Episode 20: Building Success Through Meaningful Connections With Jessica Caballero

08/31/22 • 57 min

If given a chance, would you want to create a new beginning for your passion? Every great entrepreneur started somewhere, from a single idea to a business model to a profit. If you aspire to be one, this episode is for you!

Jessica Caballero is a graduate of the Art Institute of Atlanta. Since then, she has pursued Corporate Design and Marketing. It wasn’t until she rediscovered her love of homes and architecture that she realized it was her passion. She went on with her dreams and became a Luxury Real Estate Agent. Jessica has a knack for putting people at ease, which makes her an excellent realtor to her clients. She is always willing to help them find the right home and ensure they are satisfied with their purchases.

Jessica is making big strides in the real estate industry. Her high energy and passion are a force to be reckoned with on the business stage. With her efforts, she created Jess in the City as her brand. She wants to ensure her clients have an amazing experience finding their dream home. Nothing can stop her from growing and thriving in success when it comes to her passion.

In this week's episode of the GEM Series, find out how Jessica has managed to thrive in the real estate business and made a successful brand of her own. Learn more about her journey, which led to her success as a realtor.

Key Takeaways

(00:51) - Who is Jessica Caballero
(02:53) - Jessica’s entrepreneurial spirit in her younger years
(04:40) - The motivation and drive behind Jessica’s success
(09:09) - Expectation vs. Reality in business
(10:52) - The mindset to channel when moving forward
(11:53) - Knowledge and growth in self-awareness
(13:02) - Knowing the importance of mentorship
(15:15) - Jessica’s biggest passions lately
(16:38) - Merging creativity with real estate
(18:42) - How Jessica kept her drive alive
(21:41) - Jessica’s thoughts on giving up her dreams
(24:20) - Dealing with the downsides as an entrepreneur
(26:24) - Having a support system in the best possible environment
(29:12) - Jessica’s way of connecting with people
(32:27) - COVID’s impact on Jessica’s side
(34:40) - The key characteristics to learn as a realtor
(38:09) - Jessica on balancing candor and courtesy
(40:01) - The customer-first strategy in real estate
(42:40) - The way to establish connections with clients
(43:45) - Jessica's tips for upping your game and improving your skills
(46:54) - Jess in the City and the motivation behind it
(48:51) - Breaking the myths in the real estate business
(52:59) - Jessica’s take on the recession in the market
(55:11) - The next move to expanding her business
(56:33) - What’s Jessica’s favorite thing about her job
(56:44) - How to get in touch with Jessica

Quotes

“Don't be upset if your business does not work out. If you've tried everything but still didn't work out, that is part of being a business owner.” (05:21)
“Most things that are worth it are in the long game.” (08:05)
“What may not happen today will probably happen sometime in the future.” (09:55)
“It never has anything to do with anyone else. It's always about what you're saying to yourself.” (12:52)
“Failure is not even a thing. It's the learning and character building moments. It’s all to make you better.” (13:42)
“I try to push myself as much as I possibly can to be the best version of Jess.” (15:08)
“I'm always connected to why I'm doing what I'm doing, and everything around that has to serve that purpose.” (20:27)
“Time is the most precious resource on this planet.” (22:55)
“Just be selective about who you're getting the information from. Let it be someone that's doing it day in and day out.” (55:03)

Resources and Links

Connect with Jessica:
https://www.instagram.com/jessinthecity_atlanta
https://www.facebook.com/jessinthecityatlanta/
https://www.tiktok.com/@jessinthecityatlanta
https://www.linkedin.com/JessicaCaballero
https://www.sothebysrealty.com/JessicaCaballero
https://www.realtor.com/realestateagents/JessicaCaballero
https://jessinthecityatlanta.com/

Learn more about RocketLevel

• WEB...

Key Takeaways

Quotes

Resources and Links

Learn more about RocketLevel

• WEB...

Previous Episode

Episode 19: How to Gain Entrepreneurship Momentum With Alex B. Sheridan

Are you wondering how to empower your success with a tailored strategy to your purpose? Don’t worry about starting. Alex has a way for you to get your blueprint rolling.

Impaxs Marketing is a creative agency specializing in video content production and business growth. Alex B. Sheridan, the man behind Impaxs, has been helping businesses turn their vision into reality with the wonders of content creation. Video content has become a powerful tool for companies to attract and convert new prospects. The right video can increase engagement with your audience, drive traffic to your website, and improve search engine rankings.

Alex is a former corporate B2B sales rep who has been using his skills to create powerful video content on LinkedIn and TikTok. He knows exactly what it takes for businesses to grow, which is why he dedicates his career to helping companies reach their potential through creative marketing strategies. Beyond that, Alex is a single dad to two daughters who took risks in the name of entrepreneurship to give the best possible life for his family and himself.

Listen to this week's episode of the GEM Series that explores how Alex empowers others to reach success in both career and personal aspects. Find out how one pivot dramatically changed Alex’s life!

Key Takeaways

(00:58) - Who is Alex B. Sheridan
(03:17) - How Alex built his habits aligned to his vision
(03:53) - Alex’s entrepreneurial spirit in his younger years
(05:51) - What compelled Alex to start making video content
(06:57) - Background and challenges faced by Impaxs in its early stage
(09-13) - Why do some dreamers fail big dreams
(11:09) - Alex’s pivot from side hustle to full-time business
(14:16) - The mindset in making your goal happen
(17:09) - Doubting what you're doing vs. doubting yourself
(19:39) - Creating a business that fits your life
(21:02) - Key questions to ask yourself to figure out what you want
(22:51) - What others think about your success
(25:21) - When Alex's motives were thrown into doubt
(26:14) - Alex’s Support System: The impact of a feedback
(29:02) - Making decisions based on your goals and who you want to be
(30:21) - The rise of Impaxs in the COVID era
(32:41) - What makes Impaxs worthwhile
(34:17) - Alex on Impaxs’ next big goal
(36:39) - How important content strategy is to a company's success
(38:50) - Alex’s advice on content creation
(43:18) - What you should do according to Alex
(45:31) - How to connect with Alex

Quotes

“If they're doing it, there's no reason that I can't do it.” (06:25)
“There's something you need to learn that you wouldn't have learned if you didn’t go through this.” (08:26)
“When you come through for yourself day in and day out, it builds a confidence in yourself that no one else can build for you.” (18:27)
“You may not understand fully what you really want until you get outside that next layer of comfort” (21:52)
“At the end of the day, you've got to do things for yourself, and not about what other people think.” (29:34)
“Make decisions based on where you want to go in life, the person that you want to be, and let everything else fall into place from there.” (30:04)
“You'll probably end up making it work, or you'll discover something else as a result of going down that path which you would realize was a part of your journey.” (44:35)

Resources and Links

Connect with Alex:
https://www.linkedin.com/in/alexbsheridan/
https://www.tiktok.com/@alex.b.sheridan
https://podcasts.apple.com/ph/podcast/brand-in-demand/id1630932095
https://www.instagram.com/alex_b_sheridan/
https://www.youtube.com/c/AlexBSheridan
https://impaxs.com/our-story/

Learn more about RocketLevel

• WEBSITE: https://rocketlevel.com
• CAREER: https://radius.theresumator.com
• LINKEDIN: https://www.linkedin.com/company/rocketlevel
• INSTAGRAM: https://www.instagram.com/rocketlevel/
• FACEBOOK:

Next Episode

Episode 21: When Purpose Meets Demand With Steve Hoffman

If you want to start a business, whether large or small, whether it's your own idea or not, how should you educate your entrepreneurial mind? Don't stress about it. Steve Hoffman got this covered for you!

Steve Hoffman, aka "Captain Hoff," is a serial entrepreneur and a venture investor. He mainly serves as the Chairman and CEO of Founders Space, a company whose goal is to educate and accelerate entrepreneurs. The company has established business relationships with over 50 partners in 22 countries. He is also the author of the book called "Surviving a Startup" and many more.

With Steve's years of experience in different professions, he has become a master of entrepreneurship. He has learned how to build a company, work with investors and create an environment for new ventures. He understands the challenges that most entrepreneurs face when starting their own businesses. Steve is very knowledgeable about business and knows what it takes to make a company successful.

Tune in to this week's newest episode of the GEM Series as you learn more entrepreneurial wisdom and gain insight into how to become a successful entrepreneur.

Key Takeaways

(00:55) - Who is Steve Hoffman
(03:49) - Steve on growing up with a creative mindset
(06:36) - The first company Steve started
(09:30) - From working for a business to being the business
(12:26) - Advice for entrepreneurs who wish to build a company
(14:02) - How demand plays big in the business world
(18:08) - Having a more in-depth understanding of the market
(19:43) - Significance of a strong team in launching a business
(21:22) - Keeping an eye on potential opportunities
(22:46) - Observing the pattern that works for businesses
(24:04) - Curiosity as the driving force behind the entrepreneurial itch
(25:20) - Steve's tips for people who want to kickstart their business
(27:09) - The two biggest expenses in running a company
(33:48) - Who is the book Surviving a Startup for
(35:23) - The motivation behind Steve's Surviving a Startup
(36:59) - Moments of near-quits that Steve overcame
(39:27) - Controlling the stress that comes with entrepreneurship
(40:13) - Mindful practices to counter the stress
(42:08) - Turning the negatives into challenges
(43:18) - Risk as a part of the entrepreneurship equation
(44:12) - Steve discussing his TED Talk
(47:36) - The inspirations behind Steve's whereabouts in life
(53:25) - Humanity's edge over AI technology
(54:27) - Steve's parting advice to listeners
(54:54) - How to connect with Steve

Quotes

"The first thing you should do if you're really smart, is don't build anything, go out there and hunt for demand." (13:42)
"What I've learned through my own companies and working with all these entrepreneurs around the world is you can never create demand." (13:53)
"No matter how brilliant you are, you cannot make somebody buy something that they don't think they need or want." (14:46)
"The more value you give that customer over their lifetime with you, the more they will stick with you and the revenue you can earn." (28:45)
"You should take all of the things that could be negative as challenges." (42:08)
"If you're going to try to minimize risk, you're minimizing opportunity." (43:26)
"Trying new things opens up doors you would never expect." (54:32)

Resources and Links

Connect with Steve:
https://www.linkedin.com/in/foundersspace/
https://www.instagram.com/foundersspace/
https://www.facebook.com/groups/foundersspace/
https://www.youtube.com/c/FoundersSpace
https://twitter.com/foundersspace
https://www.foundersspace.com/

Learn more about RocketLevel