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Gen Y Marketing Podcast - Gen Y Marketing Podcast - Episode 97

Gen Y Marketing Podcast - Episode 97

06/25/11 • -1 min

Gen Y Marketing Podcast
There is a saying we have around the Gen Y Marketing studio, and that is "When you can't get Paul West, get Paula Abdul".

On this weeks show:-

Vodafone google curse http://www.theage.com.au/technology/technology-news/vodafones-google-curse-20110621-1gcvn.html

Bus Ads http://www.marketingmag.com.au/articles/news/5357/bus-ads-do-they-capture-attention-and-keep-it-/

Catch up ads not as good as traditiona ads on tc http://www.utalkmarketing.com/pages/Article.aspx?ArticleID=21422&Title=Catch_up_adverts_not_as_effective_as_traditonal_ones_on_TV

Kogan launches ad about listening to social media feedback http://mumbrella.com.au/kogan-were-always-listening-to-social-media-feedback-49692

http://www.techau.tv/blog/kogan-wants-you-to-know-they-are-listening-to-social-media/

How to win Kelloggs business? Twitter. http://mumbrella.com.au/keep-left-wins-kelloggs-twitter-pitch-contest-49139

Farmer beats billboard ad ban http://www.express.co.uk/posts/view/253934/Farmer-beats-ad-ban-by-painting-sheep

Dove tells you ht you might have ugly...underarms

http://online.wsj.com/article/SB10001424052748703696704576223112705412404.html?mod=WSJ_hpp_MIDDLE_Video_Top

http://www.okclips.com/tv-ads/Dove-Underarm-Beauty-Treatment-tv-ad-26955/

Campains that work (or don’t work)

IKEA radio ad http://mumbrella.com.au/monkeys-jay-grey-and-eardrum-pick-up-radio-lions-49942

Mcdonalds coffee sorry ads http://mcdonalds.com.au/#/mccafe_our-coffee

http://www.news.com.au/business/mcdonalds-customers-brew-up-a-stink-over-coffee/story-e6frfm1i-1226066890309

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There is a saying we have around the Gen Y Marketing studio, and that is "When you can't get Paul West, get Paula Abdul".

On this weeks show:-

Vodafone google curse http://www.theage.com.au/technology/technology-news/vodafones-google-curse-20110621-1gcvn.html

Bus Ads http://www.marketingmag.com.au/articles/news/5357/bus-ads-do-they-capture-attention-and-keep-it-/

Catch up ads not as good as traditiona ads on tc http://www.utalkmarketing.com/pages/Article.aspx?ArticleID=21422&Title=Catch_up_adverts_not_as_effective_as_traditonal_ones_on_TV

Kogan launches ad about listening to social media feedback http://mumbrella.com.au/kogan-were-always-listening-to-social-media-feedback-49692

http://www.techau.tv/blog/kogan-wants-you-to-know-they-are-listening-to-social-media/

How to win Kelloggs business? Twitter. http://mumbrella.com.au/keep-left-wins-kelloggs-twitter-pitch-contest-49139

Farmer beats billboard ad ban http://www.express.co.uk/posts/view/253934/Farmer-beats-ad-ban-by-painting-sheep

Dove tells you ht you might have ugly...underarms

http://online.wsj.com/article/SB10001424052748703696704576223112705412404.html?mod=WSJ_hpp_MIDDLE_Video_Top

http://www.okclips.com/tv-ads/Dove-Underarm-Beauty-Treatment-tv-ad-26955/

Campains that work (or don’t work)

IKEA radio ad http://mumbrella.com.au/monkeys-jay-grey-and-eardrum-pick-up-radio-lions-49942

Mcdonalds coffee sorry ads http://mcdonalds.com.au/#/mccafe_our-coffee

http://www.news.com.au/business/mcdonalds-customers-brew-up-a-stink-over-coffee/story-e6frfm1i-1226066890309

Previous Episode

undefined - Gen Y Marketing Podcast - Episode 96

Gen Y Marketing Podcast - Episode 96

So it would seem the words we were looking for were in fact:-

She stepped off the bus (The Venga Bus I believe) out into the city streets,
Just a small town girl with her whole life packed in a suitcase by her feet.
Win Big, Mama's fallen angel. Lose big, liven out her lies.

Just another shining example of the Gen Y Marketing Podcast's commitment to accuracy in journalism.

On this weeks show:-

Carbon tax ads http://www.heraldsun.com.au/news/more-news/cate-blanchetts-carbon-promo/story-fn7x8me2-1226064788618

Safe sex ads to be reinstated http://www.brisbanetimes.com.au/queensland/safe-sex-ads-to-be-reinstated-20110601-1ff7u.html

Eninem loses it over audi ad http://theage.drive.com.au/motor-news/eminem-loses-it-over-audi-ad-20110609-1ftue.html

Paypal launches redbubble review http://www.smartcompany.com.au/legal/20110602-paypal-launches-redbubble-investigation-over-hipster-hitler-listing.html

cba seeds campaign http://thefinancialbrand.com/18734/commonwealth-bank-community-seeds-facebook-giveaway/

Gen Z blah blah http://mumbrella.com.au/gen-z-the-conservative-ethical-generation-48727#more-48727

Zachary Martinez in the news http://www.news.com.au/national/defence-review-teams-sex-controversy/story-e6frfkvr-1226060003731

Campains that work (or don’t work)

Rabbo direct http://www.youtube.com/watch?v=sYjHt31tvgs&feature=player_embedded

CGU http://www.youtube.com/watch?v=w02cz3dCZrs





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