AI Will Destroy the Creator Economy Unless... ft. Jay Acunzo vs. Ashley Hamer

09/11/23 • 33 min

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Today we’re talking about whether or not creators should use and more importantly, trust AI.

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Artificial Intelligence has been around for a long time but until recently, there never really seemed to be any obvious use cases for people doing creative work.
But then OpenAI released Chat-GPT, Google released BARD, and Twitter was awash with threadbois extolling the 99 surprising ways to make $10k/mo using 5 clever AI prompts.
Now, there’s no denying that AI has experienced a massive technological jump but what’s less clear is what it will all mean for creators in the long run.

Should I use AI to turn my videos into blog posts?

Should I coat ever surface of my house with tinfoil?
Should I run with open arms into the sweet embrace of Tesla’s humanoid robot?
I’m honestly not sure which is why I asked two experts to settle this debate, once and for all.
Ashley Hamer (HAY-mer) is the Managing editor at Descript, the host of Taboo Science, and the OG Cohost of Curiosity Daily. She’s a science communicator, saxophonist, runner, mom, & cat person. Big question though: Does Ashley have more cats than me? We’ll see...
Jay Acunzo, on the other hand, is the cofounder of Creator Kitchen and the host of the podcast, Unthinkable. He helps experts become storytellers and is a believer in resonance over reach. Jay also stole my hairstyle, and for that I’ll never forgive him.
By the end of this episode, you’ll know:
1. The Pros & Cons of leveraging AI as a creator
2. Is there a difference between using AI tools during your creative process vs using AI to create the entire thing?
3. Who is a better Creator Debater: Ashley or Jay?

Who won this Creator Debate? Vote here: https://twitter.com/justinmooretfam/status/1696205020415553971

Follow our guests 👇
Ashley Hamer
Website - https://www.ashleyhamer.online
Twitter - https://twitter.com/smashleyhamer
Instagram - https://www.instagram.com/smashleyhamer
Podcast - https://www.tabooscience.show

Jay Acunzo
Website - https://jayacunzo.com
Twitter - https://twitter.com/jayacunzo
Instagram - https://www.instagram.com/jacunzo
Podcast - https://pod.link/jay
Newsletter - https://jayacunzo.com/newsletter

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Wanna collaborate or work together?
Shoot us a note: [email protected]

Get $400 off your early-bird ticket to Sponsor Games, my first in-person event to help you get more brand deals: https://www.sponsorgames.com

Today we’re talking about whether or not creators should use and more importantly, trust AI.

Should I use AI to turn my videos into blog posts?

Who won this Creator Debate? Vote here: https://twitter.com/justinmooretfam/status/1696205020415553971

Join 32K+ creators getting paid sponsorship opportunities every week: https://creatorwizard.com/join

Wanna collaborate or work together?
Shoot us a note: [email protected]

Previous Episode

Fatal Brand Deal Errors to Avoid ft. Rich Webster

Get $400 off your early-bird ticket to Sponsor Games, my first in-person event to help you get more brand deals: https://www.sponsorgames.com

Consistent, well-paying sponsorships don’t happen by accident. You might get a few exciting emails once and a while... But turning these into a predictable and lucrative stream of income requires a different approach. And you might feel that it’s just not worth devoting your attention to sponsorships yet. But that’s why I’m taking you inside the real negotiations between a creator named Rich and multiple brands. I’m gonna lay out the simple strategies that’ll turn sponsorships & brand deals into your fattest stack.

In this coaching call with Rich, we’re dissecting every call, every email, and every conversation, so you can confidently negotiate the best possible outcome from your next sponsorship.

By the end of this video, you’ll know whether CPM-based sponsorships are a good idea, how to calculate your rates for additional rights such as whitelisting, and how to turn an okay sponsorship opportunity into a long-term relationship that’s gonna net you thousands.

Book a "public" coaching call with me to get featured in a video like this! https://creatorwizard.com/coaching

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Wanna get paid sponsorship opportunities? Sign up for my free weekly report: https://pages.creatorwizard.com/join

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Rich Webster
YouTube: https://www.youtube.com/@richwebz
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What's Creator Wizard all about?
Justin Moore is a Sponsorship Coach & the founder of @CreatorWizard, a school & community that teaches you how to find & negotiate your dream brand deals so that you stop leaving thousands on the table.

Along with his wife April, he has been a full-time creator for over 9 years and has personally made over $4M working with brands. He also ran an influencer marketing agency for over 7 years that helped other creators earn an additional $3M.

Justin brings a very unique perspective because not only has he been a creator in the trenches doing sponsorships for years but by running an agency, he has insider knowledge behind how big brands choose which influencers to partner with and why they pass on others. Justin's mission is to enable creators big and small to land 1 million paid brand partnerships by 2032.

Next Episode

Why "traditional" brands aren't sponsoring you (and how to fix it)

Get $400 off your early-bird ticket to Sponsor Games, my first in-person event to help you get more brand deals: https://www.sponsorgames.com

Does it feel impossible to convince brands in your niche that working with creators is valuable? The truth is that they first need to be educated. And until that happens, you’ll never be able to generate meaningful sponsorship revenue for your business. That’s why I’m taking you inside a real email negotiation between Thomas and a brand in a very traditional industry.

Book a "public" coaching call with me to get featured in a video like this! https://creatorwizard.com/coaching

Follow Our Guest 👇
Thomas Hughes
Instagram: https://www.instagram.com/circlehscuba
Website: https://circlehscuba.com
YouTube: https://www.youtube.com/@circlehscuba

Business inquiries: [email protected]