Using Story to Make People Take Action with Mike Ganino

02/11/20 • 31 min

#22: Mike Ganino, storytelling coach and host of the Mike Drop Moment podcast, shares how to craft your own signature talk that you can use to present for anything from a 15 minute keynote to a day long workshop.
He also talks about his approach to developing your voice as a speaker and content creator, and why story is so vital to creating content that gets people to take action.
Show notes and episode transcript at contentheroes.com/22

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Content Heroes - Using Story to Make People Take Action with Mike Ganino

Transcript

Mike00:00:01.669

If we're going to be in front of people, if we're going to take their time, then our job is to force them to make a decision. I don't even think that's just as a public speaker. I tried to do that on my podcast. I don't do a lot of the, here are the seven hacks you need to become a million dollar speaker. What I do is I force the audience to make a decision about how they want to be in the world. And if they like that they could go Google the seven st