
Profit First Basics
02/05/24 • 66 min
Dive into the roots of profitability with the Green Profit Academy Pros Podcast! In this enlightening episode, we're revisiting the foundational principles of 'Profit First', a revolutionary business approach envisioned by Mike Michalowicz. As loyal listeners, you're likely already familiar with both Michalowicz's original book and its industry-specific adaptation, 'Profit First for Lawn Care and Landscape Businesses'. We often discuss these concepts in our businesses and with our clients, implementing advanced strategies that have transformed businesses for the better.
Today, we're taking a step back to re-explore the basics of Profit First. We'll delve into its simple yet potent concepts that have the power to fundamentally change how you manage your business's cash flow. The Profit First formula, which advocates for Sales - Profit = Expenses, challenges the traditional notion of Sales – Expenses = Profit, where profit is often relegated to an afterthought.
Join us as we guide you on how to kickstart your journey with Profit First. This episode promises to be an invaluable resource for those looking to prioritize profit and establish a sustainable financial framework for their businesses. Tune in now and start transforming your business, one episode at a time!
Free Instant Assessment and Profitability Tools: https://profitfirstforlawncareandlandscape.com/instant-assessment/
Information on the book and the Profit First system: https://profitfirstforlawncareandlandscape.com/
Setting up your Profit First Bank Accounts: Relay is partnered with Profit First. Its online banking and money management platform puts you in complete control of your cash flow by automating your Profit First Allocation and doing them for you. The Profit First system couldn't get any easier!
Using the referral link will enable faster settlement timelines for ACH & Check payments, and it will expedite the registration process. Our account manager will also be notified if they sign up using our link, so they can keep an eye on the application and get the account approved quickly.
https://growgpa.com/RelayBnk
The Business Accelerator Kickstarter 7-week workshop is designed to help entrepreneurs define and achieve their goals. The workshop covers various topics, including mission, vision, purpose, immutable laws, benchmarks, goal setting, and a business strategy plan. Through this program, entrepreneurs will learn how to set achievable goals, develop a roadmap, and create a plan for success. Mastering these critical aspects of business can accelerate growth, meet objectives, and achieve long-term sustainability. Overall, this workshop is a comprehensive solution for entrepreneurs looking to take their business to the next level.
Sign up now at growgpa.com/GBAKW
Use promo code GBAKW100 to receive 100$ off the workshop today!
Tell Us What You'd Like to Hear on the GPA Pros Podcast!
Click on the link below to request a topic from the Pros.
The Green Profit Academy Pros Podcast digs into the challenges in growing a Lawn Care and Landscape business while maximizing your profit. Christeen Era, and Steve Bousquet. are green industry experts in profit, growth, and leadership.
Dive into the roots of profitability with the Green Profit Academy Pros Podcast! In this enlightening episode, we're revisiting the foundational principles of 'Profit First', a revolutionary business approach envisioned by Mike Michalowicz. As loyal listeners, you're likely already familiar with both Michalowicz's original book and its industry-specific adaptation, 'Profit First for Lawn Care and Landscape Businesses'. We often discuss these concepts in our businesses and with our clients, implementing advanced strategies that have transformed businesses for the better.
Today, we're taking a step back to re-explore the basics of Profit First. We'll delve into its simple yet potent concepts that have the power to fundamentally change how you manage your business's cash flow. The Profit First formula, which advocates for Sales - Profit = Expenses, challenges the traditional notion of Sales – Expenses = Profit, where profit is often relegated to an afterthought.
Join us as we guide you on how to kickstart your journey with Profit First. This episode promises to be an invaluable resource for those looking to prioritize profit and establish a sustainable financial framework for their businesses. Tune in now and start transforming your business, one episode at a time!
Free Instant Assessment and Profitability Tools: https://profitfirstforlawncareandlandscape.com/instant-assessment/
Information on the book and the Profit First system: https://profitfirstforlawncareandlandscape.com/
Setting up your Profit First Bank Accounts: Relay is partnered with Profit First. Its online banking and money management platform puts you in complete control of your cash flow by automating your Profit First Allocation and doing them for you. The Profit First system couldn't get any easier!
Using the referral link will enable faster settlement timelines for ACH & Check payments, and it will expedite the registration process. Our account manager will also be notified if they sign up using our link, so they can keep an eye on the application and get the account approved quickly.
https://growgpa.com/RelayBnk
The Business Accelerator Kickstarter 7-week workshop is designed to help entrepreneurs define and achieve their goals. The workshop covers various topics, including mission, vision, purpose, immutable laws, benchmarks, goal setting, and a business strategy plan. Through this program, entrepreneurs will learn how to set achievable goals, develop a roadmap, and create a plan for success. Mastering these critical aspects of business can accelerate growth, meet objectives, and achieve long-term sustainability. Overall, this workshop is a comprehensive solution for entrepreneurs looking to take their business to the next level.
Sign up now at growgpa.com/GBAKW
Use promo code GBAKW100 to receive 100$ off the workshop today!
Tell Us What You'd Like to Hear on the GPA Pros Podcast!
Click on the link below to request a topic from the Pros.
The Green Profit Academy Pros Podcast digs into the challenges in growing a Lawn Care and Landscape business while maximizing your profit. Christeen Era, and Steve Bousquet. are green industry experts in profit, growth, and leadership.
Previous Episode

Getting Ready to Launch Your Season
Welcome to the latest episode of Green Profit Academy Pro's Podcast with hosts Steve Bousquet and Christeen Era! In this engaging installment, Steve and Christeen dive deep into the essential Lawn and Landscape Company Seasonal Launch Checklist, ensuring that your upcoming season is a roaring success.
As the new season approaches, it's crucial for lawn and landscape companies to make thorough preparations. The hosts leave no stone unturned as they unfold the comprehensive checklist, providing valuable insights and actionable steps to cover all aspects of the season ahead.
Steve and Christeen bring their wealth of knowledge and expertise to the table, sharing real-world examples and practical insights that resonate with professionals in the landscaping industry. Their dynamic and informative conversation serves as a valuable resource for business owners and managers, equipping them with the tools necessary to successfully navigate the season launch. Don't miss out on their expert advice, proven strategies, and industry secrets that will set you up for success!
Get your free Lawn and Landscape Company Seasonal Checklist here growgpa.com/Checklist
The Business Accelerator Kickstarter 7-week workshop is designed to help entrepreneurs define and achieve their goals. The workshop covers various topics, including mission, vision, purpose, immutable laws, benchmarks, goal setting, and a business strategy plan. Through this program, entrepreneurs will learn how to set achievable goals, develop a roadmap, and create a plan for success. Mastering these critical aspects of business can accelerate growth, meet objectives, and achieve long-term sustainability. Overall, this workshop is a comprehensive solution for entrepreneurs looking to take their business to the next level.
Sign up now at growgpa.com/GBAKW
Use promo code GBAKW100 to receive 100$ off the workshop today!
Tell Us What You'd Like to Hear on the GPA Pros Podcast!
Click on the link below to request a topic from the Pros.
The Green Profit Academy Pros Podcast digs into the challenges in growing a Lawn Care and Landscape business while maximizing your profit. Christeen Era, and Steve Bousquet. are green industry experts in profit, growth, and leadership.
Next Episode

Profit First Advanced Strategies
Welcome to another enlightening episode of the Green Profit Academy Pros Podcast! Today, we're diving deep into the realm of 'Profit First Advanced'. We've harnessed and implemented these advanced tactics in a way that has revolutionized businesses, steering them towards a path of sustained success.
In our previous episode, we dissected the basics of the Profit First model. If you missed it, we highly recommend you go back and tune in to that episode. Not only does it lay down the groundwork for today's discussion, but it also serves as a handy refresher on the Profit First fundamentals.
This episode we take things up a notch with the Advanced methods. These tactics delve deeper by helping you pinpoint and eradicate any financial leaks hampering your business. They foster healthy growth, safeguarding your venture from economic pitfalls and cash-flow issues as you strive for the next level of expansion. Gear up for an insightful journey into the world of advanced profitability strategies!
Free Instant Assessment and Profitability Tools: https://profitfirstforlawncareandlandscape.com/instant-assessment/
SGBM Assessment https://grow.greenprofitacademy.com/enroll/1727715?price_id=2281748
Green Profit Toolbox Membership (Includes the SGBM Assessment): https://grow.greenprofitacademy.com/courses/green-profit-toolbox-membership
Information on the book and the Profit First system: https://profitfirstforlawncareandlandscape.com/
Setting up your Profit First Bank Accounts: Relay is partnered with Profit First. Its online banking and money management platform puts you in complete control of your cash flow by automating your Profit First Allocation and doing them for you. The Profit First system couldn't get any easier!
Using the referral link will enable faster settlement timelines for ACH & Check payments, and it will expedite the registration process. Our account manager will also be notified if they sign up using our link, so they can keep an eye on the application and get the account approved quickly.
The Business Accelerator Kickstarter 7-week workshop is designed to help entrepreneurs define and achieve their goals. The workshop covers various topics, including mission, vision, purpose, immutable laws, benchmarks, goal setting, and a business strategy plan. Through this program, entrepreneurs will learn how to set achievable goals, develop a roadmap, and create a plan for success. Mastering these critical aspects of business can accelerate growth, meet objectives, and achieve long-term sustainability. Overall, this workshop is a comprehensive solution for entrepreneurs looking to take their business to the next level.
Sign up now at growgpa.com/GBAKW
Use promo code GBAKW100 to receive 100$ off the workshop today!
Tell Us What You'd Like to Hear on the GPA Pros Podcast!
Click on the link below to request a topic from the Pros.
The Green Profit Academy Pros Podcast digs into the challenges in growing a Lawn Care and Landscape business while maximizing your profit. Christeen Era, and Steve Bousquet. are green industry experts in profit, growth, and leadership.
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