S4 E6 "How's your ePresence?" with guest Zack Knight

How's Your ePresence?

Hello How’s Your ePresence listeners! It was an honor to conduct this episode with Zack Knight, an Infantry Lieutenant and platoon leader in the United States Army, Georgia National Guard. He is also the founder of Knight Protection Services, a veteran-owned and operated company that employs a diverse group of former law enforcement officers and military veterans with experience in risk assessment and crime prevention. On this episode, Knight provides entrepreneurial advice on networking and how to effectively start and conduct a podcast- a process that both he and his wife are currently navigating (and rocking!)

There’s also plenty in social media news to discuss! Listen in for discussion on how social media is affecting the upcoming election, the ethical ins-and-outs of paid influencers, as well as your LinkedIn questions, answered.

Question of the Show: How does a business or politician maintain authentic, ethical representation when paying people to endorse them?

Links:

https://e-pr.me/2SJ0YTM

https://e-pr.me/2HGRZMF

Keywords:

LinkedIn, real estate, security, risk assessment, personal social media, Mike Bloomberg, 2020 election, influencers, ethics, federal elections commission, CRM integration, LinkedIn Sales Navigator, podcast, audience, engagement group, Canva, WordPress, website

Contact Information:

Zack Knight

Twitter: @knightprollc

Facebook: www.fb.me/knightprollc

LinkedIn: www.linkedin.com/in/zaknight

Instagram: https://www.instagram.com/knightprollc

Website: kightprotectionllc.com

Mark Galvin

http://www.twitter.com/epresencemg

http://www.linkedin.com/in/epresencemg

http://www.fb.me/epresencemg

http://www.instagram.com/epresencemg

ePresence

http://www.epresence.me

http://www.twitter.com/epresenceme

http://www.linkedin.com/company/epresenceme

http://www.fb.me/epresenceme

http://www.instagram.com/epresenceme

SCRIPT

Radio Show 3PM - Thursday, 2/20/2019

(Open) Welcome to “How’s Your ePresence?” on Business RadioX. This show is produced by ePresence and I am Mark Galvin, the founder and President of that firm. We are coming to you live from the Subaru of Gwinnett studio inside the Sonesta Gwinnett Place Atlanta hotel!

Welcome to the show where we talk about business and social media. Thanks for joining us.

This show is brought to you by the social media management firm ePresence. The firm that manages social media for both companies and individuals.

Would you like to ask a question about your social media challenges?

QUESTION! YES! DM me at universal handle: ePresenceMG

Last time, we got the following question tweeted into us:

Marlon Rhine, Personal Injury Attorney at The Rhine Law Firm, LLC asked: “Is it wise to place the link to an article in the comments on LinkedIn? Why?”

Beth Boswell with Boswell RE asked, “Is it worthwhile for real estate professionals to use LinkedIn?”

Today’s guest is

Guest: Zack Knight with Knight Protection Services

Bio:

Zack is currently an Infantry Lieutenant and platoon leader in the United States Army Georgia National Guard. His time spent in the Army has involved extensive training in risk assessment and mitigation techniques that have been proven in the most intense environments. Prior to joining the Army, Zack spent seven years serving as a police officer in the Smyrna community where he grew up. These experiences have been combined into his company, Knight Protection Services, where he provides his clients with strategic security design and tactical leadership applications.

THIS MONTH’S TOPICS ARE:

WSJ: Bloomberg Pays Staffers To Promote His Campaign On Their Personal Social Media $2,500 a month.

The Journal noted that this is the first instance of a presidential candidate paying supporters to promote them on social media. President Donald Trump's campaign team said that while they have staff dedicated to social media promotion, they don't compensate people...