How To Do Winning Keyword Research For 2024
10/10/23 • 23 min
Show Notes:
- 00:00: Introduction
- 02:09: Intro to the sheet
- 3:00: Keyword Research process
- 4:50: Keyword Difficulty
- 5:20: Relevancy Score
- 6:30: Ranking Page URL
- 9:27: Links
- 11:45: Page Traffic and Traffic Value
- 13:05: KOB Score
- 15:00: SERP Features and Keyword Demand Trends
- 16:40: Word Count
- 17:48: Refresh Frequency
- 19:17: Revised KOB score
- 20:25: Categorize and Funnel Stage
- 22:08: Conclusion
Show Links:
Subscribe today for weekly tips: https://bit.ly/3dBM61f Listen on iTunes: https://podcasts.apple.com/us/podcast/content-and-conversation-seo-tips-from-siege-media/id1289467174 Listen on Spotify: https://open.spotify.com/show/1kiaFGXO5UcT2qXVRuXjsM Listen on Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9jT3NjUkdLeA Follow Siege on Twitter: http://twitter.com/siegemedia Follow Ross on Twitter: http://twitter.com/rosshudgens Directed by Cara Brown: https://twitter.com/cararbrown Email Ross: [email protected] #seo | #contentmarketing
Show Notes:
- 00:00: Introduction
- 02:09: Intro to the sheet
- 3:00: Keyword Research process
- 4:50: Keyword Difficulty
- 5:20: Relevancy Score
- 6:30: Ranking Page URL
- 9:27: Links
- 11:45: Page Traffic and Traffic Value
- 13:05: KOB Score
- 15:00: SERP Features and Keyword Demand Trends
- 16:40: Word Count
- 17:48: Refresh Frequency
- 19:17: Revised KOB score
- 20:25: Categorize and Funnel Stage
- 22:08: Conclusion
Show Links:
Subscribe today for weekly tips: https://bit.ly/3dBM61f Listen on iTunes: https://podcasts.apple.com/us/podcast/content-and-conversation-seo-tips-from-siege-media/id1289467174 Listen on Spotify: https://open.spotify.com/show/1kiaFGXO5UcT2qXVRuXjsM Listen on Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9jT3NjUkdLeA Follow Siege on Twitter: http://twitter.com/siegemedia Follow Ross on Twitter: http://twitter.com/rosshudgens Directed by Cara Brown: https://twitter.com/cararbrown Email Ross: [email protected] #seo | #contentmarketing
Previous Episode
Insights From 4 Content Marketing Tests
Show Notes:
- 00:17: Above the fold best practices
- 3:46: Siege Media’s sticky navigation case study
- 6:47: The impact of font size on conversion rate
- 10:46: The power of updating content
Show Links:
Subscribe today for weekly tips: https://bit.ly/3dBM61f Listen on iTunes: https://podcasts.apple.com/us/podcast/content-and-conversation-seo-tips-from-siege-media/id1289467174 Listen on Spotify: https://open.spotify.com/show/1kiaFGXO5UcT2qXVRuXjsM Listen on Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9jT3NjUkdLeA Follow Siege on Twitter: http://twitter.com/siegemedia Follow Ross on Twitter: http://twitter.com/rosshudgens Directed by Cara Brown: https://twitter.com/cararbrown Email Ross: [email protected] #seo | #contentmarketing
Next Episode
All-in on Organic Links: Lessons 18 Months Later
Show Notes:
- 00:00: Introduction
- 00:57: Lessons from BrightonSEO
- 02:20: Strategies for Link Relevancy
- 04:00: Lessons from Less Manual Link Building
- 10:20: How Do Brand and EEAT Signals Impact Links
- 15:45: Summing It All Up
- 18:36: Outro
Show Links:
Subscribe today for weekly tips: https://bit.ly/3dBM61f Listen on iTunes: https://podcasts.apple.com/us/podcast/content-and-conversation-seo-tips-from-siege-media/id1289467174 Listen on Spotify: https://open.spotify.com/show/1kiaFGXO5UcT2qXVRuXjsM Listen on Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9jT3NjUkdLeA Follow Siege on Twitter: http://twitter.com/siegemedia Follow Ross on Twitter: http://twitter.com/rosshudgens Directed by Cara Brown: https://twitter.com/cararbrown Email Ross: [email protected] #seo | #contentmarketing
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