Has Podcasting 2.0 Failed?
02/18/25 • 50 min
1 Listener
The Podcasting 2.0 initiative has been around since 2020, and is a way for the traditional RSS feed to be more interactive both for podcasters and listeners. This means offering features like transcripts, chapters, credits for talent on podcasters, funding your favourite shows, and more.
It's also meant to keep the RSS system open and "protect" it from the walled garden approach of Spotify, YouTube, and - to a lesser degree - Apple Podcasts.
Bit despite being the brainchild of the podcast OG Adam Curry, and lots of vocal support from certain parts of the industry, it seems that Podcasting 2.0 is still struggling to gain a real foothold. So why hasn't Podcasting 2.0 taken off, and has the boat sailed for this initiative?
Join regular hosts Mark and Danny, with guest co-host Claire Waite Brown, as they dive into this much-vaunted but sometimes equally-maligned topic.
This week's guest co-host: Claire Waite Brown
Indie podcaster - Creativity Found, 2020 to present; Podcasting 2.0 in Practice Jan 2025 to present Creativity Found podcast inspired me to build a directory of creative activities for adults, all taught by independent small business owners who are members of the Creativity Found Collective. Became interested in 2.0 through listening to podcasts about podcasting and meeting proponents at podcast live events. Friends with many indie podcasters who feel they 'should' know what 2.0 is, but not sure where to start, or if they should bother! Teach a dance fitness class, edit books, member of a parents' street dance crew!!
@podcasting2.0inpractice on Instagram
Links to interesting things from this episode
- MIC's (virtual/in-person) Podcast Club for global podcasters
- Is Podcasting 2.0 Pointless? - In & Around Podcasting
- The Podfather launches a new, open podcast directory
- Best Host for Podcasting 2.0 - Find Out How! | Captivate
- Podcast Index Podcasting 2.0 Statistics, visualized
- Podcasting 2.0 V4V Stats Uptake
- Podcasting 2.0 Namespace Adoption
- Apps | Podcastindex.org
- Podcasting 2.0 - Making podcasts better for everyone!
In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.
If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!
If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!
Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.
If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.
The podcast is also available at In & Around Podcasting.
This podcast uses the following third-party services for analysis:
OP3 - https://op3.dev/privacy
The Podcasting 2.0 initiative has been around since 2020, and is a way for the traditional RSS feed to be more interactive both for podcasters and listeners. This means offering features like transcripts, chapters, credits for talent on podcasters, funding your favourite shows, and more.
It's also meant to keep the RSS system open and "protect" it from the walled garden approach of Spotify, YouTube, and - to a lesser degree - Apple Podcasts.
Bit despite being the brainchild of the podcast OG Adam Curry, and lots of vocal support from certain parts of the industry, it seems that Podcasting 2.0 is still struggling to gain a real foothold. So why hasn't Podcasting 2.0 taken off, and has the boat sailed for this initiative?
Join regular hosts Mark and Danny, with guest co-host Claire Waite Brown, as they dive into this much-vaunted but sometimes equally-maligned topic.
This week's guest co-host: Claire Waite Brown
Indie podcaster - Creativity Found, 2020 to present; Podcasting 2.0 in Practice Jan 2025 to present Creativity Found podcast inspired me to build a directory of creative activities for adults, all taught by independent small business owners who are members of the Creativity Found Collective. Became interested in 2.0 through listening to podcasts about podcasting and meeting proponents at podcast live events. Friends with many indie podcasters who feel they 'should' know what 2.0 is, but not sure where to start, or if they should bother! Teach a dance fitness class, edit books, member of a parents' street dance crew!!
@podcasting2.0inpractice on Instagram
Links to interesting things from this episode
- MIC's (virtual/in-person) Podcast Club for global podcasters
- Is Podcasting 2.0 Pointless? - In & Around Podcasting
- The Podfather launches a new, open podcast directory
- Best Host for Podcasting 2.0 - Find Out How! | Captivate
- Podcast Index Podcasting 2.0 Statistics, visualized
- Podcasting 2.0 V4V Stats Uptake
- Podcasting 2.0 Namespace Adoption
- Apps | Podcastindex.org
- Podcasting 2.0 - Making podcasts better for everyone!
In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.
If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!
If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!
Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.
If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.
The podcast is also available at In & Around Podcasting.
This podcast uses the following third-party services for analysis:
OP3 - https://op3.dev/privacy
Previous Episode
PodFest: A Legacy of Community & Growth with Chris Krimitsos
The episode provides an insightful recap of the recent PodFest event, a significant gathering in the podcasting industry, characterized by its inclusive atmosphere and focus on community building. Mr. Mark and co-host Chris delve into the origins of PodFest, tracing its inception back to grassroots meetups aimed at supporting podcasters in their journey. Through their dialogue, they reveal how PodFest has grown organically, driven by the collective needs of its attendees, resulting in a unique event that is both educational and supportive. Chris shares anecdotes from the event, illustrating the relationships that have formed over the years and the nurturing environment that PodFest fosters.
The discussion transitions to the evolving landscape of podcasting, with both hosts reflecting on the challenges and opportunities faced by indie creators. They emphasize the significance of networking and collaboration in the industry, noting how PodFest serves as a hub for podcasters of all levels to connect and share experiences. The hosts highlight specific sessions and interactions from PodFest, showcasing the diverse range of content and learning opportunities available to attendees. They convey a sense of optimism about the future of podcasting, underlining the role of events like PodFest in shaping the industry and supporting the next generation of creators.
In concluding remarks, Mark and Chris reiterate their commitment to fostering a spirit of inclusivity and support within the podcasting community. They invite listeners to engage with PodFest and consider attending future events, emphasizing the value of being part of a community that celebrates creativity and collaboration in podcasting. The episode serves as a compelling testament to the power of community in the podcasting realm, encouraging listeners to take part in this vibrant ecosystem.
In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.
If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!
If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!
Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.
If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.
The podcast is also available at In & Around Podcasting.
This podcast uses the following third-party services for analysis:
OP3 - https://op3.dev/privacy
Next Episode
The Future of Podcast Networks
As podcasting continues to see a mix of large investments and ad spend, it also continues to see layoffs across the industry. Many point to some of these large investments as being a cause, with money being spent on large networks and celebrity podcasts.
Is this a sign that the industry needs to take a different approach, with perhaps more indie creator-led networks, or is it an unfortunate realism of an industry growing beyond its small beginnings?
Join regular co-host Danny Brown and guest co-host Frank Racioppi as they discuss this interesting topic.
Guest co-host this episode: Frank Racioppi
After 38 years as a speechwriter and editor for a Fortune 50 company, Frank retired and indulged his love of podcasting, starting and managing a successful podcast review online publication -- Ear Worthy. He started it in 2017 and has enjoyed connecting with indie podcasters and anyone who supports podcasting. Frank and his brother Paul had a podcast four years ago called False Facts, but it was difficult to keep a regular recording schedule. He's loved writing his entire life and wrote for print magazines in the 80s from New Jersey Monthly, The Pet Dealer, American Health, The Sewing Circle, etc. He's also published five novels and four non-fiction books in the last four years. The novels range from a romance about two people bonding over the love of reading called For The Love Of Books to Least Best Employee, a novel about surviving as middle management in Corporate America. His most popular nonfiction book was called The COVID Hotel.
Links to interesting things from this episode
- Broadway Podcast Network - The Art of Kindness with Robert Peterpaul
- Every Single Sci-Fi Film Ever | Science Fiction Movie Podcast
- Gastropod - Food with a Side of Science & History
- Filmspotting Movie Podcast
- Top US Podcast Publishers & Networks - Podtrac
- Mercury hits 2 million delivered ads
- Bobbi Althoff joins Studio71's podcast network with The Really Good Podcast
- How celebrity podcasts are influencing a new era of tabloid media
- Celebrity Podcasts Roundtable: Challenges and Opportunities | Podcast Movement
- These Brands SHOULD Sponsor These Independent Podcasts
- The Marketing Swarm Around Indie Podcasters
- Independent Podcasting Needs More Networks Like Mercury
In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.
If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!
If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!
Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.
If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.
The po...
In & Around Podcasting - Has Podcasting 2.0 Failed?
Transcript
It's not just all the
hello there. And welcome to in and Around Podcasting, the podcast industry show, where we like to highlight a range of powerful podcasting perspectives. Now, why has podcasting 2.0 failed? Is the clickbait title we're probably going to use. Alas, we won't annoy everyone in podcasting by actually just talking about that. But genuinely, why is it not getting the uptake that we would like to see? Why is if you are on
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