What Dealers Need To Know For 2021

In this episode, Drew interviews Bret Johnson on what dealers need to know going into 2021. They discuss how to analyze marketing trends, find out what worked and what didn't during 2020, and how strategize for a strong first quarter.
Additionally, Bret talks about shifts in the car buying cycle and how dealers were able to adapt during Covid-19.
This episode of the Go Sokal Podcast is sponsored by Sokal's Graphic Design Services. Our graphic artists work to bring you the best creative possible in your industry, from leading automotive ads to print jobs like billboards and business cards.
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Of course, don't forget to subscribe on Apple Podcasts or Spotify. We thank you for taking the time to listen to our Podcast. The Go Sokal Podcast is produced by the Sokal Marketing Department. Each episode features helpful tips, tools and interviews with those who know the industry best, giving you the ability to set your dealership apart from the competition.
MORE ABOUT THIS EPISODE:
In this episode, Bret Johnson, one of Sokal's Account Directors, talks about what dealers should be thinking about as January 2021 approaches, ways to gauge their effectiveness, and how to decipher the end results. He explains how dealers can look at their analytics to find out what worked and what didn't during the 2020 year. He also speaks into the car buying behavior cycle and how it has changed over the year.
Listen to the tenth episode or watch it on YouTube to learn more about how to master email marketing.

To learn more about premier automotive agency Sokal, call us directly at 919-872-9410 or email [email protected] today.