S1 Episode 4 – Getting content signed off faster with pair writing

02/20/18 • 11 min

We tackle the first of the topics you asked us about on Twitter: pair writing. Discover how to improve your content and agree changes faster by pair writing with stakeholders and subject matter experts. Get some tips on how to convince colleagues to take part and make pair writing an integral part of your content delivery.
https://gds.blog.gov.uk/2016/09/21/it-takes-2-how-we-use-pair-writing/

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S1 Episode 3 – Test and test again – how to better understand your audience with Alex Rees, Head of Digital at Attest

How can you tell if your content is working? What will your customers prefer, design A or B? Alex Rees, Head of Digital at Attest, shares ways to tell if your content is performing and how to effectively test your content. We chat about how to design tests based on what you want to find out and why. Plus how to measure success and get stakeholder buy-in to a rapid test and learn approach.
Found a great way to test your content? Tell us about it on Twitter @DigiContentPod.

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S1 Episode 5 – Designing content for chatbots with Daniel Gray, Digital Engagement Manager at WaterAid

The content potential of chabots is enormous, with so many opportunities beyond customer service. We chat to Daniel Gray about designing an award-winning chatbot for WaterAid that enabled supporters to talk to Sellu from Sierra Leone. We also pick up with Anna Singer, Digital Strategy Lead at Citizens Advice, to talk about how chatbots could help support their advice services.
https://thebotplatform.com/case-study/wateraid/
https://www.thirdsector.co.uk/wateraid-chatbot-connects-supporters-communities/digital/article/1456079

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