Powerful Site Search for Higher Education with Sameer Maggon

In this conversation, Jeff Dillon interviews Sameer Maggon, CEO and founder of SearchStax, about the evolution of search technology, particularly in the context of higher education. Sameer shares his journey in the search industry, the challenges organizations face in building effective search infrastructures, and how SearchStax aims to bridge the gap for businesses of all sizes. The discussion also delves into the differences between search in e-commerce and higher education, the importance of continuous innovation, and the role of AI in enhancing search experiences. Sameer emphasizes the need for resilience in entrepreneurship and the significance of customer-centric approaches in technology development. Takeaways

• Search is critical for shaping user experience online.
• Building scalable search infrastructure is challenging for many organizations.
• Higher education search focuses on guiding users to relevant information.
• Continuous learning and innovation are essential to stay ahead in search technology.
• Resilience is key in overcoming challenges in entrepreneurship.
• Empowering teams fosters ownership and enhances productivity.
• Customer feedback is vital for shaping product development.
• AI can personalize and enhance search experiences significantly.
• Data accessibility is crucial for effective search solutions.
• Search engines should allow users to deprioritize outdated content.

Chapters 00:00 The Journey of SearchStax 08:02 Staying Ahead in Search Technology 14:58 The Role of AI in Search Technology 20:01 Challenges and Opportunities in Higher Ed Search Links Sameer Maggon on LinkedIn SearchStax on EdTech Connect