131: 10X Your Financial Independence by Building A Business and Brand That YOU LOVE

01/30/22 • 44 min

131: 10X Your Financial Independence by Building A Business and Brand That YOU LOVE

Today, I'm going to share with you how we launch 1000 episodes for our clients to achieve listeners in 60 countries combined and go from local to international in just five months, how our clients generated leads and sales of five figures of podcasting and how I built a six-figure podcasting business in just six months as an additional source of income to my business

Three Secrets to Succeed in Personal Branding

(01:41-01:51) 1. Discover how to turn your passion to serve to position yourself as an expert, including my simple tips to test to see if it will work.

(01:54-02:02) 2. Learn the key ingredients in my secret sauce that takes your personal brand from overlooked to overbooked and help my clients to earn five-figure and six-figures without running any

(02:10-02:29) 3. Look at how we built our business and brand using podcasting with an exact system so we can get leads and clients even when you are asleep and how you too can do it even if you aren't a tech expert or hate being saucy or pushy.

Take the Right Step on the First Day

(05:23-05:54) Practice makes perfect, but if you touch your heart, you practice the wrong thing. You make the wrong thing perfect. And that's not the result that we want for you. The result we want for you tonight is to take the right step the first day, so make the success habits the first step and then you go over it and then you own it. When you bring your business online the right way, that is going to make a huge impact on your life.

Be Authentic, Be Yourself

(06:02-06:23) To be successful. You don't have to change to be who you are. You have to be more of who you are so that people can notice you because you're authentic because you're real because you are you because nobody can replace you. Turn your talent into your business. Turn your passion into a paycheck by being you by being you and only you.

Five Key Mindset to be a Podcaster.

(14:31-14:45) Having a podcast show is not just calling yourself, okay, I'm a podcaster, and that's it. It's how your mindset towards being a podcaster is or having a podcast is that will transform your business and build a brand around podcasting.

(14:46-15:04) So number one, it instantly changes your status. Number two, it makes you an instant authority. Number three, it gets you speaking engagements. Number four, it has a high perceived value. Number five, you can build trust before selling.

(15:04-15:36) So these are the five key mindset pieces that you must have if you are looking to build a brand and business around podcasting, because if you don't have a belief that it instantly changes your status, that it instantly makes you an authority, that it gets you or possibly speaking engagements is high perceived value, or you can build trust before selling. That in itself will make a huge difference in how you approach matters on hand.

How do these Five Mindset Change the way you handle Social Media?

(16:56-17:13) Remember, the five key beliefs that you must have instantly changed the status it can get you speaking engagements is high perceived value. It can build trust before selling and instantly changes your status and instant authority. So when you have these in mind, then you approach social media differently

Be The Star in your Podcast Show

(16:13-16:55) So when you have a podcast, how do you approach this? You must become the star of your show. You cannot just hide and think that okay, I'm a podcaster. I hide behind that episode cover. I hide behind in that name. No, you got to get out there. So overall, this is what we call this Soul rich women blueprints. And I use this podcasting blueprint technique called Soul Rich Woman Blueprint to help my clients to be seen and to be heard online. Now, when you are the star, you can build your norm-like-trust core. Now, norm-like-trust core is very important, especially when you have a podcast.

Consistency is a Must in Podcasting

(17:28-17:53) The key thing of why we are successful and how our clients got five-figure sales and being seen as a leader was because they were really over consistent

Now consistency seems very elusive when you're looking at stuff. I want to share with you this when you look at consistency, it's not a one-day thing. It's not one day, two days, three weeks.

(21:31-21:45) So three things you must have a schedule of consistency. Number two, you really need to engage with your audience when they comment, you must reply to them. Last, but not least really have a targeted message to talk to them.

Secrets in Podcasting Effectively.

1. Consistency and Batching ....

131: 10X Your Financial Independence by Building A Business and Brand That YOU LOVE

Three Secrets to Succeed in Personal Branding

(01:41-01:51) 1. Discover how to turn your passion to serve to position yourself as an expert, including my simple tips to test to see if it will work.

(01:54-02:02) 2. Learn the key ingredients in my secret sauce that takes your personal brand from overlooked to overbooked and help my clients to earn five-figure and six-figures without running any

Take the Right Step on the First Day

Be Authentic, Be Yourself

Five Key Mindset to be a Podcaster.

How do these Five Mindset Change the way you handle Social Media?

Be The Star in your Podcast Show

Consistency is a Must in Podcasting

(17:28-17:53) The key thing of why we are successful and how our clients got five-figure sales and being seen as a leader was because they were really over consistent

Now consistency seems very elusive when you're looking at stuff. I want to share with you this when you look at consistency, it's not a one-day thing. It's not one day, two days, three weeks.

Secrets in Podcasting Effectively.

1. Consistency and Batching ....

Previous Episode

130: Build A Business And Life You Love

130: Build A Business And Life You Love

In today's sharing, I have an interview that was done with the Philippines, the CEO of VIP International, Richard Paredes. So he has interviewed me and I love to share with you this season of this episode. I think there are a lot of great nuggets for you to pick up on the stuff that matters to you the most.

Why do we need to value our clients?

(09:02-09:21) Every single Wednesday at 09:00 p.m. Sharp, I show up consistently rain or shine. So by doing so, I built up from zero, nobody attended my webinar. I have crickets, cockroaches and butterflies attending my webinar, right? Nobody else was there.

(09:46-09:51) I think it's all about giving value and being consistent to show that you are there.

(10:04- 10:45) So value is something that people don't really get it. They think by just going on a Facebook life, they just share and sell something on intellectual. I mean, that's great. But what is real value is that someone takes away something. If I can give you one or two AHA moments on the show, that is value. And that is why when I'm now launching my Make It Happen campaign for my book and my podcast show, I'm giving value to anyone today who wants to get onto my show three to five minutes. I'm going to promote you.

Why is giving value is important?

(11:01- 11:15) So what is value? So if you really want to help somebody, you know what? Don't sell, give value first. If they know, like, and trust you, they'll love you, they'll respect you.

(11:38- 11:49) So giving value, Rich, is just like what you're doing, really providing them know, like, trust goal so that they build a relationship with you.

(12:24-12:43)So I'm letting people tap onto our big giant shoulders to leap off, at least have an opportunity. You see, success is not about glorious wins, it's never about that. It's about taking a step back and letting other people shine as well.

Don’t Be Afraid to Start from Zero

(15:21-16;05) But if you think about it, yeah. Before, Gary Vaynerchuk him, Gary Vaynerchuk. He started wine TV, wine library or wine TV. And that has nobody watching it. Robert Kiyosaki started somewhere. Nobody even know about him until he started teaching and doing the board game. Right. So we all started from zero. And when we look at the successes of people, like, when people look at you, Rich people are like, oh, Rich is so amazing. You do your own show, you got this, we got that. And then they're. They're like, oh, but I can never be like Rich. But you know what? You just need to take a baby step.

The 3 P’s by Genecia

1. Prioritize

(16:12-16;30) Where is your dream? What is your goal? prioritize. If your dream is to be seen and to be heard as a leader, you want to be a leader in the agency, in your organization, on the online platform, whatever that may be, you have to prioritize.

2. Push Yourself

(16:34-16:46) Get yourself with a network of like-minded, people, right? because like, attract like-minded people and then you get support and then people push you along, cheerleading you.

3. Prepare to Launch

(16:53-17:24) Too many of you prepare but never launch. How many of you think about launching that podcast that Facebook live, that business that you want to do, the early-stage entrepreneurship that you always wanted to start to make money online. You're thinking you're always preparing, researching and preparing. Hope that one day when the time is right, TADA, you think that the fairy godmother is going to come down and bring a magic one and wave a magic one like Cinderella.

(17:45-17:47) Don't just prepare, prepare and launch it.

The power is in our hands.

(19:07-19:37) We have the power in our hands. And if you get out of the comfort zone, stop being a victim. Blaming the COVID, blaming the lockdown, blaming another person. If you take that power again, you know what? You can dream. You can make money online. You can have a side hustle that you always wanted to do. That's right, because it's never about the resources, it's always about the resourcefulness.

(30:01-30:50) If you are thinking, oh, life sucks. Life is lousy. That person's fault, and you stay in that box and you choose to stay in that box. Every single day, we talk about 21 days to build an amazing habit. Can you imagine it's only 21 days and you can't even keep doing it? And you have done the years of your life, 20 years of your life, 30 years of your life, 40 years of your life complaining. How are the 21 days going to transform into it 30 years, 20 years and 40 years of your life? Unless you choose to when you choose, you know what? You don't have to change who you are. But you must be willing to learn and grow your mindset.

Take a Different Perspective

(3...

Next Episode

132: Keep What You Earn

132: Keep What You Earn

(01:08-1:46) Now on this episode, I have completed an interview with Shannon Winston of Keep What You Earn podcast show, and I would like to share with you the interview done because in this show I talked about secrets of manifesting money quickly. Creating abundance in your life is not just the only ingredient to your financial success or to own your effort. You too, need another secret ingredient to own that level of success.

Turning Mess into Message
(04:29-04:54) I told my mom about all the different bullying situations that happened to me in school, and she told me this, turn your mess into your message now, even though I don't really get it at that point in time. But my tenacity and grit and determination grew because my mother was my source of mental and wellness and emotional support. And I persevered. And that's how I move forward.

Entrepreneur Rat Race
(05:48-06:38) But you see, it came to a point where I couldn't move anymore because I was stuck. I don't want to be a trainer of my life in terms of, like, I get paid, I work, I get paid, I don't work, I don't get paid. So I kind of have a quarter-life crisis at that point and ask myself this question, what am I going to do with my life? Am I going to be a slave to entrepreneurship? Now? I coined this term. A lot of people say it's the Rat Race. I call this the Entrepreneur Rat Race, which means you thought that you're an entrepreneur. You don't value your own time. You expect to be paid when you're a full-time job. But when you become an entrepreneur, you don't expect to be paid. You don't value your time. How do you spend your time every single day?

Key Driver’s to Mindset Shift
(07:34-07:48) The key thing that shifted my mindset was the desire to change and the awareness of it. So having the awareness and desire to change, I put myself through causes. I think skill set is something that it cannot be removed from us.

Gratification that most Woman Have
Rewarding Yourself
(09:18-09:44) A lot of women said I want financial freedom. I want financial independence. And, yes, we can give you the sense. That's why we give you the help. And it's done. Once they hit their 10K month or 20K month and then scaling upwards, I'm like, hey, what do you do with your money? Oh, I bought a Chanel bag. I bought this brand. I bought the wallet I've been eyeing for a long time. It's a childhood dream.

(09:48-10:07) It's wonderful to reward yourself versus when you make the money and then you are not managing the money. You achieve that financial independence you achieve to a certain extent. You are just getting started. But if you're not managing it your financial independence could be entirely lost.

Spending For Family
(10:42-11:11) Family is important, but that bloodline. Or I call it the cash flow of business. It is that flow that keeps the entire business going. What if a client delays paying you? What if you needed extra emergency funds for whatever purposes, extra marketing dollars to get a few. Just maybe two more clients to get that going. So I think that will be delay gratification.

How to protect your Financial Independence?
(10:08-10:27) So this is one thing that I always advise women to do. Always pay yourself first. I think that's very important and use whatever that has been. I would say segmented out to pay yourself first and then use that to apportion out whatever you want to buy eventually delay gratification.

(11:13-11:37) Something I will feel very practical is if you really want something that badly for yourself or for your family, why not get two more clients? I always suggest to my coaching clients would be like, find two more person who will pay for that. So you keep a base set of clients for the retainer fee or whatever that you've made. Invest back and then maybe get two more so that you can extra buffer for the item that you always wanted.

Build a Team
(12:28-12:46) Find a peer group like a Mastermind 3,4,5 of you. It doesn't have to be big, like a community. No, just a small group where you stay accountable, where you are supportive of each other. And there's no judgment in that group.

Tips on Money Management.

Hire a CFO or Chief financial officer.
(13:44-13:53) you're not a person who can keep the money, hire CFO, and that was exactly what I did. I hire somebody and control my money to take care and handle for me.
Get a Mentor
(13:55-14:00) Really get a mentor who really guides you. What to do?

Repeat one and two
(14:06:14:25) Because we are entrepreneurs, we don't really listen. We have our own opinions. We have our own mindset, how we should spend our money. I would say, if you want to hire somebody, engage somebody, bel...