Episode 79: Ensuring Your Website Navigation Converts

What’s the best type of navigation to use for your website? Jon and Ryan reveal that there is no one-size fits all approach to this question.

However, customer research and experimentation can help determine the most effective navigation style. Jon offers 10-pointers for website owners to test or steal, which are based on what has worked well for other brands. They stress the importance of designing navigation based on what customers want, not what the brand wants.

Listen to the full episode if you want to learn:

1. Why website navigation is crucial to a website’s functionality

2. The different types of website navigation

3. How to improve your website navigation

4. 10 stealable tips for website navigation

If you have questions, ideas, or feedback to share, connect with us on LinkedIn. We're Jon MacDonald and Ryan Garrow.

For more information, read the full article at: https://thegood.com/insights/website-navigation/