Hidden in Plain Sight: The Enterprise Revenue Intelligence Podcast - Sales Angle: How Sales and Marketing Alignment Increase Revenue by Forty Percent with Mike Wolber, Chief Revenue Officer at Rent Dynamics

Sales Angle: How Sales and Marketing Alignment Increase Revenue by Forty Percent with Mike Wolber, Chief Revenue Officer at Rent Dynamics

11/17/22 • 16 min

Hidden in Plain Sight: The Enterprise Revenue Intelligence Podcast

Mike is a professional technology, business process, relationship building, and sales enthusiast, passionate about solving business challenges by connecting customers to the right solution. Before Rent Dynamics, he held several roles at G5 and Nike. Mike is also the host of Modern Multifamily Podcast, where he interviews experts in the multifamily industry.
They cover:👉 [03:04 - 04:45] What sales and marketing alignment mean👉 [04:45 - 08:55] Measuring the alignment level between sales and marketing👉 [08:55 - 11:39] Sales and marketing alignment obstacles👉 [11:39 - 13:06] How to improve sales and marketing alignmentIf you want to learn practical ways to enhance your marketing efforts, boost sales productivity, and increase revenue, tune into this episode of Hidden in Plain Sight: The Enterprise Revenue Intelligence Podcast.Subscribe here:👉 Apple: 👉 Spotify: And connect with Mike here:👉 LinkedIn: https://www.linkedin.com/in/mikewolber/ 👉 Rent Dynamics Website: https://rentdynamics.com/ Instructions on how to follow, rate and review are here.Hidden in Plain Sight is handcrafted by our friends over at: fame.so

Previous Episode

Marketing Angle: Knowing Your Customer and Building Trust with Peter Vescuso, Chief Marketing Officer at Dragos

Peter is a B2B Marketing executive passionate about digital and content marketing and known for building brands and marketing organizations that deliver superior results. In his Chief Marketing Officer role, Peter leads the marketing strategy and operations in partnership with the sales team.They cover:👉 [05:40 - 07:38] Getting to know your customers better👉 [07:38 - 10:44] Building trust in the digital space👉 [10:58 - 12:48] Aligning marketing with sales👉 [12:50 - 15:18] Tracking marketing contribution to revenueIf you want to learn practical ways to enhance your marketing efforts, boost sales productivity, and increase revenue, tune into this episode of Hidden in Plain Sight: The Enterprise Revenue Intelligence Podcast.And connect with Peter here:
👉LinkedIn: https://www.linkedin.com/in/petervescuso/👉Dragos Website: https://www.dragos.com/
Instructions on how to follow, rate and review are here.Hidden in Plain Sight is handcrafted by our friends over at: fame.so

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undefined - Marketing Angle: The Three Steps of Reactivating and Accelerating Dormant Pipelines with Monique Elliott, SVP of Global Marketing at Schneider Electric

Marketing Angle: The Three Steps of Reactivating and Accelerating Dormant Pipelines with Monique Elliott, SVP of Global Marketing at Schneider Electric

Monique has spent the last twenty-two years in B2B marketing, working for multiple large global industrial manufacturers. She has experience across various segments and markets, including financial services, power industries, metals, mining, CPG, energies, and chemicals.
They cover:👉 [00:47 - 02:50] Monique’s background and expertise👉 [02:50 - 06:26] How does marketing contribute to delivering pipeline and revenue?👉 [06:29 - 08:58] Reactivating a pipeline👉 [08:58 - 12:27] Building a successful marketing career👉 [12:27 - 13:37] Episode’s conclusionsIf you want to learn practical ways to boost sales productivity and increase revenue, tune into this episode of Hidden in Plain Sight: The Enterprise Revenue Intelligence Podcast.Subscribe here:👉 YouTube: 👉 Apple: 👉 Spotify: 👉 RSS: And connect with Monique here:👉LinkedIn: https://www.linkedin.com/in/monique-elliott/ 👉 Website: https://www.se.com/ww/en/ Instructions on how to follow, rate and review are here.Hidden in Plain Sight is handcrafted by our friends over at: fame.so