How to Attract Your Dream Patients with Dr. Inna Chern
12/16/19 • 25 min
In this episode of Dental Marketing Secrets, we interviewed Dr. Inna Chern of New York General Dentistry. She reveals how she successfully stands out from the crowd in busy Manhattan.
In today's episode we cover:
- What she's doing on Instagram to succeed (and why this is important)
- How she attracts her ideal patients with her unique branding
- Why it's important to be authentic on social media
- Why you should figure out what you love before you start marketing
- How to master work-life balance (especially as a momtrepreneur!)
In this episode of Dental Marketing Secrets, we interviewed Dr. Inna Chern of New York General Dentistry. She reveals how she successfully stands out from the crowd in busy Manhattan.
In today's episode we cover:
- What she's doing on Instagram to succeed (and why this is important)
- How she attracts her ideal patients with her unique branding
- Why it's important to be authentic on social media
- Why you should figure out what you love before you start marketing
- How to master work-life balance (especially as a momtrepreneur!)
Previous Episode
How to Use a Marketing Funnel to Scale Your Practice
In this episode of Dental Marketing Secrets, we interviewed Paul Cassimus, Marketing Freelancer and Consultant. We reveal how to set up a marketing "funnel" to help promote your practice.
In today's episode we cover:
- What is a marketing funnel?
- What's the difference between a landing page and your website
- Copywriting tips for successful marketing campaigns
- The difference between Google Ads and Facebook Ads
- What kind of content to share online
Next Episode
How to motivate your patients to take care of their oral health
On this episode of Dental Marketing Secrets, we interviewed Dr. James Hyland of OraVital.
He provides some great tips for motivating your patients to take better care of their oral health, as well as internal marketing and sales tips.
Here’s what we covered:
- How to get your patients motivated to care about their oral health
- Interesting sales tip through your body language
- How to use WIIFM ("what's in it for me") to increase treatment acceptance
- The importance of hiring the right people and keeping them around
- How to be a delegator
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