Aerodynamic Imaginaries with Hugo Eccles and Andrea Hiott
10/29/23 • 96 min
Hugo Eccles, co-founder of Untitled Motorcycles and designer of the XP Zero and the Hyper Scrambler, discusses the imaginaries of industrial design and how they might take flight, if only we can unleash ourselves from past constraints and open to new relations with what we use and make. Our objects should not be one-night-stands, Hugo says; they should change together through space and time. Quite often we build first and write the script after the fact, but as Hugo explains, the real job is "to write the play, then build the props".
Hugo and Andrea also talk about the addiction of torque, why electric designs don't need to look like petrol, exploding B2B (business to business) and B2C (business to consumer) models, the conceit of gravity feed, and why using old methodologies to create something new may not be beneficial.
Hugo gives us some insight about what forever, sustainable motoring might mean-- “You can’t build for where they are now, you have to build for where they're going to be.”
Please join our brand new Patreon and support a community that loves its vehicles and its earth.
Untitled Motorcycles
Hugo's Instagram
UMC's Instagram
The blog post we discuss, first published in Meta Magazine and 'reprinted' here:
https://www.advrider.com/electric-dreams/
The XP Zero:
https://www.untitledmotorcycles.com/umc063-zero-xp-experimental
The Hyper Scrambler on Jay Leno's Garage.
More cool videos:
https://vimeo.com/hugoeccles
The art of Marcello Gandini.
Cover photo @ErikJutras
Listen on Apple, Spotify, or anywhere you find your podcasts.
Hugo Eccles, co-founder of Untitled Motorcycles and designer of the XP Zero and the Hyper Scrambler, discusses the imaginaries of industrial design and how they might take flight, if only we can unleash ourselves from past constraints and open to new relations with what we use and make. Our objects should not be one-night-stands, Hugo says; they should change together through space and time. Quite often we build first and write the script after the fact, but as Hugo explains, the real job is "to write the play, then build the props".
Hugo and Andrea also talk about the addiction of torque, why electric designs don't need to look like petrol, exploding B2B (business to business) and B2C (business to consumer) models, the conceit of gravity feed, and why using old methodologies to create something new may not be beneficial.
Hugo gives us some insight about what forever, sustainable motoring might mean-- “You can’t build for where they are now, you have to build for where they're going to be.”
Please join our brand new Patreon and support a community that loves its vehicles and its earth.
Untitled Motorcycles
Hugo's Instagram
UMC's Instagram
The blog post we discuss, first published in Meta Magazine and 'reprinted' here:
https://www.advrider.com/electric-dreams/
The XP Zero:
https://www.untitledmotorcycles.com/umc063-zero-xp-experimental
The Hyper Scrambler on Jay Leno's Garage.
More cool videos:
https://vimeo.com/hugoeccles
The art of Marcello Gandini.
Cover photo @ErikJutras
Listen on Apple, Spotify, or anywhere you find your podcasts.
Previous Episode
Birdmen & Balance with Lawrence Goldstone
“Glenn Curtiss was more important to modern flight than the Wright brothers,” says this week's guest, Lawrence Goldstone, the award-winning author (or co-author with his wife Nancy) of more than twenty books.
We talk about Glenn Curtiss, the Wrights brothers and early flight; Lefty Gomez stopping the 1937 World Series to watch a plane, and the daredevil Lincoln Beachey. We also talk about what it means to have a healthy disrespect for authority; law, language, and ideals; justice, and why "wisdom is the willingness to look at things differently.”
Of his books, here we focus mainly on this transportation trilogy--
Birdmen: The Wrights Brothers, Glenn Curtiss, and the Battle to Control the Skies.
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Going-Deep John Holland and the Invention of the Attack Submarine.
Find his other books on his website.
We also mention The Drunkard's Walk.
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15 Minutes with Yulina: Females in Motorsport Series
Hello, everyone. This is a short 15 minute episode, one of a series in which we hear from women in motor sports about the business and about being a woman in it from different angles and sides. It's part of a larger blog post that you can find on the website, www.forevermotoring.com.
This conversation is with a motorcycle racer named Yulina, or rosyulina on Instagram.
She started out as a promotion girl, a grid girl, one of those beautiful women holding umbrellas for the male racers. Then she decided she wanted to be on the bike for herself. And she did it. But it's been quite a hard journey--physically, financially, and in terms of negotiating the things women have to negotiate relative to their image and how they fit into a typically male world.
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Better Person Every Day
Meeting Goals
Can I Be a Racer
Coming to Terms with Your Body
Accepting Grid Girl Days
Scars
Future Motoring - Aerodynamic Imaginaries with Hugo Eccles and Andrea Hiott
Transcript
010Aerodynamic Imaginaries with Hugo Eccles
Andrea Hiott: [00:00:00] Hello everybody, welcome back after a little break. Today we're talking with Hugo Eccles, the founder and director, or I should say co founder and co director, as he works alongside another great named Adam K., of UMC, Untitled Motorcycles. Hugo and Adam have studios in London and San Francisco, they do custom motorcycles for a lucky group of clients, and they also work with brands like Ducati and Trium
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