You Can Enjoy Networking! How To Become an Expert Networker
04/11/24 • 38 min
Very few people love a networking event. Especially when there's added pressure to come away with business leads for work or even just to make new friends. It can feel like a bad reflection on you.
In today's episode, Ziba and Raphy hack the brain to discover what makes networking so stress-inducing, how to come across as more authentic and how you can transform your anxiety to a networking superpower.
We get some real world examples of networking disasters and learnings from Jo Preston, Group Board Director at global communications agency Teamspirit and top hacks from Dr Amantha Imber, innovation psychologist, best-selling author, podcaster and founder of Australia's leading innovation consultancy Inventium. As always, we send Raphy undercover to a networking event in an outrageous outfit to put all our hacks to the test.
Follow Ziba Goddard on LinkedIn
Follow Raphy March on Linkedin
Follow Amantha Imber on Linkedin
Follow Jo Preston in Linkedin
How to Hack the Brain is brought to you by Cowry Consulting, part of the VCCP Group, an award-winning, global, tech-enabled behavioural science consultancy. Learn More at www.cowryconsulting.com
This episode was produced by Frankie Taylor, Rowan Bishop and Richard Willan.
If you want to create a chart-topping podcast for your business or brand? Contact [email protected] to make it happen.
Very few people love a networking event. Especially when there's added pressure to come away with business leads for work or even just to make new friends. It can feel like a bad reflection on you.
In today's episode, Ziba and Raphy hack the brain to discover what makes networking so stress-inducing, how to come across as more authentic and how you can transform your anxiety to a networking superpower.
We get some real world examples of networking disasters and learnings from Jo Preston, Group Board Director at global communications agency Teamspirit and top hacks from Dr Amantha Imber, innovation psychologist, best-selling author, podcaster and founder of Australia's leading innovation consultancy Inventium. As always, we send Raphy undercover to a networking event in an outrageous outfit to put all our hacks to the test.
Follow Ziba Goddard on LinkedIn
Follow Raphy March on Linkedin
Follow Amantha Imber on Linkedin
Follow Jo Preston in Linkedin
How to Hack the Brain is brought to you by Cowry Consulting, part of the VCCP Group, an award-winning, global, tech-enabled behavioural science consultancy. Learn More at www.cowryconsulting.com
This episode was produced by Frankie Taylor, Rowan Bishop and Richard Willan.
If you want to create a chart-topping podcast for your business or brand? Contact [email protected] to make it happen.
Previous Episode
Stop giving bad gifts! How to elevate your gift-giving game using science
There is an epidemic of bad gifting going on right now. Last Christmas, 72% of people believed they had received a gift that was ‘disappointing’ or ‘weird’. And nearly one in four said they’d received such a bad gift that it had actually led to an argument.
In today's episode, Ziba and Raphy hack the brain of the 'the bad gift receiver' and unwrap the behavioural science behind giving the perfect present.
They speak to Professor Julian Givi, whose research explores consumer behaviour decision making in the context of gift purchasing. Then, you'll hear Raphy go undercover to put our psychology to the test buy presenting a notoriously difficult gift-receiver her engagement present.
Follow Ziba Goddard on LinkedIn
Follow Raphy March on Linkedin
Follow Julian Givi on Linkedin
How to Hack the Brain is brought to you by Cowry Consulting, part of the VCCP Group, an award-winning, global, tech-enabled behavioural science consultancy. Learn More at www.cowryconsulting.com
This episode was produced by Frankie Taylor, Rowan Bishop and Richard Willan.
If you want to create a chart-topping podcast for your business or brand? Contact [email protected] to make it happen.
Next Episode
Make Your Brand Memorable: How To Capture and Keep Attention
Last year, 59% of Americans could remember less than 1 in 10 of the ads they’d watched in the past 24 hours. Globally, a staggering 89% of advertising efforts fade into obscurity, as if they never existed. So what makes a brand memorable?
In today’s episode, Ziba and Raphy explore the nuances of brand awareness so that you have the power to make your brand have a big and lasting impact.
They speak to branding guru Charles Vallance, Chairman & Founding Partner of VCCP and get the benefit of his decades long marketing experience. They also chat to Katie Hart, international speaker, trainer and researcher in the field of Neuromarketing to get her take on the latest research. Raphy then takes to the streets to test how successful some brands are at capturing and keeping the attention of the general public.
Follow Ziba Goddard on LinkedIn
Follow Raphy March on Linkedin
Follow Charles Vallance on Twitter
Follow Katie Hart on LinkedIn
How to Hack the Brain is brought to you by Cowry Consulting, part of the VCCP Group, an award-winning, global, tech-enabled behavioural science consultancy. Learn More at www.cowryconsulting.com
This episode was produced by Frankie Taylor, Rowan Bishop and Richard Willan.
If you want to create a chart-topping podcast for your business or brand? Contact [email protected] to make it happen.
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