Plant Stress and Sustainable Tissue Culture Approaches

06/03/24 • 18 min

Grassroots Marketing speaks with Kevin Brooks, CEO of Conception Nurseries who discussed the importance of quality and consistency in the cannabis industry, highlighting Conception's proprietary true clone technology, which guarantees genetically identical plants with consistent quality.

He also emphasized the benefits of tissue culture in addressing plant stress, reducing environmental impact, and ensuring compliance with good manufacturing practices.

Kevin discussed the company's services, including providing true clones, cold storage banking, and satellite lab services. They also touched upon the company's expansion and the growing demand for their services.

We conclude with an emphasis on risk reduction, revenue increase, sustainability, and the intricacies of the sterile tissue culture process.

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He also emphasized the benefits of tissue culture in addressing plant stress, reducing environmental impact, and ensuring compliance with good manufacturing practices.

We conclude with an emphasis on risk reduction, revenue increase, sustainability, and the intricacies of the sterile tissue culture process.

Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy

Previous Episode

280E Post Cannabis Rescheduling and 471C Tax Code Provision and Risks

We speak with Todd Polyniak, Sax LLP Head of Cannabis Practice, and a seasoned expert in the cannabis industry. We discussed the 471C tax code provision. This provision allows small businesses to identify specific inventory items for cost calculations that would otherwise be disallowed under 280E. However, utilizing 471C is risky, as it could trigger audits and penalties if the IRS disagrees.

They also discussed the potential implications of cannabis legalization, including the implementation of an excise tax similar to those on alcohol and tobacco, and the potential for challenges with rescheduling cannabis from a controlled substance to a less restricted category. While Todd is optimistic about the future of the cannabis market, Brasco believes that the IRS will find ways to recoup their tax write-off losses and that some companies might attempt to reclaim them through re-auditing, though the success of this strategy remains uncertain.

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Next Episode

Sol Care Rituals and Prioritize Your Mental Wellbeing

Sol Care Rituals founder Marisol Ledezma shares how she launched her business about a year and a half ago and is approaching her two-year anniversary. She also speaks about her company's offerings for the mind, body, and soul, including a new line called Luna.

Sole Care's Founding and Marisol's Journey: Marisol shared her personal story behind her establishment of Sol Care, a wellness brand focused on self-care rituals. She explained that her experience in the corporate world became toxic, especially during the Covid-19 pandemic, leading her to prioritize her mental wellbeing. Marisol highlighted her dedication to promoting mental health and her personal experience of how cannabis has improved her well-being. We also discuss Marisol's positivity as a key factor in her success, and Marisol confirmed that soul care rituals have been a defining factor in her recovery.

Quality Products and Mental Health Initiatives: Marisol also discusses their shared commitment to quality products and supporting mental health initiatives. Marisol also emphasized her personal philosophy of giving back and improving herself through meditation and a spiritual mindset, which led her to prioritize charitable contributions. She mentioned that she donates 3% of her products to organizations like the Wellness House for Cancer, which not only provides mental health services but also has a spiritual component.

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