can be outsourced and hire the best support to serve our vision.

Listen in for insight on investing in a mentor to help you prioritize appropriately and learn how to be ruthless in eliminating distractions as you bring your vision to life!

What You Will Learn

The danger in getting distracted from your role as the visionary

Why your top 3 priorities should be enrollment of investors, buyers and team

How to be ruthless in keeping distractions at bay

Why it’s easy to get distracted by things you’re pretty good at (but aren’t the best use of your time, energy and attention)

How to identify what activities can be outsourced to others

How focusing on bringing in money allows you to hire the best support for your vision

What it looks like to prioritize appropriately as you bring a vision into reality

How a mentor or consultant can help you eliminate distractions

Connect with Anjel B. Hartwell