HoCS Tip of the Day: You've Got This

What’s my story – I have about 60 subscribers on my channel, so how can I know anything about YouTube?

I’ve worked on Channels before – building one to 125,000 followers while working with a fitness and lifestyle channel out of South Korea and I didn’t know then anywhere near what I do now, and I still have the #1 video idea on that channel – one 5 minute video that brought in 4 million views

And their other social media followings aren’t as large as many of yours – you have 100s of thousands or even millions of followers on other platforms and you’re getting nothing for all of that effort

What worked over the course of 2 years?

• Keyword planning and TubeBuddy to figure out the best titles
• Thumbnails – to bring in more click traffic
• Consistent content and engagement with the audience
• Looking at the metrics and figuring out what people wanted to see
• Filling in the white space – what aren’t other people doing
• Pointing everything to your videos, your channel, and leveraging your other followings

Find out more all week in these mini-episodes coming to you until Season 2 starts!
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