
Dr Josie Perry talks to Annie and Louise about he power of the mind, finding your WHY, appreciating the journey and her 5 top tips for Your Best Year Yet.
10/06/20 • 61 min
In this twenty sixth episode of the season of the Her Spirit podcast BBC Breakfast presenter Louise Minchin and BBC Triathlon presenter Annie Emmerson talk to sports phycologist Dr Josephine Perry.
Josephine has a background in communications and behaviour change having worked for many years in journalism, marketing, public relations and crisis communications across private corporations and government. She has a MSc in Communications, a MSc in Psychology and a MSc in Sport and Exercise Psychology. She also has a PhD in Political Communications.
She is a Chartered member of the British Psychological Society (BPS) and a member of the Association of Applied Sports Psychologists (AASP). She is registered with the Health Care Professions Council. She writes features for sports magazines and websites and is regularly quoted in the media on how athletes and other performers can use applied sports psychology to enhance their performance.
With a long background in communications she first started learning about performance psychology after competing in Ironman Melbourne in 2013. It was a really windy day with huge waves. For someone used to swimming in a 20 metre London gym pool this was way out of her comfort zone.
She heard the commentator mention the waves. He said “you can’t control the conditions. What you can control is the way you choose to react to them.” A light bulb moment. She realized it was her choice if she was scared or not and had to choose not to be. It became the fastest Ironman she’s raced and set off a full career change, from a conversion course to learn all the basics of Psychology to the MSc in Sports and Exercise Psychology.
She loves the idea that psychology isn’t just used to help those with mental health problems get better but can be used by those already doing well to function even better. She is passionate about how it can be used positively to improve performance; whether as a professional athlete, working in business or as an amateur, competing in a sport you love.
Alongside the MSc she also spent some time working at UK Sport to learn how elite sport is run in the UK. This was an invaluable way to understand the pressures on athletes, the support they get and the machinery of the elite UK Olympic and Paralympic systems. Sport at this level is no longer a fun hobby. It is strategic and it is business.
Her approach uses a mix of humanistic and cognitive behavioural psychology and will teach you strategies so you feel more comfortable and in control when entering potentially stressful situations and ensure you are able to perform to your maximum potential.
Her Spirit are supporting the Better Health Every Mind Matters campaign, that provides expert advice and practical tips to help you look after your mental health and wellbeing.
This World Mental Health Day (10th October), answer 5 quick questions to get your free Mind Plan. It has tips to help you deal with stress and anxiety, improve your sleep, boost
At Her Spirit, we’re building a FREE global community designed exclusively for women’s activity.
Join us to connect with like-minded women, discover events, and find local groups that inspire you to move more.
✨ Find your tribe. Achieve your goals. Thrive together.
👉 Join the movement at https://www.herspirit.co.uk/
It’s time for You
Join us at herspirit.co.uk | Instagram | Facebook | Get the Her Spirit App
In this twenty sixth episode of the season of the Her Spirit podcast BBC Breakfast presenter Louise Minchin and BBC Triathlon presenter Annie Emmerson talk to sports phycologist Dr Josephine Perry.
Josephine has a background in communications and behaviour change having worked for many years in journalism, marketing, public relations and crisis communications across private corporations and government. She has a MSc in Communications, a MSc in Psychology and a MSc in Sport and Exercise Psychology. She also has a PhD in Political Communications.
She is a Chartered member of the British Psychological Society (BPS) and a member of the Association of Applied Sports Psychologists (AASP). She is registered with the Health Care Professions Council. She writes features for sports magazines and websites and is regularly quoted in the media on how athletes and other performers can use applied sports psychology to enhance their performance.
With a long background in communications she first started learning about performance psychology after competing in Ironman Melbourne in 2013. It was a really windy day with huge waves. For someone used to swimming in a 20 metre London gym pool this was way out of her comfort zone.
She heard the commentator mention the waves. He said “you can’t control the conditions. What you can control is the way you choose to react to them.” A light bulb moment. She realized it was her choice if she was scared or not and had to choose not to be. It became the fastest Ironman she’s raced and set off a full career change, from a conversion course to learn all the basics of Psychology to the MSc in Sports and Exercise Psychology.
She loves the idea that psychology isn’t just used to help those with mental health problems get better but can be used by those already doing well to function even better. She is passionate about how it can be used positively to improve performance; whether as a professional athlete, working in business or as an amateur, competing in a sport you love.
Alongside the MSc she also spent some time working at UK Sport to learn how elite sport is run in the UK. This was an invaluable way to understand the pressures on athletes, the support they get and the machinery of the elite UK Olympic and Paralympic systems. Sport at this level is no longer a fun hobby. It is strategic and it is business.
Her approach uses a mix of humanistic and cognitive behavioural psychology and will teach you strategies so you feel more comfortable and in control when entering potentially stressful situations and ensure you are able to perform to your maximum potential.
Her Spirit are supporting the Better Health Every Mind Matters campaign, that provides expert advice and practical tips to help you look after your mental health and wellbeing.
This World Mental Health Day (10th October), answer 5 quick questions to get your free Mind Plan. It has tips to help you deal with stress and anxiety, improve your sleep, boost
At Her Spirit, we’re building a FREE global community designed exclusively for women’s activity.
Join us to connect with like-minded women, discover events, and find local groups that inspire you to move more.
✨ Find your tribe. Achieve your goals. Thrive together.
👉 Join the movement at https://www.herspirit.co.uk/
It’s time for You
Join us at herspirit.co.uk | Instagram | Facebook | Get the Her Spirit App
Previous Episode

Chemmy Alcott talks to Louise and Annie about her love of skiing, her life growing up, losing her mum at a very early age and her numerous injuries and accidents on the slopes. She shares her tips for Your Best Year Yet and so much more.
In this twenty fifth episode of the season of the Her Spirit podcast BBC Breakfast presenter Louise Minchin and BBC Triathlon presenter Annie Emmerson talk to four time winter Olympian Chemmy Alcott.
With a career high ranking of 8th in the World, 7 x British National Overall Champion and the only British female skier to ever win a run in a World Cup, Chemmy Alcott is widely regarded as one of Britain’s greatest ever skiers.
In a time where competing at a Winter Olympics was unusual for a British athlete, Chemmy defied the odds and pioneered a skiing movement that has inspired a generation. Resulting in not just skiers, but British Winter Sport athletes as a whole seeing the Winter Olympics as a realistic and achievable goal.
Since retiring from competing on the world stage after The Sochi Olympics in 2014, Chemmy has immersed herself in the world of TV & media, where she now presents for the BBC on Ski Sunday and commentates on the World Cup Ski Series for Eurosport amongst being a guest on many other show. Furthermore, she competed in ITV Dancing on Ice in 2012, where she finished 5th.
In addition to her TV commitments and hosting events and despite retiring, Chemmy continues to constantly push her body to the limit, competing in multiple physical challenges including the World’s Toughest Ski Race in Greenland, the 100-mile road race in London and climbing Mt Kilimanjaro, raising over £800,000 for charity in the process.
Charity work is very important to Chemmy, where she acts as an active ambassador for Right to Play, Ski4Cancer, SnowCamp and United Learning. She has visited multiple under-developed countries such as Rwanda and Tanzania, raising money for areas of conflict resolution and also to promote sport and play to educate ‘over one million children in some of the world’s poorest communities.’
Chemmy is an inspiration to all, having broken 49 bones in her life including her neck aged 11. She is no stranger to adversity and remains committed to inspiring the next generation and educating people from all over the world through sport. Most notably, she created the ‘X-Elle’ scheme, which aims to develop girl’s confidence through sport. Part of her passion involves travelling the world, visiting countries such as Dubai and New Zealand, in addition to her travel across the UK, telling her story and inspiring others. From school pupils to businesses, she helps give them the confidence to create big dreams and do everything humanly possible to achieve them.
In 2018, Chemmy became a well-loved BBC Winter Olympic Sport Commentator. She was enthusiastic, empathetic and gave a unique insight into the games that only someone who has been through the experience as an athlete could give.
Currently Chemmy is presenting BBC Ski Sunday, and looking after her two young boys.
We all put things off but its a great time to get active. For ideas to get you started, visit https://www.nhs.uk/better-health/get-active/ and come and join the Her Spirit community and download the Her Spirit app.
For more information on Her Spirit and "Your Best Year Yet" go to htt
At Her Spirit, we’re building a FREE global community designed exclusively for women’s activity.
Join us to connect with like-minded women, discover events, and find local groups that inspire you to move more.
✨ Find your tribe. Achieve your goals. Thrive together.
👉 Join the movement at https://www.herspirit.co.uk/
It’s time for You
Join us at herspirit.co.uk | Instagram | Facebook | Get the Her Spirit App
Next Episode

Dr Louise Newson talks to Annie and Louise about all things menopause, the importance of being active and living a healthy life.
In this twenty seventh episode of the season of the Her Spirit podcast BBC Breakfast presenter Louise Minchin and BBC Triathlon presenter Annie Emmerson talk to GP and Menopause Specialist Dr Louise Newson.
Louise is a GP and menopause specialist and has an Advanced Menopause Specialist certificate with FSRH and the BMS. She feels passionately about improving education about the perimenopause and menopause and also improving awareness of safe prescribing of HRT to healthcare professionals. She has written many articles and editorials and in 2019 launched her first book, Menopause Manual with Haynes Publishing, which went on to be an Amazon bestseller.
Louise has lectured extensively at numerous meetings (including the RCGP annual meeting) on this topic and has been a director for Primary Care Women’s Health Forum and an editor for the British Journal of Family Medicine.
Louise has worked regularly with West Midlands Police and many other large organisations to provide advice regarding menopause in the workplace and has contributed to menopause related articles in different newspapers and magazines and been on numerous radio and TV programmes.
Louise has also set up a not-for-profit company – Newson Health Research and Education – and is involved in research with colleagues in Warwick University, London School of Tropical Medicine and also Kings College London. In addition, she is working closely with HIV charities including Sophia Forum to help menopausal women living with HIV.
Find out more about The Menopause Charity at www.themenopausecharity.org
These podcasts have been made possible through the support of Medichecks www.medichecks.com and Sport England www.sportengland.org.
For more information on Her Spirit and "Your Best Year Yet" go to https://herspirit.co.uk and we hope you have found her Your Best Year Yet tips helpful.
At Her Spirit, we’re building a FREE global community designed exclusively for women’s activity.
Join us to connect with like-minded women, discover events, and find local groups that inspire you to move more.
✨ Find your tribe. Achieve your goals. Thrive together.
👉 Join the movement at https://www.herspirit.co.uk/
It’s time for You
Join us at herspirit.co.uk | Instagram | Facebook | Get the Her Spirit App
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