Never Let Your Scarcity Show

02/16/24 • 13 min

Today, Shannon shares a personal experience of facing tough financial times as an entrepreneur and the importance of maintaining an abundance mindset even in the midst of scarcity. Through a candid and insightful narrative, she delves into the implications of showing desperation in business, providing valuable lessons and strategies for navigating challenging times while upholding a position of authority and trust. Listeners will gain practical tips on approaching cash flow difficulties, attracting the right clients, and cultivating an unwavering abundance mindset throughout the various seasons of entrepreneurship. Join us as we explore the intersection of mindset and finance in the ever-evolving world of business.

What you'll hear in this episode:

05:43 Positioning in marketing; sharing scars, not wounds.

07:22 Find problems, show expertise, never surrender.

10:42 Invest in finding the right customers wisely.

If you like this episode, check out:

Maximize Your Income with the Help of a CFO

Staying Motivated in Times of Stress

Is There Such Thing as Too Much Transparency?

Want to learn more so you can earn more?

5-Day Financial Mindset Refresh: https://www.keepwhatyouearn.com/refresh

Visit keepwhatyouearn.com to dive deeper on our episodes

Visit keepwhatyouearncfo.com to work with Shannon and her team

Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ

Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/

The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.

What you'll hear in this episode:

05:43 Positioning in marketing; sharing scars, not wounds.

07:22 Find problems, show expertise, never surrender.

10:42 Invest in finding the right customers wisely.

If you like this episode, check out:

Maximize Your Income with the Help of a CFO

Staying Motivated in Times of Stress

Is There Such Thing as Too Much Transparency?

Want to learn more so you can earn more?

5-Day Financial Mindset Refresh: https://www.keepwhatyouearn.com/refresh

Visit keepwhatyouearn.com to dive deeper on our episodes

Visit keepwhatyouearncfo.com to work with Shannon and her team

Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ

Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/

The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.

Previous Episode

Pricing Blunders That Could Cost You Thousands

Articulating your offerings precisely can transform the trajectory of your business. It serves a dual purpose: it enlightens your existing customers about the extent of your services, including what falls outside your scope, and it acts as a magnet for potential new clients. When consumers are contemplating a purchase, their priority is to have a comprehensive understanding of what their investment entails, making transparency from the get-go absolutely essential.

Conversely, being forthright about what you provide is advantageous for you as the provider. Often, we might extend ourselves beyond the agreed terms out of goodwill or because a task appears straightforward. Yet, establishing firm boundaries can markedly enhance your professional relationships and pave the way for additional offerings. Sticking to your defined services can foster a mutually beneficial dynamic between you and your clientele.

What you'll hear in this episode:

[1:15] What's causing the blurred lines around your service offerings?

[2:00] Could your unclear communication be turning what should be explicit offers into implicit ones?

[7:32] It's crucial to inform your clients about the entire range of available services, including what's part of the package.

[9:40] Exercise caution when breaking down your services into itemized costs.

If you like this episode, check out:

How to Build Trust with Your Customers

Why Just Bumping Up Prices Doesn't Cut It

How to Have a Successful Podcast

Want to learn more so you can earn more?

See how much you can save with an S Corp: https://www.keepwhatyouearn.com/keep-what-you-earn-s-corp-calculator

Visit keepwhatyouearn.com to dive deeper on our episodes

Visit keepwhatyouearncfo.com to work with Shannon and her team

Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ

Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/

The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.

Next Episode

Why Is It Hard to Find a Good Tax Pro?

Today Shannon delves into the challenges of finding the right tax professional for your business. With a focus on the common pitfalls of working with tax pros and the difficulties in communication and expectations, Shannon provides valuable insights and actionable tips for entrepreneurs seeking the right support for their financial needs. Join Shannon as she breaks down the complexities of the accountant-client relationship and offers a guide to finding the perfect professional match through the MoneyPro matchmaker. Don't miss out on this episode if you're looking to build a successful partnership with your tax pro.

What you'll hear in this episode:

05:49 Customers want proactive updates for peace of mind.

08:56 Developing sales skills and relationships with clients.

12:36 Clarify services and manage client expectations effectively.

16:06 Business jargon isn't common sense for everyone.

If you like this episode, check out:

Why Raising Capital May Not Be The Answer

Asset vs. Expense: What's The Difference?

Don't Leave These Terms Out of Your Contracts

Want to learn more so you can earn more?

Download the Money Pro Matchmaker tool here

Visit keepwhatyouearn.com to dive deeper on our episodes

Visit keepwhatyouearncfo.com to work with Shannon and her team

Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ

Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/

The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.