3 Trends To Stop Doing In Our Offers

Explicit content warning

05/25/22 • 20 min

Group Coaching Masterclass | Weekly-ish Episodes About Life, Business & Group Coaching Programs

Confession: I love offers.

They are one of the most exciting things in your business, and here's why:

it describes your unique take on a result you want to provide to your clients,
it gives you confidence in how much money you'll make, and
it drives some of the more frustrating things about being a solopreneur: networking, creating content, and knowing your ideal client inside and out

On the Internet streets, I'm seeing a lot of trends that are no bueno when it comes to making money and selling your offers, and I want to make sure they aren't happening in your business.

Today, I'm pointing out:

why you might be throwing "all the things" in your offer
why the features of your offer aren't getting any love from your potential clients
the biggest mistake we make when we try to go bold with our messaging

The Offer Lab Workshop replay + workbook is now available to purchase! This workshop was recorded live, and in just 30 minutes we take a deep dive and do an exercise for each step to creating a bangin' offer so you can get that idea out of your dreams and into someone's waiting hands. The workshop + workbook is on sale for $47 right now - which is an amazing deal because you can use this process for every offer you create, and get paid for it faster. Grab your permanent seat at The Offer Lab here: www.allison-nelson.com/offers

I'd love to hear how you enjoyed this episode! Follow me on IG @theallisonnelson, and click HERE to join my FB Community (with 1000 members to be featured in front of)

Want to work with me more fully? Here are 3 ways to do that:

Clarity is my JAM session: Let’s face it, you’re not here to make a buck here and there, but you’re flopping around and your business doesn’t feel legit. In this 60 minute session + 10 days of Voxer coaching, we’ll jam out on a plan for dominating your industry, how to actually implement it immediately, and what to do once your clients start rolling in. You’ll also get a library of resources that pertain to your business so you can feel supported long after the call is over. Ready for some supported planning and auditing from an experienced coach? Let’s get the JAM SESSION started!
Fast Track to Four Figures: Are you ready to get clients every month, but you aren’t sure how to make it happen? It’s time to feel clear and confident about what you offer, how to market it, and sell the shit out of it - no more landing in the scrollhole and feeling like you’re pitch-slapping everyone online just to stand out from the crowd. Based on my proven 3 step method to getting clients consistently online, this 6-month program includes everything you need to go from being overwhelmed by all the information out there telling you the must-haves to feeling in control, confident and secure in how you’ll make money every day so that you can go full-time in your online business. Click here for details and to apply for your spot!
Book a Discovery Call: You want to get to your first four figure month like yesterday, but you're stuck in doing all the things and having all the ideas. Lay it on me for 30 minutes, and let's see if we'd make a good fit to work together. Click here to grab a time to chat on my calendar!

Confession: I love offers.

They are one of the most exciting things in your business, and here's why:

it describes your unique take on a result you want to provide to your clients,
it gives you confidence in how much money you'll make, and
it drives some of the more frustrating things about being a solopreneur: networking, creating content, and knowing your ideal client inside and out

On the Internet streets, I'm seeing a lot of trends that are no bueno when it comes to making money and selling your offers, and I want to make sure they aren't happening in your business.

Today, I'm pointing out:

why you might be throwing "all the things" in your offer
why the features of your offer aren't getting any love from your potential clients
the biggest mistake we make when we try to go bold with our messaging

I'd love to hear how you enjoyed this episode! Follow me on IG @theallisonnelson, and click HERE to join my FB Community (with 1000 members to be featured in front of)

Want to work with me more fully? Here are 3 ways to do that:

Clarity is my JAM session: Let’s face it, you’re not here to make a buck here and there, but you’re flopping around and your business doesn’t feel legit. In this 60 minute session + 10 days of Voxer coaching, we’ll jam out on a plan for dominating your industry, how to actually implement it immediately, and what to do once your clients start rolling in. You’ll also get a library of resources that pertain to your business so you can feel supported long after the call is over. Ready for some supported planning and auditing from an experienced coach? Let’s get the JAM SESSION started!
Fast Track to Four Figures: Are you ready to get clients every month, but you aren’t sure how to make it happen? It’s time to feel clear and confident about what you offer, how to market it, and sell the shit out of it - no more landing in the scrollhole and feeling like you’re pitch-slapping everyone online just to stand out from the crowd. Based on my proven 3 step method to getting clients consistently online, this 6-month program includes everything you need to go from being overwhelmed by all the information out there telling you the must-haves to feeling in control, confident and secure in how you’ll make money every day so that you can go full-time in your online business. Click here for details and to apply for your spot!
Book a Discovery Call: You want to get to your first four figure month like yesterday, but you're stuck in doing all the things and having all the ideas. Lay it on me for 30 minutes, and let's see if we'd make a good fit to work together. Click here to grab a time to chat on my calendar!

Previous Episode

77: It's Not About You

What I wish I knew when I was broke and trying everything to get clients: it’s not about me.

The truth is, the second we take our focus off of us and our results, we start to see the reality - that clients can come from anywhere (and you can actually have fun along the way!).

In this episode, here’s what I’m chatting about:

Leading with service is not going to bankrupt your business: There’s a myth out there that we don’t want to give too much away or help too much, because then our paid services won’t be seen as valuable. I bust this myth and give you another set of action steps to take instead.
Your business is not for you. The top thoughts that block success are likely all about you, and not about the people you’re trying to help, and I give you a really actionable step to make so you can get out of your own way.
You already know where to find your ideal clients online. I am a full believer in knowledge being a potential power, but at some point it fails us when we can’t take action. I teach you the exact questions to ask yourself so that you find your ideal clients online and say what you already know they need to hear.

This episode is shared from my limited edition series, Fast Track Your Online Business. Listen to all 10 episodes here! https://podcasts.apple.com/us/podcast/fast-track-your-online-business/id1615451308

I'd love to hear how you enjoyed this episode! Follow me on IG @theallisonnelson, and click HERE to join my FB Community (with 1000 members to be featured in front of)

Want to work with me more fully? Here are 3 ways to do that:

Clarity is my JAM session: Let’s face it, you’re not here to make a buck here and there, but you’re flopping around and your business doesn’t feel legit. In this 60 minute session + 10 days of Voxer coaching, we’ll jam out on a plan for dominating your industry, how to actually implement it immediately, and what to do once your clients start rolling in. You’ll also get a library of resources that pertain to your business so you can feel supported long after the call is over. Ready for some supported planning and auditing from an experienced coach? Let’s get the JAM SESSION started!
Fast Track to Four Figures: Are you ready to get clients every month, but you aren’t sure how to make it happen? It’s time to feel clear and confident about what you offer, how to market it, and sell the shit out of it - no more landing in the scrollhole and feeling like you’re pitch-slapping everyone online just to stand out from the crowd. Based on my proven 3 step method to getting clients consistently online, this 6-month program includes everything you need to go from being overwhelmed by all the information out there telling you the must-haves to feeling in control, confident and secure in how you’ll make money every day so that you can go full-time in your online business. Click here for details and to apply for your spot!
Listen to Solopreneur AF: Every week, I give you tons of actionable strategies and mindset shifts in my signature tough-love style through my podcast Solopreneur AF. The best part is that you can take it in while you’re cooking dinner, and quickly apply it to your business immediately to see results! Subscribe to the podcast and start listening in!

Next Episode

Introducing Fear to Free!

Summer represents a desire for more of a work/life balance, even for the most dedicated solopreneur.

If we are being really honest with ourselves, it would be fan-fucking-tastic to be able to put down business and go to the beach... without worrying about picking up the pieces later on.

I've been through a couple of summers and a couple million transitions as a solopreneur, and the way I pull through and grow anyway? I take a baby step towards something I fear doing in my business.

Introducing the Fear to Free Summer Challenge! In this FREE challenge, you will:

→ learn how to do money-making activities with simplicity and intention

→ conquer the fears you have in your business by taking action towards proving your mean girl wrong

→ have a strong, resilient business when it's time to ramp up in Q4

When we feel too much fear, we aren't free.

Here's how the Fear to Free Summer Challenge works:

Register here: https://feartofree.allison-nelson.com
Download the tracker so you can keep track of the episodes and challenges!
Listen to Solopreneur AF each week for a chat around a particular fear in online business, and a mini challenge to get around that fear
Post your takeaways in the HW post inside the free community on FB every Friday
Each week, I'll take the entries and pull a winner for a prize!

Are you ready to pull out a chair for the fear holding you back, so you can have the best summer ever?!

I'd love to hear how you enjoyed this episode! Follow me on IG @theallisonnelson, and click HERE to join my FB Community (with 1000 members to be featured in front of)

Want to work with me more fully? Here are 3 ways to do that:

Clarity is my JAM session: Let’s face it, you’re not here to make a buck here and there, but you’re flopping around and your business doesn’t feel legit. In this 60 minute session + 10 days of Voxer coaching, we’ll jam out on a plan for dominating your industry, how to actually implement it immediately, and what to do once your clients start rolling in. You’ll also get a library of resources that pertain to your business so you can feel supported long after the call is over. Ready for some supported planning and auditing from an experienced coach? Let’s get the JAM SESSION started!
Fast Track to Four Figures: Are you ready to get clients every month, but you aren’t sure how to make it happen? It’s time to feel clear and confident about what you offer, how to market it, and sell the shit out of it - no more landing in the scrollhole and feeling like you’re pitch-slapping everyone online just to stand out from the crowd. Based on my proven 3 step method to getting clients consistently online, this 6-month program includes everything you need to go from being overwhelmed by all the information out there telling you the must-haves to feeling in control, confident and secure in how you’ll make money every day so that you can go full-time in your online business. Click here for details and to apply for your spot!
The Offer Lab Workshop: The answer to “how can I grow my business and not work a million hours a week?” is simple: your offers. If you are feeling stuck, wanting to expand but not combust, and get more sales on your offers, The Offer Lab Workshop is the place for you! Learn how to create offers that position you as the expert and land more clients, all with my signature style of simplicity and intention. Watch those clients get bigger results (and your client retention going sky high) after this workshop! This is a live recorded workshop & workbook with lifetime access for just $47!