
Bruno Fux, Siam City Cement: Driving decarbonisation and sustainability at Siam City Cement
04/18/24 • 39 min
In this week’s podcast, Bruno Fux joins Alex Cameron to discuss the challenges and opportunities that lie ahead for decarbonisation in Vietnam, and specifically his plans for Siam City Cement. considering the country's commitment to net zero emissions by 2050.
You’ll hear a comparison of Siam City Cement's initiatives vs those in regions benefiting from more robust policy incentives and will hear about the company's proactive steps towards lowering emissions and increasing circularity.
Whether it's replacing fossil fuels, reducing the clinker factor in cement, or engaging with the next generation of sustainability leaders, Siam City Cement’s efforts represent a crucial pivot towards sustainability in a traditionally resource-intensive industry.
Tune into this episode for insights into how Siam City Cement is not just adapting to but also shaping the industrial sustainability landscape in Vietnam. This discussion also provides insights into why, in future competitivity terms, Bruno and the leaders of Siam City Cement are pursuing sustainability and net zero targets, no matter how challenging the context.
Show links:
Follow Alex Cameron on LinkedIn and find how to get involved with the membership and work of Decarb Connect
Learn more about the sustainability and co2 projects at Siam City Cement
Learn about our Sponsor: Janno Media
Many thanks to our production partner and sponsor Janno Media for their support in delivering this podcast. They continue to facilitate great conversations that connect us with our audience, and their skills and expertise mean we can concentrate exclusively on generating great content to engage, inform and inspire.
Want to learn more about Decarb Connect?
Our global membership platform, events and facilitated introductions support the acceleration of industrial decarbonization around the world. Our clients include the most energy-intensive industrials from cement, metals and mining, glass, ceramics, chemicals, O&G and many more along with technology disruptors, investors and advisors.
Explore our Decarbonisation Leaders Network (DLN), where members share insights and experiences as they accelerate their net zero plans. Check out our full offering and learn more about our members, summits, reports and webinars.
If you enjoyed this conversation, take a look at the discussions about industrial decarbonisation taking place across our global event series. You could the community of leading decarbonizers at conferences in Berlin (June), Boston (Our TechInvest event in September), Toronto (November), the UK or Houston or at any number of meet ups, site tours and virtual meetings.
In this week’s podcast, Bruno Fux joins Alex Cameron to discuss the challenges and opportunities that lie ahead for decarbonisation in Vietnam, and specifically his plans for Siam City Cement. considering the country's commitment to net zero emissions by 2050.
You’ll hear a comparison of Siam City Cement's initiatives vs those in regions benefiting from more robust policy incentives and will hear about the company's proactive steps towards lowering emissions and increasing circularity.
Whether it's replacing fossil fuels, reducing the clinker factor in cement, or engaging with the next generation of sustainability leaders, Siam City Cement’s efforts represent a crucial pivot towards sustainability in a traditionally resource-intensive industry.
Tune into this episode for insights into how Siam City Cement is not just adapting to but also shaping the industrial sustainability landscape in Vietnam. This discussion also provides insights into why, in future competitivity terms, Bruno and the leaders of Siam City Cement are pursuing sustainability and net zero targets, no matter how challenging the context.
Show links:
Follow Alex Cameron on LinkedIn and find how to get involved with the membership and work of Decarb Connect
Learn more about the sustainability and co2 projects at Siam City Cement
Learn about our Sponsor: Janno Media
Many thanks to our production partner and sponsor Janno Media for their support in delivering this podcast. They continue to facilitate great conversations that connect us with our audience, and their skills and expertise mean we can concentrate exclusively on generating great content to engage, inform and inspire.
Want to learn more about Decarb Connect?
Our global membership platform, events and facilitated introductions support the acceleration of industrial decarbonization around the world. Our clients include the most energy-intensive industrials from cement, metals and mining, glass, ceramics, chemicals, O&G and many more along with technology disruptors, investors and advisors.
Explore our Decarbonisation Leaders Network (DLN), where members share insights and experiences as they accelerate their net zero plans. Check out our full offering and learn more about our members, summits, reports and webinars.
If you enjoyed this conversation, take a look at the discussions about industrial decarbonisation taking place across our global event series. You could the community of leading decarbonizers at conferences in Berlin (June), Boston (Our TechInvest event in September), Toronto (November), the UK or Houston or at any number of meet ups, site tours and virtual meetings.
Previous Episode

Steve Meller, Founder & CEO, CH4 Global: Reducing methane in cattle with the twin focus of radical climate impact plus a profitable, marketable and scalable tech platform
Steve Meller, Founder and CEO of CH4 Global, joined Alex to talk about the scale up of his company which is focused on massively reducing methane emissions from cattle using a seaweed technology.
Steve Meller brings experience from the corporate, entrepreneurial and academic world to his leadership of CH4 Global – all are playing their part from the selection of the tech, the selection of the team and the essential core of a product that is commercially profitable from first sale. Listen to hear how Steve has led the scale up from research and lab development through their current project to construct their first commercial-scale facility.
Agriculture accounts for 12 gigatonnes of co2-equivalent methane – whether you’re focused on ch2 or co2, listen in to learn how CH4 Global is scaling and their focus on real impact tied to a strong commercial. Steve talks with Alex about their capital efficient approach focused on validating the science, demonstrating commercial-scale production, and ensuring positive economics for farmers. He also discussed strategic partnerships for further scaling, critical to accessing the global market for his product.
Key points of discussion:
Selecting an approach, technology and team that can deliver an outsized impact by 2030
Building a cost-effective and profitable platform without subsidies
Scalability of on-land production of seaweed
Timeline to their first commercial facility to be completed in 2024
You’ll also hear how CH4 Global raised $55M to date through angel, seed, and venture funding and their next steps in terms of funding rounds.
Show links:
Follow Alex Cameron on LinkedIn and find how to get involved with the membership and work of Decarb Connect
Connect to Steve Meller and the work of CH4 Global
Learn about CH4’s work so far and their great video overviews of methane and the agricultural climate issue
Learn about our Sponsor: Janno Media
Many thanks to our production partner and sponsor Janno Media for their support in delivering this podcast. They continue to facilitate great conversations that connect us with our audience, and their skills and expertise mean we can concentrate exclusively on generating great content to engage, inform and inspire.
Want to learn more about Decarb Connect?
Our global membership platform, events and facilitated introductions support the acceleration of industrial decarbonization around the world. Our clients include the most energy-intensive industrials from cement, metals and mining, glass, ceramics, chemicals, O&G and many more along with technology disruptors, investors and advisors.
Explore our Decarbonisation Leaders Network (DLN), where members share insights and experiences as they accelerate their net zero plans. Check out our full offering and learn more about our members, summits, reports and webinars.
If you enjoyed this conversation, take a look at the discussions about industrial decarbonisation taking place across our global event series. In 2024 you could join us at conferences in Manchester, Houston, Berlin (June), Toronto (November) or at any number of meet ups, site tours and virtual meetings.
Next Episode

Guest Podcast: The price of everything - SAF
This week we are partnering with General Index to share their episode which explores the market and pricing dynamics around SAF. We chose this episode as our Guest Podcast because of the links with co2 reuse, industrial decarbonization as well as the opportunity to host a discussion which was more focused on the economics of a key green product.
The aviation sector’s goal is to hit net zero by 2050 – and given the challenge of abating the sector, the potential for new, sustainable fuels is important.
This episode of The Price of Everything was introduced and presented by Neil Bradford and David Elward. It was produced by Andrew Wheeler at General Index, in collaboration with Sassy Clyde and Fraser Heanue of Janno Media.
If you’ve enjoyed this episode, or if you have any ideas and would like to be involved in future episodes, then please get in touch.
Show links:
Follow David Elward of General Index on LinkedIn
Learn more about SkyNRG and their role in the SAF Market
Get in touch with Alex Cameron of Decarb Connect on LinkedIn if you’d like to guest host a podcast episode
Learn about our Sponsor: Janno Media
Many thanks to our production partner and sponsor Janno Media for their support in delivering this podcast. They continue to facilitate great conversations that connect us with our audience, and their skills and expertise mean we can concentrate exclusively on generating great content to engage, inform and inspire.
Want to learn more about Decarb Connect?
Our global membership platform, events and facilitated introductions support the acceleration of industrial decarbonization around the world. Our clients include the most energy-intensive industrials from cement, metals and mining, glass, ceramics, chemicals, O&G and many more along with technology disruptors, investors and advisors.
Explore our Decarbonisation Leaders Network (DLN), where members share insights and experiences as they accelerate their net zero plans. Check out our full offering and learn more about our members, summits, reports and webinars.
If you enjoyed this conversation, take a look at the discussions about industrial decarbonisation taking place across our global event series. You could the community of leading decarbonizers at conferences in Berlin (June), Boston (Our TechInvest event in September), Toronto (November), the UK or Houston or at any number of meet ups, site tours and virtual meetings.
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