
290 - Website Traffic vs. Social Traffic | TikTok Live x3
05/30/22 • 30 min
1 Listener
We're back with another TikTok live. We're going beyond our traditional demand gen content and fielding questions on leadership, entrepreneurship, finance, culture, or anything else you want to talk about. In this episode, Chris fields questions on:
Why website traffic is (or isn't) better than social traffic
The threat of a recession and the impact on jobs, customer retention/acquisition, and how company's strategies will evolve.
Intent data and demand gen
Using connected TV for B2B advertising
Starting a bootstrapped tech company
and much more...
Join us every Tuesday at 5 PM ET to ask your question on TikTok by following @chriswalker171
Thanks to our friends at Hatch for producing this episode. Get unlimited podcast editing at usehatch.fm.
We're back with another TikTok live. We're going beyond our traditional demand gen content and fielding questions on leadership, entrepreneurship, finance, culture, or anything else you want to talk about. In this episode, Chris fields questions on:
Why website traffic is (or isn't) better than social traffic
The threat of a recession and the impact on jobs, customer retention/acquisition, and how company's strategies will evolve.
Intent data and demand gen
Using connected TV for B2B advertising
Starting a bootstrapped tech company
and much more...
Join us every Tuesday at 5 PM ET to ask your question on TikTok by following @chriswalker171
Thanks to our friends at Hatch for producing this episode. Get unlimited podcast editing at usehatch.fm.
Previous Episode

289 - Ask Me Anything with Chris Walker: Episode 2 | Demand Gen Live S2 x80
One of the things that makes the Demand Gen Live community so great is the ability we have every week to help marketers with real challenges that they're facing in their day-to-day roles. A few weeks ago, we decided to shake things up and go "full-AMA" for a Demand Gen Live. The feedback was so positive that we decided to do it again.
In today's Ask Me Anything episode, Chris and Megan answered questions on:
- How to hire talented demand gen marketers,
- Using customer insights as your mode of differentiation,
- How to go up against competitors way bigger than you,
- And much more.
Next Episode

291 - Ask Me Anything with Chris Walker: Episode 3 |Demand Gen Live S2 x81
In this week's Ask Me Anything, we dive deep into several topics including:
How to Run a Successful Digital Event/Webinar
Advice for Young People Getting into SaaS
Why You Need To Stop treating Event Attendees Like a Cold Call List
Should a Newsletter Be Part of Your Content Strategy?
The Difference Between Dark Social and the Dark Funnel
How to Run Demand Gen for SMB
How to Get Marketing and Sales Aligned Using HIRO Pipeline
And more...
Thanks to our friends at Hatch for producing this episode. Get unlimited podcast editing at usehatch.fm.
To join the waitlist for The Vault, visit: refinelabs.com/waitlist
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