Episode 12: Max Rye on building food technology company TurtleTree

03/08/23 • 34 min

Imagine, you’ve raised 30 million dollars and don’t have a product yet. What are you going to spend your money on? How do you ensure that operations are running smoothly and you are ready to launch? In this episode of the Good Business Podcast, we dig in with Max Rye, chief strategist at TurtleTree. It’s a food technology company that uses precision fermentation technology to create a milk replacement. We learn more about how the political landscape in Singapore has helped them scale to greater heights, why they’ve invested in continuous learning, and the importance of hiring the right people. We gained a lot of insights, so don’t miss this one!

In this conversation, we learnt...

What is TurtleTree and how it came about (03:53- 6:18)
How and why Singapore is a great space for food technology start-ups (06:21 – 11:07)
Why Max and the founder, Fengru, joined an EMBA (executive MBA) programme to enhance their learning (11:18 – 14:03)
What it’s like to be in a nascent industry (14:23 – 15:26)
Max’s thoughts on the future of milk (16:37 – 19:33)
The operations of TurtleTree, from funding to R&D to HR (19:54 – 26:07)

Connect with us!

Follow Good Business Podcast on Instagram
Email us at [email protected]

And don't forget to rate, review and share!

In this conversation, we learnt...

What is TurtleTree and how it came about (03:53- 6:18)
How and why Singapore is a great space for food technology start-ups (06:21 – 11:07)
Why Max and the founder, Fengru, joined an EMBA (executive MBA) programme to enhance their learning (11:18 – 14:03)
What it’s like to be in a nascent industry (14:23 – 15:26)
Max’s thoughts on the future of milk (16:37 – 19:33)
The operations of TurtleTree, from funding to R&D to HR (19:54 – 26:07)

Connect with us!

Follow Good Business Podcast on Instagram
Email us at [email protected]

And don't forget to rate, review and share!

Previous Episode

Episode 11: Laure Guilbaud on creating a green marketplace

When building her business KYND, a sustainable swimwear and activewear brand, Laure Guildbaud realised that she struggled to ensure that all parts of the supply chain were green - specifically packaging. Thus, TEORRA was born. It’s a sustainable marketplace for all your needs. In this episode, Laure talks about green entrepreneurship, from juggling multiple priorities to learning through networking. Listen to this insightful podcast here.

In this conversation, we learnt...

What is TEORRA and its conceptualisation (03:11- 5:12)
How her time at LinkedIn prepared Laure for entrepreneurship (05:41 – 7:22)
How she juggles multiple priorities (08:36 – 10:19)
On reinventing herself in the sustainability space through learning and networking (12:39 – 15:30)

Connect with us!

Follow Good Business Podcast on Instagram
Email us at [email protected]

And don't forget to rate, review and share!

Next Episode

Episode 13: Sonalie Figueiras shares her journey of creating the climate media platform, Green Queen

Imagine being the founder of one of the biggest climate media platforms in the world and still experiencing self-doubt, imposter syndrome and the feeling of failure. We deep dive with Sonalie Figueiras about her inner demons and limiting beliefs, how she built Green Queen and the place for Asian voices in the future of food sustainability.

In this conversation, we learnt...

How and why Sonalie built Green Queen (04:15 – 10:15)
How working in disadvantaged communities changed her mindset (10:41 – 18:51)
Her work experience before starting Green Queen (19:33 – 26:28)
The demons and limiting beliefs that plague Sonalie (26:55 – 32:17)
Sonalie’s love for work and how she’s able to juggle multiple businesses (33:08 – 39:48)
The role Asia is going to play in the alternative protein market (40:20 – 43:03)