Episode 8: The Loneliness Epidemic and How Gen Z and Brands are Fighting It

09/03/24 • 28 min

Despite being the most connected generation online, many young people feel more isolated than ever. In this episode of "Gen Z on Gen Z," AJ and Lilia dive into the pressing issue of the loneliness epidemic and how Gen Z and forward-thinking brands are stepping up to fight this crisis.

Strategies brands are using to foster real connections.
How social platforms are evolving to meet Gen Z's emotional needs.
How brands can position themselves not just as products or services, but as avenues for meaningful human interaction.

Strategies brands are using to foster real connections.
How social platforms are evolving to meet Gen Z's emotional needs.
How brands can position themselves not just as products or services, but as avenues for meaningful human interaction.

Previous Episode

Episode 7: Gen Z Travel Trends and How All Brands Can Participate

Gen Z is becoming increasingly obsessed with traveling – but what’s encouraging that hunger? Adventure, peace and quiet, and mysterious places. In this episode, AJ and Lilia dissect Pinterest’s “Summer 2024 Travel Report” and how all brands– travel-oriented or not– can participate in those three key trends. Listen in to learn how you can get in on the fun!