
Go Sokal Podcast
Sokal Marketing
All episodes
Best episodes
Seasons
Top 10 Go Sokal Podcast Episodes
Goodpods has curated a list of the 10 best Go Sokal Podcast episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Go Sokal Podcast for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Go Sokal Podcast episode by adding your comments to the episode page.

Video Marketing Advice for 2022
Go Sokal Podcast
07/19/22 • 14 min
On episode 23 of the Go Sokal Podcast, hosts Katy Welch and Chris Mulally sit down with videographer Phillip Teasley to discuss how to make better marketing videos, how to avoid common filmmaking mistakes, and how important scripting is to the final product. Also, in the description part of the video link below, Phillip lays out what kind of gear you should own as a beginner, intermediate and professional video maker while marketing your business.
🔴 WATCH THE PODCAST ON YOUTUBE:
↪Watch the Full Episode of this Podcast Here
↪Subscribe To Our YouTube Channel
↪The Podcast Video Playlist
SOKAL’S WEBSITE:
↪︎https://www.gosokal.com
Learn about our team as well as products and services.
CONNECT WITH US:
↪︎Contact
Reach out & make a connection today!
SUBSCRIBE TO OUR PODCAST:
↪︎Spotify
↪︎Apple Podcasts
📱 Follow Sokal On Social!
↪︎Instagram
↪︎Facebook
↪︎linkedIn
↪︎Twitter
MORE ABOUT THIS PODCAST
Your marketing videos may be amazing, but how is your sound? Videographer Phillip Teasley said sound is one of the biggest overlooked elements to making quality products. He outlines several tips to raise your video production quality and outlines how to avoid common mistakes. This video is the 23rd edition of the GoSokal Podcast.
THANKS FOR LISTENING:
Of course, don't forget to subscribe on Apple Podcasts or Spotify. We thank you for taking the time to listen to our Podcast. The Go Sokal Podcast is produced by the Sokal Marketing Department. Each episode features helpful tips, tools, and interviews with those who know the industry best- giving you the ability to set your business apart from the competition.
To learn more about premier automotive agency Sokal, call us directly at 919-872-9410 or email [email protected] today.

How to Use SEO (Search Engine Optimization) on Your Website
Go Sokal Podcast
05/18/22 • 22 min
On episode 22 of the Go Sokal Podcast, hosts Katy Welch and Chris Mulally sit down with SEO Lead Jess McCurry to define what Search Engine Optimization (SEO) means, when you should use it, and why companies should have both an SEO and PPC strategy.
🔴 WATCH THE PODCAST ON YOUTUBE:
↪Watch the Full Episode of this Podcast Here
↪Subscribe To Our YouTube Channel↪The Podcast Video Playlist
SOKAL’S WEBSITE:
↪︎https://www.gosokal.com
Learn about our team as well as products and services.
CONNECT WITH US:
↪︎Contact
Reach out & make a connection today!
SUBSCRIBE TO OUR PODCAST:
↪︎Spotify
↪︎Apple Podcasts
📱 Follow Sokal On Social!
↪︎Instagram
↪︎Facebook
↪︎linkedIn
↪︎Twitter
MORE ABOUT THIS PODCAST
This video explains what SEO is and when you should begin implementing it in your web building process. It includes discussions of SEO keyword search, techniques, and tools. If you are fairly new to search engine optimization and want a good overview, this podcast is for you.
THANKS FOR LISTENING:
Of course, don't forget to subscribe on Apple Podcasts or Spotify. We thank you for taking the time to listen to our Podcast. The Go Sokal Podcast is produced by the Sokal Marketing Department. Each episode features helpful tips, tools, and interviews with those who know the industry best- giving you the ability to set your business apart from the competition.
To learn more about premier automotive agency Sokal, call us directly at 919-872-9410 or email [email protected] today.

A.I. and ChatGPT - Why all the Hype Now?
Go Sokal Podcast
07/14/23 • 35 min
On the 28th episode of the Go Sokal Podcast, host Chris Mulally sits down with Sokal Chief Technology Officer Jason Jones to discuss all the current hype about artificial intelligence, including Chat GPT and artificial general intelligence, and whether or not we should be truly be afraid (or excited) about AI’s future implications. We hope you enjoy!
🔴 WATCH THE PODCAST ON YOUTUBE:
↪Watch the Full Episode of this Podcast Here
↪Subscribe To Our YouTube Channel
↪The Podcast Video Playlist
SOKAL’S WEBSITE:
↪︎https://www.gosokal.com
Learn about our team as well as products and services.
CONNECT WITH US:
↪︎Contact
Reach out & make a connection today!
SUBSCRIBE TO OUR PODCAST:
↪︎Spotify
↪︎Apple Podcasts
📱 Follow Sokal On Social!
↪︎Instagram
↪︎Facebook
↪︎linkedIn
↪︎Twitter
MORE ABOUT THIS PODCAST
In this video we discuss current uses of artificial intelligence in advertising and marketing, including mobile. We also answer the questions about why there is so much hype right now surrounding AI, and whether or not it should be feared as taking jobs or even ending humanity. We delve into Chat GPT, which stands for generative pre-trained transformer, we analyze the “Statement of risk,” and then we discuss the difference between generative and artificial general intelligence.
THANKS FOR LISTENING:
Of course, don't forget to subscribe on Apple Podcasts or Spotify. We thank you for taking the time to listen to our Podcast. The Go Sokal Podcast is produced by the Sokal Marketing Department. Each episode features helpful tips, tools, and interviews with those who know the industry best- giving you the ability to set your business apart from the competition.
To learn more about premier automotive agency Sokal, call us directly at 919-872-9410 or email [email protected] today.
TAGS:
#chatgpt #artificialintelligence #ai

Paid Social Media Trends and Advice for 2023
Go Sokal Podcast
02/08/23 • 25 min
On episode 26 of the Go Sokal Podcast, hosts Katy Welch and Chris Mulally sit down Paid Social Manager Dani Christian to talk about what goes into a successful paid social campaign, knowing your audience, knowing when to post, and what the different ad types are.
🔴 WATCH THE PODCAST ON YOUTUBE:
↪Watch the Full Episode of this Podcast Here
↪Subscribe To Our YouTube Channel
↪The Podcast Video Playlist
SOKAL’S WEBSITE:
↪︎https://www.gosokal.com
Learn about our team as well as products and services.
CONNECT WITH US:
↪︎Contact
Reach out & make a connection today!
SUBSCRIBE TO OUR PODCAST:
↪︎Spotify
↪︎Apple Podcasts
📱 Follow Sokal On Social!
↪︎Instagram
↪︎Facebook
↪︎linkedIn
↪︎Twitter
MORE ABOUT THIS PODCAST
This video analyzes the current paid social media trends and how to create successful campaigns that reach the right audience. We talk about concerns about costs and tips/advice for someone just starting out doing paid social.
THANKS FOR LISTENING:
Of course, don't forget to subscribe on Apple Podcasts or Spotify. We thank you for taking the time to listen to our Podcast. The Go Sokal Podcast is produced by the Sokal Marketing Department. Each episode features helpful tips, tools, and interviews with those who know the industry best- giving you the ability to set your business apart from the competition.
To learn more about premier automotive agency Sokal, call us directly at 919-872-9410 or email [email protected] today.
TAGS:
#paidsocial #socialmedia #paidsocialstrategy

Reputation Management Techniques You Can Use In 2022
Go Sokal Podcast
05/06/22 • 23 min
In this episode of the Go Sokal Podcast, hosts Katy Welch and Chris Mulally sit down with Account Director Bret Johnson to discuss what reputation management is and how a business can increase their star rankings and reviews while utilizing some key principles.
🔴 WATCH THE PODCAST ON YOUTUBE:
↪Watch the full episode here: https://youtu.be/R6gUZ4SUiXs
↪Subscribe To Our YouTube Channel
↪The Podcast Video Playlist
SOKAL’S WEBSITE:
↪︎https://www.gosokal.com
Learn about our team as well as products and services.
CONNECT WITH US:
↪︎Contact
Reach out & make a connection today!
SUBSCRIBE TO OUR PODCAST:
↪︎Spotify
↪︎Apple Podcasts
📱 Follow Sokal On Social!
↪︎Instagram
↪︎Facebook
↪︎linkedIn
↪︎Twitter
MORE ABOUT THIS PODCAST
In this podcast we first define reputation management, and then answer questions like: “What happens if you get a bad review?” “How quickly should responses to negative or positive reviews be given?” and “What are the pros for going with a reputation management company?”
THANKS FOR LISTENING:
Of course, don't forget to subscribe on Apple Podcasts or Spotify. We thank you for taking the time to listen to our Podcast. The Go Sokal Podcast is produced by the Sokal Marketing Department. Each episode features helpful tips, tools, and interviews with those who know the industry best, giving you the ability to set your dealership apart from the competition.
To learn more about premier automotive agency Sokal, call us directly at 919-872-9410 or email [email protected] today.

My Life As A NASCAR Driver (with Stefan Parsons)
Go Sokal Podcast
04/01/21 • 33 min
We kickoff season two of the Go Sokal Podcast by interviewing Stefan Parsons, a young, talented, and up-and-coming NASCAR driver. Stefan talks about how he got into racing, what it feels like to be on the track, his best and scariest moments so far, and how social media and sponsorships impact the sport of racing.
STEFAN’S WEBSITE AND SOCIAL:
↪︎Website https://www.stefanparsons.com
↪︎Instagram https://www.instagram.com/stefan_parsons/
↪︎Facebook https://www.facebook.com/stefanparsonsracing/
↪︎Twitter: https://twitter.com/StefanParsons98
📱FOLLOW SOKAL ON SOCIAL:
↪Click to visit our Instagram Account
↪Find Us On LinkedIn
↪Say Hello On Facebook
↪Say Hi On Twitter Account
🔴 WATCH THE PODCAST ON YOUTUBE:
↪Watch The Interview With Stefan Here
↪Subscribe To Our YouTube Channel
↪The Podcast Video Playlist
↪Sokal Quick Tips Playlist
MORE ABOUT THIS VIDEO:
Have you ever been curious about NASCAR and what really goes on before, during, and after a race? Sokal’s podcast host, Katy Saunders, recently sat down with Stefan Parsons, the driver of the Sokal 99 car, to find out more about his racing career, background, goals, inspirations, and more!
THANKS FOR LISTENING:
Of course, don't forget to subscribe on Apple Podcasts or Spotify. We thank you for taking the time to listen to our Podcast. The Go Sokal Podcast is produced by the Sokal Marketing Department. Each episode features helpful tips, tools and interviews with those who know the industry best, giving you the ability to set your dealership apart from the competition.
To learn more about premier automotive agency Sokal, call us directly at 919-872-9410 or email [email protected] today.

Life as a Frontend Developer: Technologies, Advice and Teams
Go Sokal Podcast
12/15/23 • 52 min
On the 33rd episode of the Go Sokal Podcast, Frontend Developer Austin Calton describes his role in the website development process and how he uses a combination of languages and tools to make websites fast, effective across browsers and screens.
Austin discusses core technologies, as well as programs like Adobe XD, FigJam, and Browserstack, and Chat GPT and no-code options like Squarespace and Webflow. We hope you enjoy!
🔴 WATCH THE PODCAST ON YOUTUBE:
↪Watch the Full Episode of this Podcast Here
↪Subscribe To Our YouTube Channel
↪The Podcast Video Playlist
SOKAL’S WEBSITE:
↪︎https://www.gosokal.com
Learn about our team as well as products and services.
CONNECT WITH US:
↪︎Contact
Reach out & make a connection today!
SUBSCRIBE TO OUR PODCAST:
↪︎Spotify
↪︎Apple Podcasts
📱 Follow Sokal On Social!
↪︎Instagram
↪︎Facebook
↪︎linkedIn
↪︎Twitter
MORE ABOUT THIS PODCAST
In this video, Frontend Developer Austin Calton describes what he does day to day, including prototyping, coding and keeping up with the rapid developments in his industry, including using Chat GPT as a helpful new resource.
THANKS FOR LISTENING:
Of course, don't forget to subscribe on Apple Podcasts or Spotify. We thank you for taking the time to listen to our Podcast. The Go Sokal Podcast is produced by the Sokal Marketing Department. Each episode features helpful tips, tools, and interviews with those who know the industry best- giving you the ability to set your business apart from the competition.
To learn more about premier automotive agency Sokal, call us directly at 919-872-9410 or email [email protected] today.
#frontenddevelopment #webdesign #digitaladvertising

The Role of Optimization in Programmatic Advertising
Go Sokal Podcast
11/22/23 • 28 min
On the 32nd episode of the Go Sokal Podcast, Programmatic Advertising Manager Bo Sowers sits down with host Chris Mulally to describe the benefits of programmatic advertising versus other forms of advertising, how programmatic works, what the different types of programmatic advertising are, and how data influences optimization in programmatic advertising. And that’s just the tip of the iceberg! We hope you enjoy.
🔴 WATCH THE PODCAST ON YOUTUBE:
↪Watch the Full Episode of this Podcast Here ↪Subscribe To Our YouTube Channel↪The Podcast Video Playlist
SOKAL’S WEBSITE:
↪︎https://www.gosokal.com
Learn about our team as well as products and services.
CONNECT WITH US:
↪︎ContactReach out & make a connection today!
SUBSCRIBE TO OUR PODCAST:
↪︎Spotify↪︎Apple Podcasts
📱 Follow Sokal On Social!
↪︎Instagram↪︎Facebook
↪︎linkedIn↪︎Twitter
MORE ABOUT THIS PODCAST
In this video, Programmatic Advertising Manager Bo Sowers focuses on all things programmatic. He describes what programmatic advertising is, how it works, the history of programmatic, how it helps businesses, how to optimize it, and how it’s different from other forms of advertising.
THANKS FOR LISTENING:
Of course, don't forget to subscribe on Apple Podcasts or Spotify. We thank you for taking the time to listen to our Podcast. The Go Sokal Podcast is produced by the Sokal Marketing Department. Each episode features helpful tips, tools, and interviews with those who know the industry best- giving you the ability to set your business apart from the competition.
To learn more about premier automotive agency Sokal, call us directly at 919-872-9410 or email [email protected] today.
TAGS:
#programmatic #advertising #optimization

Are Remote BDC's Effective For Dealership Customers?
Go Sokal Podcast
09/30/20 • 17 min
In this episode, Sokal Marketing Strategist, Katy Saunders, sits down with Dealer Process Coaches, Charity Rudisill and Tammie Ventura, to discuss what a typical BDC department looks like, what issues dealers have with traditional BDCs, and the benefits of utilizing a remote BDC.
This episode of GSP is sponsored by Sokal Digital's Email Marketing—one of the best ways to stay in contact with current and new customers. Whether you are trying to promote sales events, service deals, or just keep your audience informed, our detailed reports will show you what goes on in each send.
🖥️ HELPFUL LIINKS:
To find out more about Sokal, you can check out our website:
↪View The Go Sokal Website
To find out more about Sokal Digital's Email Marketing, click below:
↪Email Marketing
📱FOLLOW US ON SOCIAL:
↪Instagram Account
↪Find Us On LinkedIn
↪Say Hello On Facebook
↪Twitter Account
🔴 WATCH THE PODCAST ON YOUTUBE:
↪Watch this episode: GSP Episode 5
↪Subscribe To Our Channel
↪The Podcast Video Playlist
↪Sokal Quick Tips Playlist
THANKS FOR LISTENING:
Of course, don't forget to subscribe on Apple Podcasts or Spotify. We thank you for taking the time to listen to our Podcast. The Go Sokal Podcast is produced by the Sokal Marketing Department. Each episode features helpful tips, tools and interviews with those who know the industry best, giving you the ability to set your dealership apart from the competition.
MORE ABOUT THIS EPISODE:
In the fifth episode of the Go Sokal Podcast, we breakdown the problems of current BDC setups and the benefits of a remote BDC. We cover a range of issues including recommendations for dealers, our own Gemini product, and transitioning into a remote BDC, including turnaround time, CRM’s, OEM processes, major brands and more. Finally, we look at training and the future of BDC.
As the premier automotive agency providing traditional and innovative advertising solutions, we at Sokal are excited to offer this new informative product for dealers and those interested in automotive advertising!
To learn more, call us directly at 919-872-9410 or email [email protected] today.

How Do Automotive Suppliers Thrive in the EV Evolution?
Go Sokal Podcast
09/02/22 • 31 min
On episode 25 of the Go Sokal Podcast, hosts Katy Welch and Chris Mulally sit down with Actify CEO Dave Opsahl to discuss enterprise visualization, the biggest challenges that suppliers are concerned about right now, the effects of the EV transition, and so much more. A lot is covered in 30 min, so we hope you check it out and enjoy the informative discussion!
🔴 WATCH THE PODCAST ON YOUTUBE:
↪Watch the Full Episode of this Podcast Here
↪Subscribe To Our YouTube Channel
↪The Podcast Video Playlist
SOKAL’S WEBSITE:
↪︎https://www.gosokal.com
Learn about our team as well as products and services.
CONNECT WITH US:
↪︎Contact
Reach out & make a connection today!
SUBSCRIBE TO OUR PODCAST:
↪︎Spotify
↪︎Apple Podcasts
📱 Follow Sokal On Social!
↪︎Instagram
↪︎Facebook
↪︎linkedIn
↪︎Twitter
MORE ABOUT THIS PODCAST
This podcast analyzes the current automotive industry through the lens of a supplier-focused company. It looks at the ins and outs of being a supplier in 2022 and examines the issues most major automotive companies are facing as they move away from ICE vehicles to EV.
THANKS FOR LISTENING:
Of course, don't forget to subscribe on Apple Podcasts or Spotify. We thank you for taking the time to listen to our Podcast. The Go Sokal Podcast is produced by the Sokal Marketing Department. Each episode features helpful tips, tools, and interviews with those who know the industry best- giving you the ability to set your business apart from the competition.
To learn more about premier automotive agency Sokal, call us directly at 919-872-9410 or email [email protected] today.
#supplychain #suppliers #automotive #laborshortage #electric #EV
Show more best episodes

Show more best episodes
FAQ
How many episodes does Go Sokal Podcast have?
Go Sokal Podcast currently has 34 episodes available.
What topics does Go Sokal Podcast cover?
The podcast is about Leisure, Marketing, Consulting, Automotive Industry, Advertising, Podcasts, Automotive, Digital, Sales and Business.
What is the most popular episode on Go Sokal Podcast?
The episode title 'The Role of Optimization in Programmatic Advertising' is the most popular.
What is the average episode length on Go Sokal Podcast?
The average episode length on Go Sokal Podcast is 22 minutes.
How often are episodes of Go Sokal Podcast released?
Episodes of Go Sokal Podcast are typically released every 21 days, 2 hours.
When was the first episode of Go Sokal Podcast?
The first episode of Go Sokal Podcast was released on Jul 15, 2020.
Show more FAQ

Show more FAQ