Stadium naming rights are super expensive. Can it really be worth the cost? | Can you live forever? Maybe. If you’re rich. | Here comes the Hallmark Christmas Movie Marathon.

It was recently announced that crypto.com spent a record $700 million to rename the Staples Center in Los Angeles. It sounds crazy, but companies do it. Does it really make sense?
Billionaires in Silicon Valley are spending amazing money on technology to extend lifespans. But will this only extend lifespans of the rich?
We just passed Thanksgiving, which means one thing - time for the Hallmark Christmas movie marathon!! Hallmark will air a full slate of original Christmas movies for the next month, leading up to Christmas. How do they pull it off? And why do so many of us watch?
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Episode Sources/Go Deeper:
https://www.nytimes.com/2021/11/18/technology/crypto-staples-center-la.html
https://www.samford.edu/sports-analytics/fans/2018/A-Billion-Dollar-Industry-Are-Naming-Rights-Worth-the-Money
https://www.cnbc.com/2021/09/21/silicon-valleys-quest-to-live-forever-could-benefit-the-rest-of-us.htmlhttps://www.mentalfloss.com/article/608916/hallmark-channel-christmas-movie-facts

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Follow Commute:
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