Content Marketing AMA with Brandlective - London Digital Marketing Agency

03/15/19 • 20 min

We are (still) often asked what content marketing is, how brands truly find success with it - and how to get started.

Rachel Akiboye from digital marketing agency Brandlective throws some of the following questions at Stacey Kehoe in today's episode:

Why are companies using content marketing? What are the benefits?
How do we convince the management team that content marketing works?
What is The Content Waterfall process?
Why are some companies successful with content marketing, while others are not?
Our organisation is new to content marketing — where do we start?
Should I hire someone to do my marketing for me?
What are the fundamental components I need for a successful brand?

Connect with Stacey Kehoe:
Review on iTunes

Connect with Stacey Kehoe on LinkedIn
Visit the Get Online Book Website
Purchase the Book on Amazon
Take the Digital Marketing Test
Could your digital marketing perform better?

We are (still) often asked what content marketing is, how brands truly find success with it - and how to get started.

Rachel Akiboye from digital marketing agency Brandlective throws some of the following questions at Stacey Kehoe in today's episode:

Why are companies using content marketing? What are the benefits?
How do we convince the management team that content marketing works?
What is The Content Waterfall process?
Why are some companies successful with content marketing, while others are not?
Our organisation is new to content marketing — where do we start?
Should I hire someone to do my marketing for me?
What are the fundamental components I need for a successful brand?

Previous Episode

9 Tips to Improving Social Media Engagement

Social media has rightly taken the throne in the world of marketing because for many businesses it’s the key catalyst for brand growth.

If done right, it’s domino-effect can create waves of positivity for many businesses to boost brand awareness and increase conversions to improve company profits.

Promoting your brand through social media is therefore vital to businesses, but getting your content on these channels isn’t what gets you the sales. The key to becoming a successful social media user is in the engagement.

So in this episode of the Vault, I am covering my 9 top tips for increasing social media engagement for your business.
The Vault Contact Information:

The Vault Website

The Vault Instagram

The Vault Twitter

The Vault Pinterest

Next Episode

How to Launch a Podcast with The Get Online Podcast Editor Jonathan Merrifield

As the audience for podcasts continues to grow, there has never been a better time to start a podcast for your business or a personal hobby.

Podcasts are a great way to build a genuine connection with your audience. Instead of the fractured connection you make through social media, podcasts allow you to engage your audience with unique long-form content. And podcasts are more convenient than blog posts: people can listen to podcasts while driving, working out, or just doing chores around the house.

There is also a lot of unexplored space in podcasting. As of 2018, there are close to 50 million YouTube channels,1 440 million blogs,2 but just over 550,000 podcasts listed in Apple Podcasts.3 That means for every podcast there are 800 blogs and 90 YouTube channels.
Johnathan Merrifield joins Stacey Kehoe on this episode to discuss podcasting, and proving some incredible tips on how to get starting with podcasting.
Connect with Stacey Kehoe Host of The Get Online Podcast:
Review on iTunes

Connect with Stacey Kehoe on LinkedIn
Visit the Get Online Book Website
Purchase the Book on Amazon
Take the Digital Marketing Test
Could your digital marketing perform better?