Get Radical With Your Business - Ep. 83: Embrace Video to Build Influence and Grow Profits (Guest Elaine Williams from Captivate the Crowd) [Stepping Into Your Authenticity Series]

Ep. 83: Embrace Video to Build Influence and Grow Profits (Guest Elaine Williams from Captivate the Crowd) [Stepping Into Your Authenticity Series]

02/08/22 • 48 min

This episode is the first in our Stepping Into Your Authenticity Series. We are joined by the funny and charismatic Elaine Williams to kick things off.

Elaine is an accomplished author who has penned several books. She has also found success as a comedian, actress, and speaker. Through her company, Captivate the Crowd, Elaine helps clients get comfortable on stage and in front of the camera. Through Elaine's guidance, she transforms her clients’ stage and video presence, including harnessing their inner comic.

Due to the popularity of video, many clients are seeking her services to keep up with the ever-changing social media landscape. We dive into this hot topic and unravel the popularity of short-form videos and how they can impact your business.
SHOW NOTES:
Contact and Follow Elaine: Instagram - Linkedin - Linktree
Captivate the Crowd: Website - Facebook Community - YouTube
Schedule a Connection Call with Elaine!
Learn expert tips for Instagram Reels (webinar): Register
For more info, see complete show notes: https://www.getthebalanceright.net/blog/episode83

CONTACT HEATHER:
Contact Heather: Instagram - LinkedIn
Get the Balance Right Coaching: Website
Book a Discovery Call (via Zoom) - Click Here
Heather & Get the Balance Right - Link Tree
Zeitzwolfe Accounting: Website - Facebook

Contact Heather: Instagram - LinkedIn - Email: [email protected]
Get Radical With Your Business: Facebook - Website
Book a Discovery Call (via Zoom) - Schedule
Zeitzwolfe Accounting: Website - Facebook

02/08/22 • 48 min

3 Listeners

Get Radical With Your Business - Ep. 83: Embrace Video to Build Influence and Grow Profits (Guest Elaine Williams from Captivate the Crowd) [Stepping Into Your Authenticity Series]

Transcript Summary

In this captivating episode titled "Embrace Video to Build Influence and Grow Profits," guest Elaine Williams from Captivate the Crowd shares invaluable insights on using video to effectively communicate, establish trust, and make a genuine connection with your audience. Heather Zeitzwolfe, the host of the podcast, overcomes her own video-related anxieties and is inspired to take action. Elaine emphasizes the importance of understanding your target audience and their unique problems, choosing one platform to master before expanding, and investing in basic equipment like a ring light and tripod. She also highlights the power of embracing authenticity and utilizing frequently asked questions to create impactful videos that showcase your personality and attract potential clients. With a wealth of experience as a comedian, speaker, and author, Elaine offers practical guidance on stepping into authenticity through video coaching and storytelling. Tune in to gain valuable tips on finding confidence on camera, developing your own video strategy, and generating ideas to create compelling content. So, if you're ready to harness the potential of video to elevate your influence and grow your profits, this episode is a must-listen!

Transcript

The Introduction:
Hello and welcome to Get the Balance Right podcast. I am your host Heather Zeitzwolfe, CPA and profitability coach.

I am happy to announce that this episode is the first one in a series about stepping into our authenticity to grow our business. Authentic is such a played-out term, so I'm open to suggestions on how to jazz up the name of the series. Regardless of what the series is ultimately called, we have a group of sensational guests coming. These fabulous ladie

Ep. 83: Embrace Video to Build Influence and Grow Profits (Guest Elaine Williams from Captivate the Crowd) [Stepping Into Your Authenticity Series] Top Questions Answered

How can I make money online?

Making money online requires organization and strategy, not just having information.

Why is it important to keep information bite-sized?

Keeping information bite-sized is important because a confused mind doesn't buy.

What can I do to clarify my message?

It's recommended to make a list of slogans, theories, favorite quotes, books, etc. to help clarify your message.

How do I pick the right platform for video creation?

Pick one platform and master it, considering the target market of each platform.

What equipment do I need for video creation?

Equipment needed for video creation includes a ring light, tripod, shotgun mic, etc.

How can video help build trust and connections?

Incorporating video into your business can help build trust, make connections, and 10X yourself.

What should I focus on to embrace video as an entrepreneur?

The key to embracing video as an entrepreneur is to be authentic and embrace your uniqueness.

How can I become comfortable on camera?

Start by sending video clips to a friend to become comfortable with your appearance and voice.

What types of videos can I create?

Different types of videos include Reels or Instagram Live.

How can I improve my appearance on camera?

Lighting and better angles can improve your appearance on camera.

Show more Questions

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