Juggling Business and Holidays: A Balance for Success

12/05/23 • 26 min

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The holiday season is upon us, and this week I discuss the shift from shutting down my business during this period to finding a balance between work and holiday enjoyment.
Let me show you how you can take your business to the next level even during the slow season. I'll explain the importance of conducting a website audit and introduce you to the "mom test" - a fun, yet practical, way to assess your site's user experience. Discover how tools like Canva and Metricool can ease your content creation and social media scheduling woes. And if you’re looking to optimize your business during the slow period, I divulge five strategies that you can employ, from creating blog content to networking. So, let's simplify the holiday season in business together and make the most of this valuable time.
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Previous Episode

Discover the Secrets to Skyrocketing Your Instagram Engagement

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Are you ready to amplify your Instagram engagement like never before? In a world where consistency is king, we are pulling back the curtain on creating a foolproof social media strategy. We know it's not just about churning out post after post, but about doing it in a way that is consistent, reliable and keeps your audience coming back for more. We delve into the dangers of sporadic posting and why a realistic and maintainable posting schedule is non-negotiable.
But this is just the tip of the iceberg. Join us as we unleash the power of calls to action. Discover how you can literally ask for the engagement you want and make it effortless for your audience to interact with you. We also shine a light on the importance of cultivating relationships with other businesses and returning the engagement you seek. Plus, we introduce you to Metricool, a tool that can help you schedule your content with ease. Are you ready to create content that not only gets seen but also inspires active participation? There's never been a better time to tune in!
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Next Episode

Turning Routine into Content: Mastering Your Social Media Schedule

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This week we are answering listener questions in a new monthly series called ASK ME ANYTHING
In this episode we answer two listener questions revolving around social media. How to balance multiple genres on one social media account as well as how to find inspiration for your content.
Tune in and transform your social media game with insightful tips and real-world strategies.
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Girl Means Business - Juggling Business and Holidays: A Balance for Success

Transcript

Speaker 100:00:05.230

Hey there and welcome to the Girl Means Business podcast , the show where we're all about helping you feel confident , both as a mom and a business owner . I'm your host , kendra Swalls , mom of two , former teacher and full-time photographer and business coach . Each week we'll discuss the challenges , success and secrets that make you say I can do this , because you absolutely can