Copywriting, Etc Episode 2: The Skyscraper Technique

01/07/15 • 3 min

Is your content as good as it could be? Could you pile more value into your writing that’ll engage and retain your readers? Today I talk about the Skyscraper Technique - a strategy created by Brian Dean that could not only see you dramatically improving your articles, but could also help you improve the quality of online content in general. To See Brian's original article, click here: http://backlinko.com/skyscraper-technique For more copywriting and content writing resources, check out the blog at my website: http://nicholasbeaumont.com. Or add me on Twitter @nickbeaumont

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Copyweiting, Etc Episode 3: Adaptive Content

2015 has brought in it's fair share of new buzzwords, and unless you've been living under a rock, you've probably heard the term 'Adaptive Content.' In this episode, I discuss: - What is Adaptive Content - How has Adaptive Content changed over the years - What are some recent examples of Adaptive Content Visit my site to see the original article, as well find links to Karen McGrane's presentation, and a bunch more useful resources: http://www.nicholasbeaumont.com/2015/01/11/adaptive-content-2015-facebook-nike/