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Ideal Practice

Ideal Practice

Wendy Pitts Reeves

How do I find clients I actually enjoy? How do I make more money without feeling guilty? Can I run a private practice and still have a life? These are just some of the questions long time psychotherapist, group practice founder, and serial entrepreneur Wendy Pitts Reeves tackles each week on The Ideal Practice Podcast.Here, you’ll learn how to create your version of an Ideal Practice that serves you as well as you serve your clients. Learn how to think like a marketer, attract clients you love, get paid well for what you do, and have a life. We’ll talk about the power of intention, the energy of money, and how to banish imposter syndrome for good. In short, we’ll dive deep into what it takes to develop a healthy business that is profitable, impactful, and - can we say this? - enjoyable.When healers stand in their power, make peace with profit, and honor the difference they make in the lives of others, they can change an entire industry.With a mix of interviews, special guests and solo shows from Wendy, you won’t want to miss a minute of this. New episodes every Tuesday. So hit subscribe, and get ready to change your life.
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Top 10 Ideal Practice Episodes

Goodpods has curated a list of the 10 best Ideal Practice episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Ideal Practice for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Ideal Practice episode by adding your comments to the episode page.

Question or comment? 🙋‍♀️ Send me a text message!

In this episode of Ideal Practice, I’m digging into the importance of investing in your private practice and yourself as a healing arts professional and business owner.

We just don’t think this way as healers - but we need to.

So I want to talk about how investing in your business is such a key factor in building a strong foundation for your long-term success. It’s made a huge difference for me (more about that next week!) and it will for you too.

I’m sure of it.

In this episode, you’ll learn:

  • How to tell the difference between a business expense and an investment
  • How to think about managing both
  • Key questions to ask yourself when you’re trying to make financial decisions in your practice.
  • Ultimately, what your business needs from you to thrive.

Join me to discover the bottom line on why investing in your private practice and yourself truly matters.
~Wendy
xoxo

P.S. if you’re enjoying the podcast as much as I really hope you are, could you help me spread the word? What two friends or colleagues do you know who could really use a boost of encouragement each week? Who else needs this kind of teaching? Please share this episode with them - and thank you!

_______________
THIS WEEK’S JOURNAL PROMPT:

When was the last time you made a significant investment in your practice?
What happened as a result?

_______________
MENTIONED:

_______________
WANT TO BE MY GUEST?

I talked about this at the end of today’s show. Did you hear it?
We are adding a new feature to the podcast soon, and it could include you!

It's called "Coaching Over Coffee", where one of our listeners is invited to be on the program, sharing a particular issue from their practice they’d like to get some help with. I’ll provide live coaching, which we'll then edit and share on the podcast.

This is a great way to get some help for your practice, get your work in front of more people, and inspire your peers at the same time!

If you'd like to be considered, just click here to complete a short, simple application, and I'll get right back to you!

Support the show

Wendy Pitts Reeves, LCSW
Host, Ideal Practice
Private Practice Coach and Mentor
www.WendyPittsReeves.com
[email protected]

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In last year's cohort of EVOLVE, the group coaching and mastermind that I offer once a year, we spent an entire month talking about nothing other than our relationship to money and its impact on our practice.
Students later told me that this was one of the most powerful segments of their journey through the program - and I wasn't surprised.
Understanding your personal money story is critical to your success in every way. So, today I want to share some of what they experienced with you.
In this episode, I’m going to walk you through a series of questions to guide you as you reflect on your relationship to money.
We'll explore what you’ve learned over time, what beliefs may have been created as a result, and how this might be impacting your success today. But to make the most of this episode, you have to engage with it.
What do I mean by that?
I mean stop the audio after each question. Spend some time with your journal and your thoughts, your memories and your observations. You'll learn so much more from this if you actually implement what I suggest here.
And then, let's rewrite those old stories for something better - something MUCH better.
Give it a listen...
~Wendy
xoxo
P.S. HEADS UP, Y'ALL : If the deeper work that this kind of reflection brings appeals to you, or if you just find yourself struck by how much there is to learn as you grow your own Ideal Practice, consider joining us in this year's EVOLVE mastermind. Doors open for a few more days only.
>>>>>. Get all the details at www.WendyPittsReeves.com/evolve. 📣📣📣
_______________
If you enjoyed this episode,
you might also like:

  • Episode 8. <<. What Should I Charge? 3 NEW Ideas to Consider When Setting Your Rates.
  • Episode 48. << Lighten Up and Enjoy the Money You Make! My Conversation with Linzy Bonham

Support the show

Wendy Pitts Reeves, LCSW
Host, Ideal Practice
Private Practice Coach and Mentor
www.WendyPittsReeves.com
[email protected]

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Question or comment? 🙋‍♀️ Send me a text message!

Hey guys! Today is kind of special...!!
It’s our 100th episode of the Ideal Practice© podcast, y’all!!
Woot!! 🥳🎉
And I so want to thank all of you all for hanging right with me all along - because together we are building a community, and that is also really special.
Through the course of producing a full 100 episodes, we’ve covered alot of ground. We've talked about everything from how to create better systems, how to have more impact on the world, how to increase your income, and so, SO much more!
So, in honor of this milestone, I wanted to take a look back at some of our most popular episodes. And - as it turns out, our top ten episodes all share a common theme.... growth on purpose.
Each of our most popular episodes tackled different aspects of growing with intention, and growing a practice by getting clear on your desired outcome.
And folks, today’s episode has turned out to be a goldmine, packed with valuable insights and actionable steps.
It's like a mini-masterclass on growing your very own ideal practice!
So let's take a look back at the key lessons and takeaways from our top 10 episodes of the podcast so far. 👇
In this special episode, you’ll hear...

  • How to define what an ideal practice looks like to you (and only you).
  • Why the law of attraction works, but visualization alone never will.
  • The roles that a VA can play in your business (and the one role they can never fill).
  • The questions that you need to answer before you hire a VA.
  • Why the thing that you’re most afraid of could be the key to your biggest breakthrough yet.
  • Why your marketing needs to attract and repel (honestly!).
  • And finally - the key to breaking your limiting beliefs (and the tool that can help you do it).

Goodness - I can’t believe we’ve made it this far. And what a treat it has been to go back and revisit these fantastic conversations with these awesome guests!
I hope you enjoy this as much as I have. 🥰
I want to thank you, once again, for being here with me on this journey. I’m so happy to have you here as part of this community because I have seen personally what a difference it makes when you step into your value, when you own your authority, and when you get clear about the incredible difference that you make in the world.
Here’s to continuing our journey together.
I can’t wait to share many more conversations with you, as you evolve and grow (with intention!) toward your own Ideal Practice(c)!
~Wendy
xoxo
P.S. If you’re enjoying the podcast as much as I hope you are, could you help me spread the word? Who are two friends or colleagues you know who could really use a boost of encouragement each week? Who else needs this kind of teaching? Please share this episode with them because it’s such a great overview of what it takes to run a successful practice.
And thank you!

Support the show

Wendy Pitts Reeves, LCSW
Host, Ideal Practice
Private Practice Coach and Mentor
www.WendyPittsReeves.com
[email protected]

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Ideal Practice - #101. 7 Marketing Mistakes You Don't Want to Make
play

04/23/24 • 28 min

Question or comment? 🙋‍♀️ Send me a text message!

Have you ever walked into a favorite coffee shop or lunch spot and instantly felt at home?
You know what I mean. The atmosphere is just what you need right now, the food is great and the service is top of the line.
It feels SO good to find just what you want, and need, doesn't it? That's the power of a crystal-clear message, one that says "We know what you need and we're here to provide it."
And that's a concept every private practice needs to master in their marketing.

But it’s really easy to miss the mark. In this episode, using my own experience in looking for a therapist, I'll share seven of the most common marketing mistakes I've seen among those promoting their services.
Clarity is key, y'all, and when I can't tell what you do, how you help, or who you help, you're just another face in a whole sea of profiles that all run together, and I probably won't be calling you.
But we can fix that.

With just a few simple tweaks, you can make YOUR practice stand out in a way that the clients you love, and want to serve, can see themselves in your message. And when they do? They'll be calling.
Check it out.
~Wendy
xoxo
P.S. Which one of these mistakes do you think you might be making? Send me a note and let me know. You can reach me at [email protected]. I love hearing from you guys!
_______________
MENTIONS:
Episode 99: Beyond the Headshot: How a Brand Photo Shoot Can Fuel Business Growth with Sandra Costello
Episode 100: Celebrating 100 Episodes: A Deep Dive into our Most Popular Topic - Intentional Growth
_______________
FREE RESOURCE: A Guide to Better Cash Flow in your Private Practice

Are you cramming client hours into a packed day? Working hard but feel like you're still not making any money? With decades of experience, I’ve found a LOT of ways to boost your bottom line, and I’ve pulled some of my favorites together into a free guide for you.

Download this today, check out what’s inside, then tell me which one you’ll try first. :)

31 Practical Ways to Increase Cash Flow In Your Private Practice

Support the show

Wendy Pitts Reeves, LCSW
Host, Ideal Practice
Private Practice Coach and Mentor
www.WendyPittsReeves.com
[email protected]

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Question or comment? 🙋‍♀️ Send me a text message!

Today we’re talking about something that can be really tricky for so many of us - and THIS time, I’m not talking about money (for once!).
Let’s start with a question.
What happens when you’re the one in front of the camera, instead of the one behind it? How do you feel about having your picture taken?
I’m talking about headshots, photography for your website, or any kind of promotional photography for your business.
(Full disclosure: I have left photo shoots in tears more than once, when I was literally just going in for a simple headshot.)
If you’re anything like me, you don’t exactly love it. 🥴
But in today’s episode, we get to hang out with portrait and branding photographer, Sandra Costello - and she gives me hope, lol. She has the most wonderful way of making her clients feel at ease in front of the camera and capturing them in a beautiful and authentic way.
With Sandra’s help, we’ll dive into the concept of a brand shoot. This is the kind of photography that goes beyond a single headshot and tells the full story of who you are and the unique gifts that you bring to those who need you. It’s the kind of asset that you need to have in your business if you want to be ready for any opportunity that comes your way. 🤩
Sandra tells us how to show up authentically in front of the camera, and how to let the photographer tell your story in a way that quickly connects with your ideal clients.
Because here’s the thing ... If you want to reach more people and have more impact, people need to see you and see all the many sides of who you are and what you do.
In Sandra’s own words ...
“It’s really easy to not want to put yourself out there, sure - but people can’t access your gifts if you’re a best kept secret...”
Yeah... She’s right about that. 🤔
So let’s get into this. In this episode, we’ll talk about:

  1. The difference between a headshot and a brand shoot.
  2. Why preparation is essential, and exactly what you need to do to prepare for a brand shoot.
  3. How to look like yourself, elevated.
  4. What to focus on during the shoot, so that you show up authentically.
  5. How much you can expect to pay for a brand shoot.
  6. How to choose the perfect brand photographer for you.

As it turns out, brand photography is not all about good lighting and the right props.
According to Sandra, ENERGY is everything - because when you feel right in front of the camera, you are far more likely to love the results. And when you love your picture, it’s so much easier to put it out into the world.
So true!
This was such a fun conversation. Take a listen - then tell me if you’re ready to step beyond a single headshot and share your full story ...
The world is waiting for you!
~Wendy
xoxo
P.S. If you enjoyed this episode, please take a minute to share your 5 star review and a few words over on Apple Podcasts or even Spotify. If you’ve been meaning to do that, but keep putting it off, how about heading over there now? Then send me a screen shot so we can celebrate together! :)
_______________TODAY’

Support the show

Wendy Pitts Reeves, LCSW
Host, Ideal Practice
Private Practice Coach and Mentor
www.WendyPittsReeves.com
[email protected]

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Question or comment? 🙋‍♀️ Send me a text message!

Have you heard of the Akashic Records? Ever since I first learned about the concept, I’ve been curious about it, and wanted to learn more.
That’s why I invited Anne Marie Pizarro, a former nurse with a strong science background turned Akashic Records reader and holistic practitioner, to join us. Anne has the most delightful energy and I can’t tell you how much I enjoyed this conversation!
This entire idea might be the strangest thing you’ve ever heard. Or, it might be a confirmation of something you’ve always known in your bones. Either way, is fine.
All I ask is that you stay curious, and keep an open mind. After all, what have you got to lose by just considering the possibility that there is a higher wisdom here - one that you can access - that can help you and help you help your clients?
In this episode, you’ll learn:

  • 3 ways to tell if when your thoughts are inspired intuitive guidance, and when they’re not.
  • 3 of the most common questions most people ask during an Akashic Records reading.
  • How a reading might serve different healers, such as massage therapists, coaches, and those in traditional medicine, in completely different ways.
  • 5 things to look for when choosing a particular reader for yourself
  • The incredible, life changing power that can come from learning how to lean in and truly listen to your deepest intuition (and what happens when you don’t).
There are so many things about the formation of the Universe, the role of energy, and our place in All Things that we only barely understand. Perhaps today’s episode will add to your understanding in completely new ways.
I know it has for me.
~Wendy
xoxo
P.S. “Okay Wendy - so THAT was interesting...If that’s what you find yourself saying as you listened to this episode, would you please share a little love with a 5 star review and a few words over on Apple Podcasts or Spotify? The link below will help. Thank you!
https://lovethepodcast.com/idealpractice ___________________
TODAY’S GUEST...

...is Anne Marie Pizarro. She helps spiritual seekers, holistic practitioners and coaches receive answers and tools for their life’s most pressing questions through the Akashic Records and the Human Energy Field.
Anne Marie brings 24 years of nursing experience and 15 years of entrepreneurship to offer a holistic practice that supports and teaches curious intuitives how to access their intuition, activate their channel and work in the Akashic Records. She lives in Austin, Texas with her husband, daughter and two fur babies. She loves kayaking, hiking and seeing live music.
Want to learn more? You can access her free Masterclass on the Akashic Records here.
___________________
RESOURCES:
A list of my favorite books for an abundance mindset, and a well-lived life.

Support the show

Wendy Pitts Reeves, LCSW
Host, Ideal Practice
Private Practice Coach and Mentor
www.WendyPittsReeves.com
[email protected]

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Question or comment? 🙋‍♀️ Send me a text message!

In an obvious nod to Halloween, I thought it was a great time to revisit one of my most popular episodes.
So today, let’s take another look at the 7 most common fears that healers tend to face in private practice.
Although we all want what’s best for our clients, we are often shamed or judged when we want what’s best for ourselves. That sets us up for all kinds of internal conflict, and that can block our success.
On the other hand, when we find our way through and beyond those fears, real freedom is on the other side.
So that’s what we’re diving into today.
Which one (or three) of these do you relate to the most?
Send me an email at [email protected] and let me know. I promise to respond personally, and I’d love to hear!
~Wendy
Xoxo
P.S. If you’d like to show your support for the show, just write a quick review on the Apple podcast app, or share this episode with a friend. And thank you!
TIME STAMPS for 7 Fears and 7 Freedoms

  • #1 Lack: 5:23
  • #2 Loss: 5:46
  • #3 Judgment: 9:34
  • #4 Selfishness: 12:52
  • #5 Inadequacy: 16:30
  • #6 Complexity: 19:38
  • #7 Power: 22:11

_______________
THIS WEEK’S JOURNAL PROMPT: Which of the 7 Common Fears resonates with you the most and why? If you could let go of that fear, what could happen if you found your way to the Freedom that waits on the other side?
_______________

FREE RESOURCE: Are you cramming client hours into a packed day? Working hard but feel like you're still not making any money? With decades of experience, I’ve found a LOT of ways to boost your bottom line, and I’ve pulled some of my favorites together into a free guide for you.
Download this today, check out what’s inside, then tell me which one you’ll try first. :)
31 Practical Ways to Increase Cash Flow In Your Private Practice

Support the show

Wendy Pitts Reeves, LCSW
Host, Ideal Practice
Private Practice Coach and Mentor
www.WendyPittsReeves.com
[email protected]

bookmark
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share episode

Question or comment? 🙋‍♀️ Send me a text message!

One of the greatest benefits of owning your own business is that you have the freedom and flexibility to adjust as needed when life gets a little crazy.
But running a practice can also be especially challenging when the hard times happen.
How do you keep things going when you’re being pulled in too many directions?
Well, I’ve been through some of that myself lately (and not for the first time), so I thought I’d share a few tips with you.
In this episode, we’ll talk about how to prepare for those inevitable moments when life gets in the way: financially, emotionally, and even physically.
But I’ve also got a few reminders of important things to remember when you aren’t prepared at all, and you’re just doing the best you can to get through.
It’s been a little like that lately for me, which has reminded me how important this is. I hope some of these tips will make a similar period easier for you.
Take good care,
~Wendy
Xoxo
P.S. Many of you have been asking me how you can help to support the show.
If you’d like, you can click on the link below where it says “Support the show” to make a donation. But you can also share your favorite episode with a friend, or write a review. Any or all of those will make this even better. And thank you!
_______________
THIS WEEK’S JOURNAL PROMPT:

  • Do a system review in your practice. Where do you have a safety net in place and where do you need to add one? It might help to talk this through with a colleague over a great cup of coffee. ☕
    • EX: How long could I be out of work and still pay my bills? What can I do to increase that number?
    • EX: Who could take care of my clients if I can’t? (Find a colleague who would cover for you if you were out for a while - and you for them. Make sure they know how to get to your info.)
    • EX: Where and how do I get my own needs met when things get tough?

Support the show

Wendy Pitts Reeves, LCSW
Host, Ideal Practice
Private Practice Coach and Mentor
www.WendyPittsReeves.com
[email protected]

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Question or comment? 🙋‍♀️ Send me a text message!

Struggling with productivity? Tangled up in tech?
What if you didn’t have to handle it all by yourself?
Learn how a Virtual Assistant can help streamline your operations and free up time for you to focus on where you can do the most good: serving your clients.
Queenie Verhoeven has been a treasured member of my team for several years now: I could not imagine running my business without her. A proactive virtual assistant and now, strategic Project Integrator, she has a way of making things just work.
And that makes my life so much easier. 💗
Join us as we explore what a VA is (and is not!) and how the right one on your team can catapult your success.
In this episode, you’ll hear:

  • What a virtual assistant is, and is not.
  • The difference between hiring a VA and hiring an employee.
  • Types of roles a VA can fill, and how they can contribute to your success.
  • How to know what to hire for first.

And more.
Enjoy!
~Wendy
Xoxo
P.S. What was most helpful to you in this episode? What else would you like to know about working with VAs?
_______________
TODAY’S GUEST: QUEENIE VERHOEVEN, Founder of Your Business Ally
Queenie Verhoeven is a Proactive Virtual Assistant. She is a highly skilled and experienced VA specializing in administrative, marketing, and tech support. With over 15 years of experience serving small business owners and entrepreneurs, she isn't just a virtual assistant to her clients but a trusted partner on their path to success.
What she offers goes beyond her areas of expertise. She provides freedom from overwhelm - the freedom from those mundane yet crucial tasks that can drain your time and energy. Whether it's managing your administrative duties, implementing effective marketing strategies, or providing tech support to streamline your operations, Queenie ensures that you can focus on what truly matters - growing your business.
You can find her online at www.YourBusinessAlly.com.
_______________

THIS WEEK’S JOURNAL PROMPT: What is the one thing you spend way too much time on each week in your business? If you could hand that off to a trusted team member, how would that help your business grow?
_______________
MENTIONED:
Fiverr
Upwork
Dropbox
Acuity Scheduling
Kajabi

_______________
COACHING: Need a Quick Start Consult? Got a problem in your practice that you can’t solve? Have an idea you want to try but don't know where to start? A Quick Start Consult gives you access to high quality coaching without the expense of a full blown coaching commitment. I'm serious about your success - so we don't just talk about your business. We work on it - together. Click here for details.
QUICK START CONSULT

Support the show

Wendy Pitts Reeves, LCSW
Host, Ideal Practice
Private Practice Coach and Mentor
www.WendyPittsReeves.com
[email protected]

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Question or comment? 🙋‍♀️ Send me a text message!

Can you believe it folks? We are HALFWAY through the year already! 😱
So how are things tracking for you?
How are you doing with the goals you set back at the beginning of the year? Have you accomplished some of them? All of them? None of them?
Or - maybe some of those goals don’t quite fit anymore, because things have changed. No worries. It happens.
And - that’s why this is the perfect time for a little midyear review.
Fall season will be busy - so now is an ideal time to think about getting organized and giving your systems an update. And one of the best ways to do this is by finding the right tools.
Today I’m sharing my favorites with you. After countless hours of research and road testing, these invaluable tools save me time and money, prevent stress, and keep my business humming along beautifully.
You might want to take notes, 😎 because in this episode, you’ll learn ...

  • The exact tools that I use to run my practice, AND precisely how I use them.
  • The tool I use to create a frictionless experience for my clients.
  • A free tool that lets you work and collaborate with anybody.
  • The one tool that automates 90% of my work around course creation and group coaching (and a cheaper, simpler alternative if you’re not ready for all the bells and whistles).
  • My favorite tool for project management (and why it’s not for everybody).
  • Why I have one space for working, and another for storing critical files.

And more!
But wait a minute ... what if you’re less technical and more old school? What if you’re more analog than digital? 🤔
Fear not, my friend! I’ve got you covered too ...
I’m also sharing some of my favorite notebooks, along with the processes that I use to brainstorm, mind map, capture my thoughts, and organize my lists.
Because, as much as I love tech tools, sometimes you really need to write it down.
(#Fact: our brains absorb and retain information differently when we physically put pen to paper).
So, let’s get you organized.
If you’re not quite sure where to start, take a look at my IP 360 Scorecard. This free assessment tool will take about 10 minutes of your time and give you a complete overview of your business, including where you’re winning and where you might need some help.
And if you have any questions at all for me like, ʺhow do I do this?", or ʺwhich tool can help me with that?", hit me up on Facebook, y’all. I’m always happy to help.
Now, for your first task: give this one a listen!
~Wendy
xoxo
P.S. If you're enjoying the podcast as much as I hope you are, could you help me spread the word? Do you have 2 friends or colleagues who could really use a boost of encouragement each week? Please share this episode with them - and thank you!
_______________
MENTIONED: Episode 83
. Cleaning Your Digital House: How to Get Your Office in Order for a Fresh Start in the New Year
Episode 105. Can Astrology Actually Help You Build Your Ideal Practice? A Conversation w

Support the show

Wendy Pitts Reeves, LCSW
Host, Ideal Practice
Private Practice Coach and Mentor
www.WendyPittsReeves.com
[email protected]

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FAQ

How many episodes does Ideal Practice have?

Ideal Practice currently has 133 episodes available.

What topics does Ideal Practice cover?

The podcast is about Health & Fitness, Entrepreneurship, Mental Health, Podcasts, Business and Money Mindset.

What is the most popular episode on Ideal Practice?

The episode title '#81 5 Clarifying Questions to Guide Your Success in 2024' is the most popular.

What is the average episode length on Ideal Practice?

The average episode length on Ideal Practice is 41 minutes.

How often are episodes of Ideal Practice released?

Episodes of Ideal Practice are typically released every 7 days.

When was the first episode of Ideal Practice?

The first episode of Ideal Practice was released on Apr 21, 2022.

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