The Power of the Niche

12/25/21 • 23 min

Kevin Kehoe discusses his book "One Hit Wonder" at the power of finding and leveraging a specific business niche. In 2013, Kehoe co-founded Aspire Software based on the belief that the landscape industry needed a completely cloud-based mobile platform. Since then, Aspire has grown to become a leading provider in the field. Listen for three action items you can use today.

Host, Kevin Craine

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Host, Kevin Craine

Do you want to be a guest?

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Wire Innovation into Your Company’s DNA

Ben Bensaou discusses his book "Built to Innovate" and essential practices to wire innovation into your company’s DNA. Ben is a Professor of Technology Management at INSEAD, a nonprofit graduate business school with locations in Europe, Asia and the Middle East. He was a Visiting Associate Professor at Harvard. Listen for three action items you can use today.

Host, Kevin Craine

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Lessons for Achieving Entrepreneurial Greatness

Leslie McIntyre-Tavella discusses her book "Framing Success" and essential lessons for achieving entrepreneurial greatness. Leslie is an entrepreneur and a talent acquisition expert who has spent three decades in the recruitment industry. She founded The McIntyre Group, a staffing firm that under Leslie’s leadership went from a start-up to grow to become a $20 million enterprise which Leslie sold successfully in 2016.

Host, Kevin Craine

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