Direct Sales Done Right

On this episode of The Direct Sales Done Right Podcast, Melanie and Katy pull back the curtain on the tried-and-true strategy they've honed over the last 13 years. If you’ve been feeling stuck, overwhelmed, or unsure about your social media approach, this episode offers the clarity you need.

Get ready to reframe how you see social media—not as a chore, but as a powerful platform to document your truth, growth, and evolution.

The ladies walk through their three essential types of weekly content that have helped them build consistency, connection, and engagement, offering you a roadmap to transform your strategy.
What You’ll Learn in This Episode:

1. Mindset Shift: How to view social media as a space for authenticity and personal growth.
2. The 3 Types of Content: A deep dive into the weekly content pillars Melanie and Katy use to maintain a balanced and impactful presence.
   • (Hint: It’s more intentional than you think!)
3. Step-by-Step Strategy: A simple, repeatable plan to help you show up with clarity and purpose every week.

Perfect For You If:

• You feel "cloudy" or stuck in your social media strategy.
• You're ready to embrace social media as a tool for documenting your journey—not just a highlight reel.
• You want a clear, actionable framework to implement immediately.

HIGHLIGHTS:
4:09 How to go about making a plan for your social media.
6:01 Three types of content that you should rotate through to reach your business goals.
13:12 Creating content that helps you feel more prepared for your planning session.
16:01 What to think about when you are planning your content.
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Follow Melanie and Katy here:
Melanie Mitro Instagram
Katy Ursta Instagram
Direct Sales Done Right Instagram

Join Katy for a solo episode where she dives deep into her proven strategies for driving sales in your business. Katy will explore the transformative power of storytelling and how it serves as the bridge connecting you to your customers.

Discover the one key factor that distinguishes those who consistently make sales from those who struggle to reach their goals. It’s not just about having a great product; it's about the stories we share. Our personal narratives resonate with people, creating authentic connections that keep them engaged and coming back for more.

In this episode on Direct Sales Done Right, Katy will guide you through crafting your unique sales story, ensuring that when the time comes, making the sale feels effortless for both you and your customer. Tune in to learn how to turn your experiences into powerful tools that inspire trust and drive action!

HIGHLIGHTS:
2:34 How many times have you told a story where the hero is meant to be the person on the other side of the screen?
9:15 The power of your story and how you share it on your social media.
12:25 The foundation & formula of telling a good story.
16:26 Explaining the formula through an example of a good story.
18:23 Emphasis on your drawn-in-the-line sand moment during storytelling.
19:41 Sharing the part of your story of where you are now because of a decision and the impact it has and how you will help someone else do the same thing.
Whether you are experiencing a forced pivot or a chosen pivot (meaning you are ready to add additional revenue streams) this class will give you clarity in your specific action steps to get your business idea off the ground and making money now! This class is for anyone who is pivoting to a new direct sales business or is ready to create their own product/service/experience.

The class will take place on Tuesday, October 29, 2024 at 8:00 pm ET.
Sign up HERE!

Follow Melanie and Katy here:
Melanie Mitro Instagram
Katy Ursta Instagram
Direct Sales Done Right Instagram

In this week's episode of The Direct Sales Done Right Podcast, Katy and Melanie dive into The Leadership Journal created by Melanie. They discuss how reflection is essential for visionary CEOs and the importance of forward-thinking in daily leadership. Katy puts Melanie in the hot seat, asking her why she developed the journal, what it entails, and how it stands out from other journals.
HIGHLIGHTS:
3:35 Why Melanie created the leadership journal.
5:17 What Melanie finds that direct sales leaders do in their moring routines that could be holding them back.
6:50 How and why Melanie knew she needed that her morning routine needed to change.
8:16 How The Leadership Journal is affective for those on limited time.
9:23 What a gratitude practice is according to Melanie.
11:20 Importance of your 3 goals and vision you are working towards.
14:20 What will you do today to move closer to your glows?
22:19 What you can do to improve your leadership skills + move closer to your goals.
Get your own copy of The Leadership Journal here.

Follow Melanie and Katy here:
Melanie Mitro Instagram
Katy Ursta Instagram
Direct Sales Done Right Instagram

Katy Ursta and Melanie Mitro of Chic Influencer address the current state of Network Marketing and how to navigate through the news of BODi announcing that they will no longer be a Network Marketing Company (NWM) and will transition to an Affiliate business model.
Follow Melanie and Katy here:
Melanie Mitro Instagram
Katy Ursta Instagram
Direct Sales Done Right Instagram