
Racking systems with Steve Wilson
02/26/25 • 37 min
Cold Storage is Going Higher—Literally!
Automation, ASRS, and smart warehouse design are reshaping cold storage—and Steve Wilson of Slate River Systems (SRSI) is at the center of it all. Vince and Jenna Free sit down with Steve to break down how data-driven automation is making cold storage operations more efficient, cost-effective, and ready for the future. From pallet shuttles to warehouse management systems, Steve shares how SRSI is helping businesses build smarter, not just bigger.
Cool Takeaways:
❄️ Why ASRS is the hottest trend in cold storage
❄️ How data (not guesswork) drives smarter automation decisions
❄️ The #1 mistake companies make when planning automation
❄️ Why early collaboration can save $$$ on warehouse design
Don’t miss this deep dive into the future of cold storage. Chill out with the full episode at www.cooltimespodcast.com
Sponsored by Rytec High Performance Doors
Learn More about FREEZ Construction:
Cold Storage is Going Higher—Literally!
Automation, ASRS, and smart warehouse design are reshaping cold storage—and Steve Wilson of Slate River Systems (SRSI) is at the center of it all. Vince and Jenna Free sit down with Steve to break down how data-driven automation is making cold storage operations more efficient, cost-effective, and ready for the future. From pallet shuttles to warehouse management systems, Steve shares how SRSI is helping businesses build smarter, not just bigger.
Cool Takeaways:
❄️ Why ASRS is the hottest trend in cold storage
❄️ How data (not guesswork) drives smarter automation decisions
❄️ The #1 mistake companies make when planning automation
❄️ Why early collaboration can save $$$ on warehouse design
Don’t miss this deep dive into the future of cold storage. Chill out with the full episode at www.cooltimespodcast.com
Sponsored by Rytec High Performance Doors
Learn More about FREEZ Construction:
Previous Episode

Rolling the Dice: Life and Cold Storage in Sin City
In this episode of the Cool Times Podcast, hosts Vince and Jenna Free are joined by Josh Lewis, President of RL Cold, to discuss the evolving cold storage industry. They explore RL Cold's unique customer-centric approach to developing cold storage facilities, the impact of COVID-19 on the industry, and the importance of sustainability and automation. Josh shares insights on the challenges of growth and execution, key trends in the industry, and valuable advice for aspiring entrepreneurs.
Story Notes:
❄️ Josh Lewis and RL Cold: A New Approach to Cold Storage
❄️ Diversification in Cold Storage: Beyond PRW
❄️ Impact of COVID-19 on the Cold Storage Industry
❄️ Challenges in Cold Storage: Growth vs. Execution
❄️ Sustainability Trends in Cold Storage
❄️ Cost Management and Consumer Impact
❄️ Automation in Cold Storage: When and How
❄️ Advice for Aspiring Entrepreneurs in Cold Storage
❄️ The Power of Reading and Motivation
❄️ Entrepreneurial Spirit and Career Decisions
Sponsored by Rytec
Visit: www.cooltimespodcast.com
Next Episode

Women in Construction with Jenna Free
In this special episode of Cool Times Podcast, host Vince Free sits down with his wife, Jenna Free, COO of Freez Construction, to celebrate Women in Construction Week and discuss the evolving landscape for women in the industry. They share personal stories, insights into leadership and business growth, and the progress made in increasing female representation in construction. Jenna reflects on her upbringing in the industry, her leadership journey, and the lessons she would pass on to aspiring women in the field.
Cool Takeaways:
❄️ Family Influence – Jenna shares how growing up in a construction business shaped her career.
❄️ Women in Construction – Female representation has grown by 50% in the last decade but still only makes up 11% of the industry.
❄️ Keys to Leadership – Confidence, skill-building, and communication are essential for women in leadership roles.
❄️ Power of Mentorship – Guidance and networking help more women enter and succeed in the industry.
❄️ Strengths Women Bring – Problem-solving, attention to detail, and adaptability set women apart.
❄️ Work-Life Balance – Setting boundaries is key for maintaining both career success and personal life.
❄️ Future at Freeze – Jenna hints at exciting company growth and upcoming projects.
Don’t miss this deep dive into the future of cold storage. Chill out with the full episode at www.cooltimespodcast.com
Sponsored by Iceberg Mechanical and & Refrigeration
https://icebergmechanicalusa.com/
Sponsored by Senneca Holdings
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