Making Your Audience the Hero with Brett Hagler | #39

05/27/16 • 45 min

Getting Goosebumps: The Power of Storytelling

In this week’s episode of Getting Goosebumps: The Power of Storytelling, we gather insight from Brett Hagler, CEO and Co-Founder of non-profit organization newstorycharity, who do remarkable work transforming slums into sustainable communities around the world. Championing donors in everything they do, Brett is an expert when it comes to moving aside, and letting the brand audience become the hero.

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The Science Behind Empathy with Paul Zak | #38

On this episode of Getting Goosebumps: The Power of Storytelling, we talk to neuroeconomist Paul Zak, a neuroscience expert who helps to build high performance organizations while guiding consumer decisions. Paul talks the science behind empathy, and shares why adding an emotional tag to your story ensures it always resonates.

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Aiming for the Heart with Cal Fussman | #40

In this week’s episode of Getting Goosebumps: The Power of Storytelling, we talk to Cal Fussman. Cal is an American Journalist, New York Times bestselling author and writer-at-large for Esquire Magazine. Cal has mastered the art of storytelling conducting memorable, probing interviews packed with stories from icons such as Muhammad Ali, Tom Hanks, Leonardo DiCaprio and Richard Branson.