
#010 - Sales Funnel Expert Steve Larsen REVEALS His Core Offer Creation Strategy
Explicit content warning
08/28/20 • 29 min
In this episode, Steve Larson reveals his core offer creation strategy and explains why defining your core offer is key to achieving massive success in your business. (Enjoying this episode? - Enter To Win Podcast Launch Raffle Prizes!... Contest Ends August 31): https://launch.growingentrepreneur.com
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❓ WHO IS IT?... 👇
For two years, Steve Larsen was the Lead Funnel Builder at ClickFunnels for Russell Brunson, and put over 500 sales funnels under his belt (but honestly, lost track a while ago). Eventually he left ClickFunnels as an employee to get his own Two Comma Club Award and his business crossed $1 million 13 months later. His podcast, Sales Funnel Radio, was created to share best practices, teach the finer points of marketing, offer creation, and “funnelology”.
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❓ WHAT IS THE BIGGEST CHALLENGE THEY’VE OVERCOME?... 👇
Steven went through 34 different entrepreneurial ventures over five years before he learned how to master sales funnels. Today he teaches thousands of entrepreneurs on how to create their core offer and launch their businesses.
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❓ WHY SHOULD YOU LISTEN?... 👇
Until you define the problems you solve and the services you provide, you’ll keep spinning your wheels. You need to define your core offer so you can be clear about what kind of value you bring to the table. This episode will help you get there.
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❓ HOW WILL IT HELP ME?... 👇
Steve shares his journey on what it took to define his core offer, of which you can learn from his experiences and model similarly in your own business.
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🔎 WHERE CAN I LEARN MORE ABOUT THEM?... 👇
YouTube ► http://salesfunnelradio.tv
Facebook ► https://www.facebook.com/stephenlarsen1
Instagram ► https://www.instagram.com/stevelarsenhq/
LinkedIn ► https://www.linkedin.com/in/larsenstephen
Website ► https://stevejlarsen.com/contact
Podcast ► https://itunes.apple.com/us/podcast/sales-funnel-radio/id1149660508?mt=2
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🗝️ KEY TAKEAWAYS 👇
Who is Steve Larsen and how did he get started? (1:13)
- Overcoming imposter syndrome (4:50)
- Starting your own podcast (6:50)
- What does it mean to find your voice (9:40)
- How to monetize your podcast and how you bring it into your core offer (12:30)
- Defining your dream customer (14:00)
- Honing in your core offer (20:00)
- Appreciating how far you’ve come (23:15)
- If you don’t have money, can you still be valuable in the marketplace? (24:32)
- Don’t get discouraged if you're just starting (27:52)
- MAJOR takeaways to pushing forward and achieving success (28:12)
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🤓 VIEW THE BLOG POST 👇
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
📚 RECOMMENDED RESOURCES 👇
Full List ► https://www.growingentrepreneur.com/resources
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
🔴 URGENT: YouTube won’t show you my NEW videos UNLESS you
🔔 TURN ON MY NOTIFICATIONS 🔔
🔴 SUBSCRIBE ➤ http://growingentrepreneur.com/youtube
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💥 FREEBIES 👇
📕 13 Principles To Achieve Greatness ► https://13PrinciplesBook.com
📕 Truly Automated - Work Smarter Not Harder ► https://TrulyAutomated.com
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬...
In this episode, Steve Larson reveals his core offer creation strategy and explains why defining your core offer is key to achieving massive success in your business. (Enjoying this episode? - Enter To Win Podcast Launch Raffle Prizes!... Contest Ends August 31): https://launch.growingentrepreneur.com
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
❓ WHO IS IT?... 👇
For two years, Steve Larsen was the Lead Funnel Builder at ClickFunnels for Russell Brunson, and put over 500 sales funnels under his belt (but honestly, lost track a while ago). Eventually he left ClickFunnels as an employee to get his own Two Comma Club Award and his business crossed $1 million 13 months later. His podcast, Sales Funnel Radio, was created to share best practices, teach the finer points of marketing, offer creation, and “funnelology”.
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
❓ WHAT IS THE BIGGEST CHALLENGE THEY’VE OVERCOME?... 👇
Steven went through 34 different entrepreneurial ventures over five years before he learned how to master sales funnels. Today he teaches thousands of entrepreneurs on how to create their core offer and launch their businesses.
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
❓ WHY SHOULD YOU LISTEN?... 👇
Until you define the problems you solve and the services you provide, you’ll keep spinning your wheels. You need to define your core offer so you can be clear about what kind of value you bring to the table. This episode will help you get there.
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
❓ HOW WILL IT HELP ME?... 👇
Steve shares his journey on what it took to define his core offer, of which you can learn from his experiences and model similarly in your own business.
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
🔎 WHERE CAN I LEARN MORE ABOUT THEM?... 👇
YouTube ► http://salesfunnelradio.tv
Facebook ► https://www.facebook.com/stephenlarsen1
Instagram ► https://www.instagram.com/stevelarsenhq/
LinkedIn ► https://www.linkedin.com/in/larsenstephen
Website ► https://stevejlarsen.com/contact
Podcast ► https://itunes.apple.com/us/podcast/sales-funnel-radio/id1149660508?mt=2
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
🗝️ KEY TAKEAWAYS 👇
Who is Steve Larsen and how did he get started? (1:13)
- Overcoming imposter syndrome (4:50)
- Starting your own podcast (6:50)
- What does it mean to find your voice (9:40)
- How to monetize your podcast and how you bring it into your core offer (12:30)
- Defining your dream customer (14:00)
- Honing in your core offer (20:00)
- Appreciating how far you’ve come (23:15)
- If you don’t have money, can you still be valuable in the marketplace? (24:32)
- Don’t get discouraged if you're just starting (27:52)
- MAJOR takeaways to pushing forward and achieving success (28:12)
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
🤓 VIEW THE BLOG POST 👇
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
📚 RECOMMENDED RESOURCES 👇
Full List ► https://www.growingentrepreneur.com/resources
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
🔴 URGENT: YouTube won’t show you my NEW videos UNLESS you
🔔 TURN ON MY NOTIFICATIONS 🔔
🔴 SUBSCRIBE ➤ http://growingentrepreneur.com/youtube
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
💥 FREEBIES 👇
📕 13 Principles To Achieve Greatness ► https://13PrinciplesBook.com
📕 Truly Automated - Work Smarter Not Harder ► https://TrulyAutomated.com
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬...
Previous Episode

#009 - The Truth Behind Successful Digital Marketing & Paid Traffic (with Maxwell Finn)
In this episode, marketing expert Maxwell Finn shares the truth behind what it takes to be successful when digitally marketing yourself and your business. (HINT: It all starts with mindset, long-term goals, and having a giving mentality.) Looking to grow yourself both personally and professionally? Download the FREE book here: https://13PrinciplesBook.com
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❓ WHO IS IT?... 👇
Maxwell Finn is a serial entrepreneur who has raised millions of dollars in VC funding, sold products to the Fortune 500 and helped hundreds of businesses more effectively market and sell their products through paid advertising. Over the past few years his primary focus has been helping already successful businesses leverage the power of paid advertising on Facebook to increase their customer acquisition.
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❓ WHAT IS THE BIGGEST CHALLENGE THEY’VE OVERCOME?... 👇
Max started his first mobile app company when he was in school growing his app to nearly half a million users. Tired of the constant hunt for investors, he broke into eComm, eventually launching and selling his first online store called StartupDrugz.com. Max and his partner Jeremy Adams teamed up with Shark Tank’s Kevin Harrington to grow a digital media agency called Quantum Media. Branching successfully off on their own a few years later, they’ve grown their consulting and training business Unicorn Innovations in multiple verticals, including Unicorn Wealth and Unicorn Politics.
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❓ WHY SHOULD YOU LISTEN?... 👇
Maxwell Finn has worked with some of the biggest entrepreneurs to date, including Kevin Harrington from the hit TV series Shark Tank. He knows how to build long-term sustainable businesses and has produced tremendous Facebook marketing results for social media influencers as well as in political campaigns.
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❓ HOW WILL IT HELP ME?... 👇
Digital Marketing is extremely powerful; however, like most tools, if you don’t have the appropriate knowledge and skills to handle it, your efforts (and dollars) spent may be in vain, or worse, damaging to your brand. Max shares the secrets behind what’s helped him become a successful digital marketer of which you can implement into your business immediately.
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🔎 WHERE CAN I LEARN MORE ABOUT THEM?... 👇
YouTube ► https://www.youtube.com/channel/UCjYaNhfp0EpnLsSKX9J6bGQ
Facebook ► https://www.facebook.com/MaxwellFinn
Instagram ► https://www.instagram.com/maxfinn
Twitter ► https://twitter.com/maxwellfinn
LinkedIn ► https://www.linkedin.com/in/maxfinn
Website ► https://www.maxwellfinn.com
Podcast ► https://podcasts.apple.com/us/podcast/the-unicorn-perspective/id1481409624
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🗝️ KEY TAKEAWAYS 👇
Who is Maxwell Finn and what is he up to? (2:13)
- What first got Max into the entrepreneurial world to begin with? (9:37)
- Successful digital marketing all begins with strategic thinking and having the right mindset. (16:04)
- Preferred social media channels and how to leverage them. (23:44)
- Implementing the 3 Cs (Content, Community, Commerce) (25:29)
- The biggest mistake most marketers make. (27:54)
- The right way to run Facebook ads. (31:45)
- Getting started with digital marketing the RIGHT WAY as a beginner. (36:30)
- Investing in yourself will take you way further than going it alone. (43:52)
- Max’s Online Course - Paid Traffic Training. (47:00)
- Final GOLDEN NUGGET (53:00)
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🤓 VIEW THE BLOG POST 👇
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
📚 RECOMMENDED RESOURCES 👇
Full List ► https://www.growingentrepreneur.com/resources
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
...If you like this episode you’ll love
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