Why You Need Collective Story with Jeff Gomez
03/28/22 • 36 min
2 Listeners
Jeff Gomez, Chief Content Officer at Iceberg Theory and CEO of Starlight Runner, is one of the world’s leading experts in story and narrative design. Jeff has teamed with top creators on such properties as Avatar, Pirates of the Caribbean, Halo, and Spider-Man and has written and co-produced hit comic books (Magic: The Gathering), video games (Turok, N64) and animated series (Hot Wheels, Mattel), global ad campaigns (Coca-Cola Happiness Factory), virtual productions (Pelotonia: Legends Live), and immersive experiences (Star Wars: Galaxy's Edge, Disney).
Story is everything. I invited Jeff Gomez on to talk about story, about brands, about culture hacking, and culture Jamming. This interview will help you think about how you develop effective story, but also the role that story plays in our culture and society.
Starlight Runner https://starlightrunner.com/
Iceberg Theory https://icebergtheory.co/
Jeff Gomez on Twitter https://twitter.com/Jeff_Gomez
Jeff's podcast The Cosmic Streetcorner https://podfollow.com/1603723198
Work with Marion www.GroundedCreators.com
Get Grounded Content [FRIEND] Swag at www.GroundedContent.Show
Follow Marion on social - she talks about content, podcasting, Spartan stuff & life in Vermont.
Instagram https://www.instagram.com/madmotion/
Jeff Gomez, Chief Content Officer at Iceberg Theory and CEO of Starlight Runner, is one of the world’s leading experts in story and narrative design. Jeff has teamed with top creators on such properties as Avatar, Pirates of the Caribbean, Halo, and Spider-Man and has written and co-produced hit comic books (Magic: The Gathering), video games (Turok, N64) and animated series (Hot Wheels, Mattel), global ad campaigns (Coca-Cola Happiness Factory), virtual productions (Pelotonia: Legends Live), and immersive experiences (Star Wars: Galaxy's Edge, Disney).
Story is everything. I invited Jeff Gomez on to talk about story, about brands, about culture hacking, and culture Jamming. This interview will help you think about how you develop effective story, but also the role that story plays in our culture and society.
Starlight Runner https://starlightrunner.com/
Iceberg Theory https://icebergtheory.co/
Jeff Gomez on Twitter https://twitter.com/Jeff_Gomez
Jeff's podcast The Cosmic Streetcorner https://podfollow.com/1603723198
Work with Marion www.GroundedCreators.com
Get Grounded Content [FRIEND] Swag at www.GroundedContent.Show
Follow Marion on social - she talks about content, podcasting, Spartan stuff & life in Vermont.
Instagram https://www.instagram.com/madmotion/
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Thank you, as always, to my editor Kris Zarnoch https://kmzencreative.com/
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Is Your Content Any Good? Marion Abrams
Here are a few ways to find out and a few tools to make it better. This is a short and to the point solo episode.
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Edited by Kris Zarnoch
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